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Beauty of Joseon vs Anessa

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Anessa are celebrated skincare brands offering distinct approaches to daily protection and care. The Korean pioneer features gentle serums, masks, moisturizers, and sunscreens powered by niacinamide, glycerin, and hyaluronic acid, suiting sensitive and dry sensitive skin best. Meanwhile, the Japanese expert provides advanced sunscreens with sophisticated formulas designed for all skin types. While both shield and care for the complexion, they differ in their core formulations and targeted hydration benefits.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

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Anessa is a Japanese skincare brand founded in 1992 and owned by Shiseido Company, Limited.

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This page compares some of the most popular Beauty of Joseon and Anessa products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Anessa products

Questions and answers

Beauty of Joseon or Anessa: which is better?

Beauty of Joseon offers a much wider variety of skincare products on this page, whereas Anessa focuses exclusively on sunscreens. For shoppers seeking specific treatments like serums, toners, and masks alongside sun protection, the products on this page by Beauty of Joseon provide many more options.

What is the difference between Beauty of Joseon and Anessa?

Beauty of Joseon offers a wide variety of skincare products like cleansers, serums, and sunscreens that fit sensitive skin and dry sensitive skin best, while Anessa focuses specifically on sunscreens. Both brands feature fragrance-free formulas across the products on this page.

Beauty of Joseon or Anessa: which sunscreen is better?

For sunscreens, Beauty of Joseon offers options like Relief Sun: Rice + Probiotics that Lovi rates as High for dry, sensitive, and oily skin, while Anessa features sunscreens like Perfect UV Sunscreen Skincare Gel with High ratings for sensitive and mature skin.

Journal of Nanobiotechnology, 2011

Which is more affordable, Beauty of Joseon or Anessa?

The products on this page for Beauty of Joseon and Anessa do not list pricing details, so affordability cannot be compared here.

Which causes fewer breakouts, Beauty of Joseon or Anessa?

Reviewers note that Beauty of Joseon products on this page sometimes cause breakouts and acne, while Anessa does not have this feedback mentioned. Lovi shows that Beauty of Joseon has High fit levels for acne-prone skin on items like the Revive Eye Serum and Red Bean Water Gel, whereas Anessa's sunscreens also reach High fit levels for this skin type.

How do the founding years and parent companies of Beauty of Joseon and Anessa compare?

Beauty of Joseon was founded in South Korea in 2016 and is owned by Goodai Global Inc., whereas Anessa was founded in Japan in 1992 and is owned by Shiseido Company, Limited.

Which brand offers a wider variety of product types, such as cleansers, masks, and toners, compared to the other?

Beauty of Joseon offers a much wider variety of product types on this page, including cleansers, masks, toners, serums, and moisturizers, whereas Anessa features exclusively sunscreens. Reviewers frequently note that Beauty of Joseon provides deep hydration and gentle, non-irritating formulas.

Do any products from either Beauty of Joseon or Anessa contain fragrance in their ingredients?

Every product on this page from both Beauty of Joseon and Anessa lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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