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Beauty of Joseon vs Anessa

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and Anessa are celebrated Asian skincare lines offering gentle daily care and advanced protection through thoughtful serums, masks, moisturizers, and sunscreens. The Korean brand features star ingredients like niacinamide, glycerin, and hyaluronic acid that suit dry and sensitive skin best, while the Japanese brand relies on sophisticated formulas to suit all skin types best. These formulations differ as the former brand targets specific concerns with items like the Ground Rice and Honey Glow Mask, the Light On Serum: Centella + Vita C, and the Revive Eye Serum, whereas the latter brand offers standout options including the Perfect UV Sunscreen Skincare Milk and the Perfect UV Sunscreen Skincare Gel.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

kbeautywiki.combeautymatter.comprnewswire.comgoodai-global.com

Anessa is a Japanese skincare brand founded in 1992 and owned by Shiseido Company, Limited.

anessaco.comen.wikipedia.orgcorp.shiseido.comhappi.com

This page compares some of the most popular Beauty of Joseon and Anessa products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs Anessa products

Questions and answers

Beauty of Joseon or Anessa: which is better?

Beauty of Joseon offers a much broader range of products on this page and fits dry, sensitive, and dry sensitive skin best, while Anessa focuses entirely on sunscreens. The products on this page help provide deep hydration and gentle care.

Dermatologic Therapy, 2022

What is the difference between Beauty of Joseon and Anessa?

Beauty of Joseon is a South Korean brand founded in 2016 that offers a wide range of skincare products fitting dry, sensitive, and dry sensitive skin best, whereas Anessa is a Japanese sunscreen brand founded in 1992 by Shiseido with products on this page limited to sunscreens.

Beauty of Joseon or Anessa: which sunscreen is better?

For sunscreens, Beauty of Joseon offers options like Relief Sun: Rice + Probiotics that Lovi rates as High for dry skin, sensitive skin, and oily skin, whereas Anessa sunscreens like Perfect UV Sunscreen Skincare Gel rate as High for oily and sensitive skin but only Average for dry skin.

Journal of Nanobiotechnology, 2011

Which is more affordable, Beauty of Joseon or Anessa?

The products on this page for Beauty of Joseon and Anessa do not include pricing information, so a direct comparison of affordability cannot be made.

Which causes fewer breakouts, Beauty of Joseon or Anessa?

The products on this page for Beauty of Joseon include items that reviewers report can cause breakouts, while Anessa features sunscreens rated with a High Lovi fit level for acne-prone skin.

How do the founding years and parent companies of Beauty of Joseon and Anessa compare?

Beauty of Joseon was founded in South Korea in 2016 and is owned by Goodai Global Inc., whereas Anessa was founded in Japan in 1992 and is owned by Shiseido Company, Limited.

Which brand offers more diverse skincare product categories beyond sunscreen, such as serums and masks?

Beauty of Joseon offers a wide variety of skincare product categories beyond sunscreen, including serums, masks, toners, and cleansers, whereas Anessa features exclusively sunscreens on this page.

What specific skin types do Beauty of Joseon's brand-focused routines fit best according to the page?

According to the page, Beauty of Joseon's brand-focused routines fit dry skin, sensitive skin, and dry sensitive skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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