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L'Oreal Paris vs Shiseido

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

L'Oreal Paris and Shiseido are prominent global skincare companies rooted in France and Japan, respectively. L'Oreal Paris offers expertly formulated serums, moisturizers, masks, and eye products harnessing hyaluronic acid and glycerin, suiting oily and acne-prone skin best. Shiseido provides a thoughtful array of moisturizers, cleansers, sunscreens, and serums utilizing glycerin, tailoring its gentle daily care primarily to sensitive and mature skin. While both brands share a dedication to effective ingredients, they differ in their heritage, specific formulations, and ideal skin types.

L'Oreal Paris is a French skincare brand founded in 1909 and owned by L'Oréal S.A..

en.wikipedia.orgloreal.comloreal-paris.co.ukcosmeticsbusiness.com

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

This page compares some of the most popular L'Oreal Paris and Shiseido products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular L'Oreal Paris vs Shiseido products

People Say

L'Oreal ParisShiseido
  • Deep hydration and moisture Mostly MentionedMostly Mentioned
    • “Immediate sensation of comfort — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “skin feels plump, soft and nourished, eliminates dryness, bouncy feel — Shiseido VITAL PERFECTION”
    • “Skin feels more hydrated — Shiseido Activating Essence”
    • “wake up with soft skin — L'Oreal Paris Age Perfect Cell Renewal Midnight Cream”
  • Luxurious and pleasant texture Mostly MentionedMostly Mentioned
    • “melts into skin — L'Oreal Paris Age Perfect Cell Renewal Midnight Cream”
    • “glides on easily without residue — L'Oreal Paris Revitalift Anti-Wrinkle + Firming Eye Cream”
    • “silky smooth, rich but non-greasy, absorbs quickly, melts into skin — Shiseido VITAL PERFECTION”
    • “Airy-soft texture — Shiseido Essential Energy Hydrating Cream”
  • Visible radiance and brightening Mostly MentionedOften Mentioned
    • “skin looks luminous — L'Oreal Paris Glycolic Bright”
    • “significant reduction in the appearance of dark spots — L'Oreal Paris Bright Reveal 12% Niacinamide Dark Spot Serum”
    • “Skin looks brighter, more radiant, and "glowy." — Shiseido Ultimune Power Infusing Concentrate”
    • “faded pimple marks — Shiseido White Lucent Brightening Gel Cream”
  • Smooths skin texture Often MentionedSometimes Noted
    • “skin is a lot smoother — L'Oreal Paris Revitalift Laser Pure Retinol Night Serum”
    • “My skin feels silky and soft to the touch. — L'Oreal Paris Revitalift”
    • “Velvety smooth — Shiseido FUTURE SOLUTION LX”
    • “makes skin baby soft — Shiseido Benefiance Wrinkle Smoothing Cream Enriched”
  • Pleasant scent Rarely NotedSometimes Noted
    • “Pleasant floral fragrance, relaxing, luxurious smell. — Shiseido Ultimune Power Infusing Concentrate”
    • “spa-like scent, high-quality packaging, little goes a long way — Shiseido VITAL PERFECTION”
    • “Fresh floral scent — Shiseido Essential Energy Hydrating Cream”
    • “smells expensive — L'Oreal Paris Age Perfect Cell Renewal Midnight Cream”
  • Reduces puffiness and fine lines Sometimes NotedRarely Noted
    • “diminished fine lines, under-eye discoloration as well Crow's feet — L'Oreal Paris Revitalift Pressed Night Cream”
    • “fine lines around eyes less noticeable — L'Oreal Paris Revitalift Laser Pure Retinol Night Serum”
    • “reduces puffiness under the eyes — L'Oreal Paris Revitalift Anti-Wrinkle + Firming Eye Cream”
    • “wrinkles look softer — Shiseido Benefiance Wrinkle Smoothing Cream Enriched”
  • Strong or overpowering fragrance Often MentionedOften Mentioned
    • “The perfume smell is overwhelming and lingers. — L'Oreal Paris Revitalift”
    • “Smells like chemicals — L'Oreal Paris Revitalift Anti-Wrinkle + Firming Night Cream”
    • “old lady smell — Shiseido Eudermine Revitalizing Essence”
    • “Strong scent, alcohol smell, potential irritation for sensitive skin. — Shiseido Ultimune Power Infusing Concentrate”
  • High price point Rarely NotedMostly Mentioned
    • “a little bit pricy — L'Oreal Paris Glycolic Bright”
    • “taken aback by the price — L'Oreal Paris Bright Reveal 12% Niacinamide Dark Spot Serum”
    • “Very expensive for the size — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
  • Skin irritation and negative reactions Often MentionedSometimes Noted
    • “Caused some irritation — Shiseido Bio-Performance Advanced Super Revitalizing Cream”
    • “Caused burning and redness — Shiseido Benefiance Wrinkle Smoothing Eye Cream”
    • “Caused breakouts, redness, or exacerbated oiliness for some. — Shiseido Ultimune Power Infusing Concentrate”
    • “slight tingling the first few times — L'Oreal Paris Dark Spot Exfoliant Peel”

