Shiseido vs Blume
Shiseido and Blume are two distinct skincare lines, with the former being a Japanese brand founded in 1872 and the latter a Canadian brand founded in 2018. The former is beloved for moisturizers, cleansers, sunscreens, and serums formulated with glycerin, while the latter is widely loved for nourishing moisturizers and thoughtful formulas. Both brands suit sensitive skin best, with the Japanese brand additionally suiting mature skin and the Canadian brand additionally suiting acne-prone and dry skin. They differ primarily in their heritage, specific ingredient applications, and targeted concerns such as the Japanese brand offering standout choices like the Treatment Softener, Benefiance Wrinkle Smoothing Day Cream, and Essential Energy Hydrating Cream, compared to the Canadian brand offering the Meltdown Gel Cream.
Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.
corp.shiseido.comen.wikipedia.orgmarketscreener.com
Blume is a Canadian skincare brand founded in 2018.
beautymatter.combusinessinsider.comtracxn.comblume.com
This page compares some of the most popular Shiseido and Blume products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Shiseido vs Blume products
Shiseido vs Blume moisturizers
Questions and answers
Shiseido or Blume: which is better?
Shiseido and Blume both have products on this page that support skin health, with Shiseido offering a wider range that Lovi rates as a High fit for mature and sensitive skin, while Blume provides fragrance-free options like Meltdown Gel Cream. Topical hyaluronic acid, found across Shiseido products, helps improve skin quality and signs of aging.
What is the difference between Shiseido and Blume?
Shiseido is a long-established Japanese brand offering many heavily fragranced skincare products on this page, whereas Blume is an independent Canadian brand featuring fragrance-free items. Hyaluronic acid helps hydrate the skin in formulations across the products.
Shiseido or Blume: which moisturizer is better?
Shiseido offers a wide range of moisturizers with varying Lovi fit levels, such as the Essential Energy Hydrating Cream which achieves High fits for dry skin and Superior fits for mature and sensitive skin, while Blume features the Meltdown Gel Cream which has High fits across acne-prone, oily, dry, sensitive, and combination skin types. Hyaluronic acid helps provide hydration across these formulations.
Which is more affordable, Shiseido or Blume?
Shiseido products on this page have a high price point mentioned by reviewers, whereas Blume offers more budget-friendly options.
Which causes fewer breakouts, Shiseido or Blume?
Blume's Meltdown Gel Cream has a high Lovi fit for acne-prone and oily acne-prone skin, while the products on this page from Shiseido show lower fit levels or warnings for those skin types.
How does the founding year and origin country compare between Shiseido and Blume?
Shiseido was founded in 1872 in Japan and is owned by Shiseido Company, Limited, whereas Blume was founded in 2018 in Canada and is independently owned.
What are the main differences in fragrance use between Shiseido and Blume products?
Shiseido products on this page often feature fragrance, with only 5 out of 20 products listing none. In contrast, every Blume product on this page is formulated without fragrance.
Which brand offers more product options, Shiseido or Blume?
Shiseido offers significantly more product options on this page than Blume, featuring twenty distinct skincare items compared to Blume's single moisturizer. These products on this page provide varying fit levels across multiple skin types, while Blume's single gel cream is formulated to be fragrance-free.
Research behind their key ingredients
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Another Reason for Using Caffeine in Dermocosmetics: Sunscreen Adjuvant
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Anatomical site differences of sodium lauryl sulfate-induced irritation: randomized controlled trial
Skin recovery by Lavandula angustifolia leaf callus extract: Redox control of Nrf2 signaling
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Functional properties and skin care effects of sodium trehalose sulfate
Transdermal Delivery of Baicalin Based on Bio-Vesicles and Its Efficacy in Antiaging of the Skin
Liposomal formulation of a vitamin C derivative: a promising strategy to increase skin permeability
New Chalcone-Derived Molecule for the Topical Regulation of Hyperpigmentation and Skin Aging
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
-

Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.













