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COSRX vs Asarai

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

COSRX and Asarai are skincare brands that offer targeted formulations for daily routines. COSRX provides thoughtfully formulated serums, moisturizers, cleansers, and masks using hyaluronic acid, glycerin, and niacinamide, which suit acne-prone and oily acne-prone skin best. Meanwhile, Asarai delivers nutrient-rich clay masks and deeply restorative formulas that suit balanced, dry, and combination skin best. While both support skin health through carefully curated offerings, they differ in their primary botanical bases and specific target concerns.

COSRX is a Korean skincare brand founded in 2013 and owned by Amorepacific Group since 2024.

koreajoongangdaily.combeautymatter.comprnewswire.com

This page compares some of the most popular COSRX and Asarai products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular COSRX vs Asarai products

Questions and answers

COSRX or Asarai: which is better?

COSRX is the stronger choice here because the products on this page offer extensive formulations like snail mucin and niacinamide that target diverse skin types, whereas Asarai provides only a single mask. COSRX fits best for acne-prone, oily acne-prone, and oily skin, and hyaluronic acid helps improve skin hydration.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017

What is the difference between COSRX and Asarai?

COSRX offers a wide variety of products on this page tailored for acne-prone, oily, and dry skin types, whereas Asarai features only one face mask with average fit levels across all skin types. COSRX also incorporates active key ingredients like niacinamide and hyaluronic acid to help improve skin texture and hydration.

Journal of Pharmacy & Pharmaceutical Sciences, 2015The British Journal of Dermatology, 2002

Which is more affordable, COSRX or Asarai?

The products on this page for COSRX and Asarai do not include pricing information, so a comparison of affordability cannot be made.

Which causes fewer breakouts, COSRX or Asarai?

COSRX offers multiple specialized treatments like the BHA Blackhead Power Liquid that help control acne, whereas Asarai features only a single mask product on this page with average fit ratings for acne-prone skin.

How do the founding years and countries of origin compare between COSRX and Asarai?

COSRX was founded in South Korea in 2013, whereas Asarai was founded in 2018 with its country of origin not specified on this page.

Which brand offers more fragrance-free products, and how many products do they each list?

COSRX offers more fragrance-free products on this page, listing thirty-seven fragrance-free products out of thirty-eight, while Asarai lists one fragrance-free product out of one.

How does the product selection for masks differ between COSRX and Asarai in terms of skin type fit?

For masks, COSRX offers a wide variety of products on this page with High to Superior Lovi fit levels across diverse skin types like dry, sensitive, and mature skin. In contrast, Asarai features only a single mask, the Earth Tones Face Mask, which has an Average Lovi fit level across all skin types.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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