L'Oreal Paris vs Shiseido routines for dry skin

Buy L'Oreal Paris routine · AED 333.35 · 89% fitBuy Shiseido routine · AED 1,124.76 · 81% fitSee multi-brand routine · 96% fit

L'Oreal Paris vs Shiseido routines for oily skin

Buy L'Oreal Paris routine · AED 829.68 · 95% fitBuy Shiseido routine · AED 1,563.63 · 84% fitSee multi-brand routine · 97% fit

L'Oreal Paris vs Shiseido routines for combination skin

Buy L'Oreal Paris routine · AED 718.62 · 94% fitBuy Shiseido routine · AED 1,322.98 · 82% fitSee multi-brand routine · 96% fit

Questions and answers

L'Oreal Paris or Shiseido: which is better?

L'Oreal Paris has a superior fit for most skin types on this page, including oily, combination, sensitive, acne-prone, mature skin, skin with dark spots, and oily acne-prone skin. Shiseido matches it for dry and dry sensitive skin, but L'Oreal Paris is also much more affordable.

What is the difference between L'Oreal Paris and Shiseido?

L'Oreal Paris and Shiseido both offer deep hydration and moisturizing benefits across the products on this page. Lovi rates L'Oreal Paris as Superior for oily, combination, sensitive, acne-prone, mature, skin with dark spots, and oily acne-prone skin, while Shiseido fits these skin types at a High level.

L'Oreal Paris or Shiseido for dry skin?

Both L'Oreal Paris and Shiseido offer a High routine fit for dry skin. Hyaluronic acid helps provide deep hydration.

Dermatologic Therapy, 2022

L'Oreal Paris or Shiseido: which moisturizer is better?

Both L'Oreal Paris and Shiseido offer moisturizers with a High routine fit for dry skin, but L'Oreal Paris achieves a Superior fit for oily, combination, and mature skin types on the products on this page. Hyaluronic acid helps provide deep hydration, while retinol helps smooth skin and reduce fine lines.

Dermatologic Therapy, 2022The Journal of Investigative Dermatology, 2000

Which is more affordable, L'Oreal Paris or Shiseido?

L'Oreal Paris is more affordable than Shiseido, as high price points are frequently noted by reviewers for Shiseido while L'Oreal Paris is recognized for its value and affordability.

Between L'Oreal Paris and Shiseido, which brand does better for deep hydration and moisture?

Shiseido does better for deep hydration and moisture based on reviewer feedback on the products on this page. Topical hyaluronic acid and glycerin help provide deep hydration and moisture for skin quality.

Dermatologic Therapy, 2022

How do the founding years and countries of origin compare between L'Oreal Paris and Shiseido?

L'Oreal Paris was founded in 1909 in France, whereas Shiseido was founded earlier in 1872 in Japan.

Which brand has more products listed without fragrance, L'Oreal Paris or Shiseido?

L'Oreal Paris has more products listed without fragrance, with half of its 10 products being fragrance-free compared to only 5 out of 20 products for Shiseido.

L'Oreal Paris or Shiseido for oily skin?

L'Oreal Paris fits oily skin better than Shiseido, as L'Oreal Paris achieves a Superior routine fit for oily skin while Shiseido reaches a High level.

L'Oreal Paris or Shiseido for sensitive skin?

L'Oreal Paris fits sensitive skin better, earning a Superior routine fit level compared to Shiseido's High level. Reviewers note that both brands frequently feature strong fragrances, but L'Oreal Paris offers greater affordability.

L'Oreal Paris or Shiseido for acne-prone skin?

L'Oreal Paris is the better choice for acne-prone skin because the products on this page achieve a Superior Lovi fit level for this skin type, compared to a High fit for Shiseido. Hyaluronic acid helps maintain skin hydration while managing acne concerns.

Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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