🇬🇧United Kingdom

NEEDLY skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

NEEDLY is a Korean skincare brand founded in 2019 and owned by Naturalendo Tech Co., Ltd..

m.needly.co.krko.wikipedia.org

NEEDLY is beloved for its gentle toners and thoughtful formulas. Its products suit sensitive, dry, and combination skin types best. For acne-prone skin, the standout product is the Daily Toner Pad. The brand relies on careful formulation to support daily care routines.

This page covers some of the most popular NEEDLY products; for the whole NEEDLY range, with a fit score for every product, use the Lovi app.

NEEDLY toners and essences

Questions and answers

Is NEEDLY worth it?

NEEDLY is worth considering because Lovi rates the brand's routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Every NEEDLY product on this page also lists no fragrance in its ingredients.

What are NEEDLY's best products?

NEEDLY's Daily Toner Pad is a top choice for oily and breakout-prone skin, where Lovi rates its fit as Superior. Every NEEDLY product on this page also lists no fragrance in its ingredients.

Does NEEDLY cause breakouts?

NEEDLY is unlikely to cause breakouts, and Lovi rates the Daily Toner Pad Superior for acne-prone skin. Salicylic acid helps prevent acne relapse, making the products helpful for keeping pores clear.

BioMed Research International, 2020

Is NEEDLY fragrance-free?

Yes, every product among the NEEDLY products on this page lists no fragrance in its ingredients. Lovi rates the brand-focused routines for sensitive skin as Superior.

What are the key ingredients in NEEDLY products?

NEEDLY products feature key ingredients such as sodium hyaluronate, glycerin, and salicylic acid that help keep skin moisturized and calm. The NEEDLY products on this page list no fragrance in their ingredients.

Dermatologic Therapy, 2022

How do I build a NEEDLY skincare routine?

To build a NEEDLY skincare routine, you can start with the Daily Toner Pad to help smooth and calm your skin. Lovi rates the NEEDLY-focused routine Superior for oily, combination, sensitive, and acne-prone skin, and Superior for dry skin.

Where can I buy NEEDLY, and how much does it cost?

NEEDLY products on this page are available in the United Kingdom. Prices range from nineteen pounds ninety-nine to nineteen pounds ninety-nine.

What are good alternatives to NEEDLY?

Good alternatives to NEEDLY include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea, which all have pages on Lovi. Lovi rates a NEEDLY-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

NEEDLY vs SKIN1004: which is better?

NEEDLY and SKIN1004 are both strong choices, but NEEDLY rates slightly higher overall with a Superior fit across dry, oily, sensitive, combination, and acne-prone skin compared to SKIN1004. Both brands offer targeted routines, though shoppers often prefer NEEDLY for its consistent top-tier results.

Who owns NEEDLY, and where is it from?

NEEDLY is a Korean brand founded in 2019, owned by Naturalendo Tech Co., Ltd..

m.needly.co.krko.wikipedia.org

Is NEEDLY cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list NEEDLY as cruelty-free.

Research behind NEEDLY's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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