🇸🇬Singapore

Avène vs Simple

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Avène and Simple are two gentle skincare lines designed for sensitive complexions. The French brand, founded in 1990, relies on glycerin within its soothing cleansers, protective sunscreens, targeted serums, and gentle moisturizers to suit combination and oily acne-prone skin. Meanwhile, the British brand, established in 1960, features nourishing niacinamide and glycerin in its toners, makeup removers, cleansers, and gentle moisturizers to comfort sensitive and oily acne-prone skin. Ultimately, both offer supportive daily care, while they differ in their specific botanical formulations and geographic origins.

Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.

pierre-fabre.comavene.co.ukaveneusa.com

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

This page compares some of the most popular Avène and Simple products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Avène vs Simple products

People Say

AvèneSimple
  • Soothes and calms sensitive skin Mostly MentionedMostly Mentioned
    • “Does not cause any form of irritation on the skin which I love. — Simple Micellar Cleansing Water”
    • “The only cleanser that doesn't turn my face red. — Simple Micellar Water”
    • “no artificial perfume — Simple Hydrating Light Moisturiser”
    • “Calmed my angry red skin overnight — Avène Cicalfate+ Restorative Protective Cream”
  • Rich texture and deep hydration Often MentionedMostly Mentioned
    • “banished dryness within days — Simple Replenishing Rich Moisturiser”
    • “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
    • “Instantly boosts skin's hydration... face doesn't feel dry and tight. — Simple Micellar Cleansing Water”
    • “Thick but absorbs well eventually — Avène Cicalfate+ Restorative Protective Cream”
  • Improves overall skin texture and radiance Sometimes NotedOften Mentioned
    • “sinks in instantly — Simple Water Boost Hydrating Gel Cream”
    • “absorbs very quickly — Simple Hydrating Light Moisturiser”
    • “love that it's alcohol-free — Simple Kind to Skin Soothing Facial Toner”
    • “immediate radiance boost — Avène Vitamin Activ Cg Radiance Concentrated Serum”
  • Gentle and non-stripping cleansers Sometimes NotedOften Mentioned
    • “Takes off any makeup residue and makes my face feel refreshed. — Simple Micellar Cleansing Water”
    • “Best morning cleanser — Simple Refreshing Facial Wash”
    • “Skin feels soft not dry — Simple Refreshing Facial Wash”
    • “leaves face clean but not dry — Avène Cleanance”
  • Price point and value Rarely NotedOften Mentioned
    • “great value for money — Simple Kind to Skin Soothing Facial Toner”
    • “super affordable — Simple Hydrating Light Moisturiser”
    • “Can't beat the price for the quality. — Simple Micellar Water”
    • “Bottle lasts for months — Avène Cleanance Cleansing Gel”
  • Repairs and protects skin barrier Often MentionedNot noted
    • “Saves my skin in winter — Avène Cold Cream”
    • “Healed my over-exfoliated skin in days — Avène Cicalfate+ Restorative Protective Cream”
    • “This repairs my skin barrier without fail. — Avène Tolerance Control Soothing Skin Recovery Balm”
  • Formula changes and product issues Sometimes NotedOften Mentioned
    • “bring it back — Avène Antirougeurs Fort Relief Concentrate”
    • “They have changed the formula recently, and it... is not as good. — Avène Milk Cleanser”
    • “It absolutely couldn't remove anything on its own. — Avène Milk Cleanser”
    • “Did not remove my mascara very well at all. — Simple Micellar Cleansing Water”
  • Causes breakouts and skin reactions Sometimes NotedSometimes Noted
    • “Woke up with tiny whiteheads all over — Avène Cicalfate+ Restorative Protective Cream”
    • “Caused small bumps/texture — Avène Soothing Radiance Mask”
    • “Gave me tiny bumps on my forehead. — Simple Micellar Water”
    • “caused major breakouts — Simple Hydrating Light Moisturiser”
  • Thick or greasy residue Sometimes NotedSometimes Noted
    • “Leaves a greasy film — Avène Cold Cream”
    • “too thick — Avène Hydrance+”
    • “Feels slimy on skin — Simple Refreshing Facial Wash”
    • “Still feeling a little bit of a film on my skin. — Simple Micellar Cleansing Water”

Avène vs Simple routines for dry skin

Buy Simple routine · S$261.94 · 83% fitBuy Avène routine · S$285.32 · 79% fitSee multi-brand routine · 99% fit

Avène vs Simple routines for oily skin

Buy Avène routine · S$455.29 · 86% fitBuy Simple routine · S$459.69 · 85% fitSee multi-brand routine · 96% fit

Avène vs Simple routines for combination skin

Buy Avène routine · S$410.57 · 90% fitBuy Simple routine · S$355.99 · 85% fitSee multi-brand routine · 97% fit

Questions and answers

Avène or Simple: which is better?

Simple may be better for price point and value, while the products on this page from Avène do better at repairing and protecting the skin barrier. Niacinamide in Simple helps reduce pigmentation and control skin aging.

The British Journal of Dermatology, 2002Antioxidants, 2021

What is the difference between Avène and Simple?

Avene is founded in France in 1990 and owned by Fondation Pierre Fabre, while Simple is founded in the United Kingdom in 1960 and owned by Unilever PLC since 2011. The products on this page for Avène include thermal water and glycerin as key ingredients and feature some fragranced items, whereas every product on this page for Simple lists no fragrance and features niacinamide and glycerin as key ingredients.

Avène or Simple for dry skin?

Avène and Simple both achieve a High routine fit for dry skin on the products on this page. While Avène features key ingredients like glycerin and thermal water, Simple relies on glycerin and niacinamide to help hydrate dry skin.

The British Journal of Dermatology, 2002Antioxidants, 2021

Avène or Simple: which cleanser is better?

Simple offers better cleansers on this page, as reviewers note they provide a gentle deep clean and the brand is recognized for better gentle and non-stripping cleansers compared to Avène.

Which is more affordable, Avène or Simple?

Simple offers better value for money, with reviewers often mentioning its price point and value as a key strength compared to Avène.

Avène or Simple: which brand has fragrance-free products?

Simple offers fragrance-free options across the products on this page, whereas Avène includes fragrance in several of its formulas. Every product listed for Simple contains no fragrance.

Avène or Simple for oily skin?

Both Avène and Simple reach an equal high routine fit level for oily skin. Reviewers note that Avène provides effective oil control, while Simple offers lightweight, value-friendly moisturizers.

Avène or Simple: which moisturizer is better?

Simple offers value-friendly moisturizers with lightweight textures, while Avène provides deeply hydrating options that help repair the skin barrier. Lovi rates the routine fit for dry skin as High for both brands.

Avène or Simple for sensitive skin?

Avène and Simple both achieve a High fit on Lovi for sensitive skin. Reviewers note that Simple does better at soothing and calming sensitive skin, while Avène is recognized for repairing and protecting the skin barrier.

Avène or Simple for acne-prone skin?

For acne-prone skin, Avène fits best with a Superior rating on this page, compared to Simple which has an Average fit. Avène features products like Eau Thermale Thermal Spring Water which helps soothe irritation, while the products on this page for Simple include niacinamide which may help control skin aging and pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Avène or Simple for dry sensitive skin?

Simple is a better fit for dry sensitive skin, with Lovi rating its routine as High compared to Avène at Average. Every product on the Simple page lists no fragrance, which helps minimize irritation for sensitive skin types.

Avène or Simple for combination skin?

Avene is superior for combination skin compared to Simple, which has a high fit level on this page. Avene features products like Cleanance with a high fit for combination skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play