🇦🇺Australia

COSRX vs Asarai

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

COSRX and Asarai are distinct skincare lines, with the former being a Korean brand founded in 2013 and owned by Amorepacific Group since 2024. COSRX is beloved for its thoughtful array of serums, moisturizers, cleansers, masks, and more, which harness key ingredients like hyaluronic acid, glycerin, and niacinamide to suit oily and sensitive skin best. Conversely, Asarai is cherished for its nutrient-rich clay masks and deeply restorative formulas that suit balanced, dry, and combination skin best due to their gentle, nourishing botanical bases. Ultimately, the two differ in their core formulations, with the Korean brand focusing on moisture-balancing and soothing ingredients while the latter emphasizes botanical rituals for everyday radiance.

COSRX is a Korean skincare brand founded in 2013 and owned by Amorepacific Group since 2024.

koreajoongangdaily.combeautymatter.comprnewswire.com

This page compares some of the most popular COSRX and Asarai products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular COSRX vs Asarai products

Questions and answers

COSRX or Asarai: which is better?

COSRX stands out on this page as the better choice because it offers a wide variety of products with superior and high Lovi fit levels across multiple skin types, whereas Asarai features only a single mask with average fits. Additionally, COSRX products provide well-reviewed benefits like deep hydration and acne control using popular key ingredients.

What is the difference between COSRX and Asarai?

COSRX offers a wide range of targeted skincare products on this page with various fit levels for multiple skin types, whereas Asarai features only a single face mask with average fit levels across all skin types. COSRX also incorporates popular active ingredients like snail mucin and hyaluronic acid, helping provide deep hydration and effective acne control.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

Which is more affordable, COSRX or Asarai?

The products on this page from COSRX and Asarai do not include pricing information, so affordability cannot be compared here.

Which causes fewer breakouts, COSRX or Asarai?

The products on this page by COSRX offer specific items with Superior and High fit levels for acne-prone and oily acne-prone skin, whereas Asarai only features one mask with an Average fit level for those skin types.

Which brand offers a wider variety of product categories like cleansers, toners, and masks, and which offers only a single product?

COSRX offers a wide variety of product categories on this page, including cleansers, toners, and masks, while Asarai offers only a single product, which is a face mask.

How do the founding years and company origins compare between COSRX and Asarai?

COSRX was founded in 2013 in South Korea and is owned by Amorepacific Group, whereas Asarai was founded in 2018 with origin details not listed and is owned by Asarai Inc. Both brands offer different ranges of skincare products on this page.

Which of the two brands includes a product formulated with fragrance, and which has no fragrance across all its products?

COSRX includes one product formulated with fragrance, the Vitamin E Vitalizing Sunscreen SPF 50+, while all other products on this page list no fragrance. Asarai also has no fragrance across all its products.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play