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Shiseido vs DHC

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and DHC are Japanese skincare brands beloved for their nourishing formulas, gentle cleansers, and effective makeup removers. The former features sophisticated moisturizers, protective sunscreens, and nourishing serums formulated with glycerin, suiting sensitive skin and oily skin best, while the latter suits dry, normal, combination, and oily skin best with its reliable daily care. Both offer standout products for acne-prone skin and skin with dark spots, though they differ through distinct founding histories and proprietary preparations. Through these meticulous offerings, the brands provide balanced care for a radiant complexion.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

DHC is a Japanese skincare brand founded in 1980 and owned by ORIX Corporation since 2023.

dhc-corporate.co.jpen.wikipedia.org

This page compares some of the most popular Shiseido and DHC products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs DHC products

Questions and answers

Shiseido or DHC: which is better?

Shiseido and DHC are both Japanese skincare brands, but Shiseido offers a much wider range of products on this page with High to Superior Lovi fits for mature, sensitive, and oily skin, whereas DHC features only two cleansers. Topical hyaluronic acid, a key ingredient across Shiseido products, helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

What is the difference between Shiseido and DHC?

Shiseido offers a wide range of skincare products that provide deep hydration and firming benefits, while DHC features oil-based cleansers with a completely fragrance-free formulation. Topical hyaluronic acid in these products helps improve skin quality and signs of aging.

Dermatologic Therapy, 2022

Which is more affordable, Shiseido or DHC?

Shiseido reviewers often mention a high price point, whereas the products on this page for DHC do not have cost feedback listed.

Which causes fewer breakouts, Shiseido or DHC?

DHC products on this page have a High Lovi fit for acne-prone skin, whereas Shiseido products on this page show varying fit levels that are mostly Average or lower for breakout-prone types. Topical hyaluronic acid, a key ingredient in Shiseido, helps hydrate skin while carrying a low risk of irritation.

Dermatologic Therapy, 2022

How do the founding years and current ownerships of Shiseido and DHC compare?

Shiseido was founded in 1872 in Japan and is owned by Shiseido Company, Limited, whereas DHC was founded in 1980 in Japan and has been owned by ORIX Corporation since 2023.

Which brand offers a wider selection of products on this page, and how do their fragrance profiles differ?

Shiseido offers a much wider selection of products on this page compared to DHC. While every DHC product lists no fragrance, the majority of Shiseido products on this page contain fragrance.

What are the specific Lovi fit levels for DHC's Pore Cleansing Oil compared to Shiseido's Deep Cleansing Foam across different skin types?

DHC's Pore Cleansing Oil has a superior Lovi fit for sensitive skin and a high fit for oily, combination, acne-prone, mature, oily acne-prone, dry sensitive, dry, and dark-spot skin. In contrast, Shiseido's Deep Cleansing Foam has a high Lovi fit for oily, combination, and oily acne-prone skin, an average fit for acne-prone, mature, and dark-spot skin, a low fit for sensitive skin, a caution rating for dry sensitive skin, and a warning for dry skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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