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Shiseido vs DHC

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and DHC are Japanese skincare brands offering reliable daily care through thoughtful formulations. Shiseido is beloved for its moisturizers, cleansers, sunscreens, and serums using glycerin, suiting sensitive and mature skin best, while DHC is known for its makeup removers and nourishing formulas that suit dry, normal, combination, and oily skin best. Both brands provide standout choices for acne-prone skin and skin with dark spots, though they differ in their foundational ingredients and specific skin-type focus.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

DHC is a Japanese skincare brand founded in 1980 and owned by ORIX Corporation since 2023.

dhc-corporate.co.jpen.wikipedia.org

This page compares some of the most popular Shiseido and DHC products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs DHC products

Questions and answers

Shiseido or DHC: which is better?

Shiseido and DHC both offer effective options, with Shiseido featuring a wide range of moisturizers, cleansers, and sunscreens that achieve a Superior fit for mature and sensitive skin, while DHC provides fragrance-free makeup removers like Pore Cleansing Oil that achieve a Superior fit for sensitive skin.

What is the difference between Shiseido and DHC?

Shiseido offers a wide range of skincare and sun protection products that often feature fragrance and key ingredients like glycerin and hyaluronic acid, whereas DHC features fragrance-free makeup removers. Topical hyaluronic acid helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

Which is more affordable, Shiseido or DHC?

The products on this page do not list pricing information, so a comparison of affordability cannot be made between Shiseido and DHC.

Which causes fewer breakouts, Shiseido or DHC?

DHC features fragrance-free makeup removers with high to average Lovi fit levels for acne-prone skin, whereas Shiseido products on this page show a mix of low to average fit levels for acne-prone skin and frequently contain fragrance, which may cause skin irritation.

How do the founding years and current ownership of Shiseido and DHC compare?

Shiseido was founded in Japan in 1872 and is owned by Shiseido Company, Limited, whereas DHC was founded in Japan in 1980 and is owned by ORIX Corporation.

Which brand offers fragrance-free products, and how many Shiseido products contain fragrance?

DHC offers fragrance-free products since every product on its page lists no fragrance, whereas 15 of the 20 Shiseido products on this page contain fragrance.

What are the main skin types that Shiseido is noted to fit best based on its routines?

Shiseido is noted to fit sensitive skin, mature skin, and skin with dark spots best based on its routines.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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