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COSRX vs Asarai

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

COSRX and Asarai are skincare brands that offer targeted formulations for daily routines. COSRX provides thoughtfully formulated serums, moisturizers, cleansers, and masks using hyaluronic acid, glycerin, and niacinamide, which suit acne-prone and oily acne-prone skin best. Meanwhile, Asarai delivers nutrient-rich clay masks and deeply restorative formulas that suit balanced, dry, and combination skin best. While both support skin health through carefully curated offerings, they differ in their primary botanical bases and specific target concerns.

COSRX is a Korean skincare brand founded in 2013 and owned by Amorepacific Group since 2024.

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This page compares some of the most popular COSRX and Asarai products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular COSRX vs Asarai products

Questions and answers

COSRX or Asarai: which is better?

COSRX offers a much larger and more versatile lineup of skincare products on this page with High to Superior Lovi fit levels across multiple skin types, whereas Asarai features only a single face mask with Average fit levels.

What is the difference between COSRX and Asarai?

COSRX offers a wide range of targeted skincare products that Lovi rates as Superior or High for several skin types, whereas Asarai features only a single face mask on this page with Average Lovi fit levels across all skin types.

Which is more affordable, COSRX or Asarai?

The products on this page do not provide pricing information to determine whether COSRX or Asarai is more affordable.

Which causes fewer breakouts, COSRX or Asarai?

COSRX offers a wide range of products that fit acne-prone skin well, whereas Asarai features only a single mask with average fit levels for that skin type.

How do the founding years and countries of origin compare between COSRX and Asarai?

COSRX was founded in South Korea in 2013, whereas Asarai was founded in 2018 with its country of origin not provided on this page.

Which brand offers a wider selection of products for oily and acne-prone skin types according to the Lovi fit levels?

COSRX offers a much wider selection of products for oily and acne-prone skin types on this page, with many items achieving Superior or High Lovi fit levels. In contrast, Asarai features only one mask on this page, which has an Average Lovi fit level for these skin types.

How does the fragrance content compare across the product lines of COSRX and Asarai?

COSRX includes fragrance in just one of the products on this page, while Asarai features no fragrance in every product on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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