NEEDLY skincare
NEEDLY is a Korean skincare brand founded in 2019 and owned by Naturalendo Tech Co., Ltd..
m.needly.co.krko.wikipedia.org
NEEDLY is beloved for its gentle toners and thoughtful formulas. Its products suit sensitive, dry, and combination skin types best. For acne-prone skin, the standout product is the Daily Toner Pad. The brand relies on careful formulation to support daily care routines.
This page covers some of the most popular NEEDLY products; for the whole NEEDLY range, with a fit score for every product, use the Lovi app.
NEEDLY toners and essences
Questions and answers
Is NEEDLY worth it?
NEEDLY is worth considering because Lovi rates its brand-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Every NEEDLY product on this page also lists no fragrance in its ingredients.
What are NEEDLY's best products?
The Daily Toner Pad is NEEDLY's standout product, earning a Superior fit for oily skin, acne-prone skin, and oily acne-prone skin. Lovi rates its fit as High for sensitive skin, combination skin, and skin with dark spots.
Does NEEDLY cause breakouts?
No, NEEDLY is unlikely to cause breakouts, and Lovi rates the Daily Toner Pad as Superior for acne-prone skin. The NEEDLY products on this page are fragrance-free.
Is NEEDLY fragrance-free?
Yes, every NEEDLY product on this page lists no fragrance in its ingredients.
What are the key ingredients in NEEDLY products?
NEEDLY uses ingredients like sodium hyaluronate, tea tree extract, and Centella asiatica, which help hydrate the skin and calm irritation.
Dermatologic Therapy, 2022Indian Journal of Dermatology, Venereology and Leprology, 2007
How do I build a NEEDLY skincare routine?
To build a routine with NEEDLY, Lovi rates a NEEDLY-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Every NEEDLY product on this page lists no fragrance in its ingredients.
Where can I buy NEEDLY, and how much does it cost?
NEEDLY products on this page are sold at stores in Ireland, with prices ranging from €14.50 to €14.50.
What are good alternatives to NEEDLY?
Good alternatives to NEEDLY include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea, which all have dedicated pages on Lovi. Lovi rates the NEEDLY-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin, while the SKIN1004-focused routine is rated Superior for dry and sensitive skin and High for oily, combination, and acne-prone skin.
NEEDLY vs SKIN1004: which is better?
NEEDLY routines perform better than SKIN1004 routines across most skin types on Lovi, with Lovi rating NEEDLY as Superior for dry, oily, sensitive, combination, and acne-prone skin. SKIN1004 routines also reach a Superior fit for dry and sensitive skin, but reach only a High fit for oily, combination, and acne-prone skin.
Who owns NEEDLY, and where is it from?
NEEDLY is a Korean brand founded in 2019, owned by Naturalendo Tech Co., Ltd..
Is NEEDLY cruelty-free?
PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list NEEDLY as cruelty-free.
Research behind NEEDLY's key ingredients
Behind these ratings
Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

