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Shiseido vs DHC

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and DHC are Japanese skincare brands offering reliable daily care through thoughtful formulations. Shiseido is beloved for its moisturizers, cleansers, sunscreens, and serums using glycerin, suiting sensitive and mature skin best, while DHC is known for its makeup removers and nourishing formulas that suit dry, normal, combination, and oily skin best. Both brands provide standout choices for acne-prone skin and skin with dark spots, though they differ in their foundational ingredients and specific skin-type focus.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

DHC is a Japanese skincare brand founded in 1980 and owned by ORIX Corporation since 2023.

dhc-corporate.co.jpen.wikipedia.org

This page compares some of the most popular Shiseido and DHC products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs DHC products

Questions and answers

Shiseido or DHC: which is better?

Shiseido and DHC are both Japanese skincare brands, but Shiseido offers a much wider variety of products on this page compared to DHC's two cleansing oils. Shiseido's products feature key ingredients like hyaluronic acid, which may help improve skin quality and signs of aging.

Dermatologic Therapy, 2022

What is the difference between Shiseido and DHC?

Shiseido offers a wide range of skincare products that focus on hydration, anti-aging, and radiance with luxurious textures, though many formulas contain fragrance. In contrast, DHC features a smaller selection of makeup removers on this page, and every product lists no fragrance.

Which is more affordable, Shiseido or DHC?

Shiseido products on this page frequently come with a high price point, whereas DHC is not noted for that. Reviewers mention high price as a drawback for Shiseido.

Which causes fewer breakouts, Shiseido or DHC?

DHC products on this page may cause fewer breakouts because their pore-cleansing oils achieve high to average Lovi fit levels for acne-prone skin, whereas Shiseido features several acne-prone warnings across its range and sometimes notes skin irritation.

The Journal of Investigative Dermatology, 2006

Which brand has been established longer in Japan, Shiseido or DHC?

Shiseido has been established longer in Japan, having been founded in 1872 compared to DHC, which was founded in 1980.

Do all DHC products lack fragrance compared to Shiseido products?

Yes, every DHC product on this page lists no fragrance, whereas 15 out of 20 Shiseido products on this page include fragrance.

Which Shiseido moisturizer is rated as Superior for mature skin?

Essential Energy Hydrating Cream, Benefiance Wrinkle Smoothing Cream Enriched, and Essential Energy Hydrating Day Cream are the Shiseido moisturizers on this page rated as Superior for mature skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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