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Good Molecules vs SK-II

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Good Molecules and SK-II are skincare brands that offer thoughtfully formulated serums, moisturizers, and targeted treatments for discerning routines. The American brand, founded in 2019, features ingredients like glycerin and hyaluronic acid, suiting sensitive skin and acne-prone skin best with gentle compositions. Conversely, the Japanese brand, founded in 1980, harnesses pitera in its nourishing moisturizers and restorative masks to suit dry sensitive skin and combination skin best. While both cater to distinct complexions, they differ fundamentally in their signature ingredients and geographic heritage.

Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..

beautymatter.comgoodmolecules.compitchbook.compreqin.com

SK-II is a Japanese skincare brand founded in 1980 and owned by The Procter & Gamble Company since 1991.

en.wikipedia.orgdiscoversk-ii.wixsite.comglossy.co

This page compares some of the most popular Good Molecules and SK-II products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Good Molecules vs SK-II products

People Say

Good MoleculesSK-II
  • Texture and Consistency Mostly MentionedMostly Mentioned
    • “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
    • “practically invisible on skin — Good Molecules PIMPLE PATCHES”
    • “drinks right into the skin — SK-II Facial Treatment Essence”
    • “pores became miraculously invisible — SK-II Facial Treatment Mask”
  • Advanced Performance and Extras Often MentionedMostly Mentioned
    • “Removes leftover dirt — SK-II Facial Treatment Clear Lotion”
    • “Dissolves waterproof mascara, melts stubborn makeup, removes sunscreen easily. — SK-II Facial Treatment Cleansing Oil”
    • “Reduced sun spots — SK-II Genoptics Spot Essence”
    • “scar on your chin doesn't look nearly as noticeable — Good Molecules Discoloration Correcting Serum”
  • Value and Pricing Mostly MentionedNot noted
    • “best value for money — Good Molecules Hyaluronic Acid Serum”
    • “great value — Good Molecules Niacinamide Serum”
  • Brightening and Radiance Sometimes NotedMostly Mentioned
    • “gives a glass skin look — SK-II Facial Treatment Essence”
    • “leaves me with a red carpet glow — SK-II Facial Treatment Mask”
    • “Skin looks brighter — SK-II Genoptics Spot Essence”
    • “skin looks more radiant — Good Molecules Niacinamide Brightening Toner”
  • Hydration and Plumping Often MentionedMostly Mentioned
    • “flooded my skin with moisture — SK-II Facial Treatment Mask”
    • “skin feels deeply hydrated, plump, and smoother — SK-II Skinpower Advanced Cream”
    • “Leaves skin soft, feels moisturized, does not dry out skin. — SK-II Facial Treatment Cleansing Oil”
    • “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
  • Gentle and Sensitive Care Often MentionedRarely Noted
    • “no skin purging — Good Molecules Gentle Retinol Cream”
    • “Non-abrasive, suitable for sensitive skin, no stinging — Good Molecules Pineapple Exfoliating Powder”
    • “leaves my face feeling clean without the drying — Good Molecules Hydrating Facial Cleansing Gel”
    • “Great for sensitive — SK-II Genoptics Spot Essence”
  • High Price and Cost Not notedMostly Mentioned
    • “way too expensive — SK-II Facial Treatment Essence”
  • Slow or Ineffective Results Often MentionedOften Mentioned
    • “didn't really see a difference — Good Molecules Discoloration Correcting Serum”
    • “dried my skin out — Good Molecules Hyaluronic Acid Serum”
    • “did absolutely nothing — SK-II Facial Treatment Essence”
    • “No visible difference — SK-II Facial Treatment Clear Lotion”
  • Scent and Fragrance Complaints Sometimes NotedOften Mentioned
    • “Strong bergamot smell — Good Molecules Super Peptide Serum”
    • “weird faint smell — Good Molecules Gentle Retinol Cream”
    • “smelled of glycolic acid — Good Molecules Overnight Exfoliating Treatment”
    • “smells like dirty feet — SK-II Facial Treatment Essence”

Good Molecules vs SK-II routines for dry skin

Buy Good Molecules routine · SAR 930.09 · 89% fitBuy SK-II routine · SAR 2,157.75 · 83% fitSee multi-brand routine · 96% fit

Good Molecules vs SK-II routines for oily skin

Buy Good Molecules routine · SAR 1,384.06 · 89% fitBuy SK-II routine · SAR 1,935.93 · 89% fitSee multi-brand routine · 97% fit

Good Molecules vs SK-II routines for combination skin

Buy SK-II routine · SAR 2,044.94 · 90% fitBuy Good Molecules routine · SAR 1,216.20 · 89% fitSee multi-brand routine · 97% fit

Questions and answers

Good Molecules or SK-II: which is better?

Good Molecules offers better value and gentler care for sensitive skin, whereas SK-II excels in hydration, brightening, and advanced performance across the products on this page.

What is the difference between Good Molecules and SK-II?

Good Molecules offers more affordable and gentle options that excel in sensitive care, while SK-II provides superior performance in brightening, radiance, hydration, and advanced extras. Both brands achieve equal routine fit levels across most skin types, such as dry, oily, mature, and acne-prone skin.

Good Molecules or SK-II for dry skin?

Both Good Molecules and SK-II achieve a High routine fit level for dry skin. Topical hyaluronic acid, a key ingredient featured across Good Molecules products, helps improve skin quality and signs of aging.

Dermatologic Therapy, 2022

Good Molecules or SK-II: which moisturizer is better?

Both Good Molecules and SK-II offer highly rated moisturizers, with Good Molecules standing out for affordability and SK-II leading in hydration and plumping performance. Topical hyaluronic acid helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

Which is more affordable, Good Molecules or SK-II?

Good Molecules is more affordable, as reviewers mention its products provide great value and affordable pricing compared to SK-II.

Good Molecules or SK-II for brightening and radiance?

SK-II does better than Good Molecules for brightening and radiance based on reviewer themes. Reviewers note that the products on this page help improve skin brightness and radiance.

What are the key ingredients of Good Molecules and SK-II products?

Good Molecules products feature glycerin and hyaluronic acid as key ingredients, while SK-II products focus on Pitera across the products on this page.

Dermatologic Therapy, 2022

Good Molecules or SK-II for oily skin?

Both Good Molecules and SK-II achieve a High routine fit for oily skin. Good Molecules relies on glycerin and hyaluronic acid across the products on this page, while SK-II uses pitera.

Dermatologic Therapy, 2022

Good Molecules or SK-II for sensitive skin?

Good Molecules fits sensitive skin better, as Lovi rates Good Molecules as Superior and SK-II as High for this skin type. Reviewers also note that Good Molecules offers very gentle serums.

Good Molecules or SK-II for acne-prone skin?

Both Good Molecules and SK-II are a Superior fit for acne-prone skin according to Lovi fit levels. Reviewers mention that Good Molecules offers affordable and gentle serums.

Good Molecules or SK-II for dry sensitive skin?

Both Good Molecules and SK-II are a Superior fit for dry sensitive skin. Good Molecules offers gentle, affordable hydration with key ingredients like hyaluronic acid, which helps improve skin quality.

Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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