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Purito vs MAËLYS

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Purito and MAËLYS are distinct skincare brands offering thoughtful daily care and targeted solutions. The Korean brand features gentle moisturizers, serums, sunscreens, and makeup removers built with soothing ingredients like centella, suiting dry and dry sensitive skin best. Conversely, MAËLYS is known for advanced formulas and specialized serums that suit all skin types. While both brands deliver effective care through carefully crafted products, they differ in their primary focus and ideal skin matches.

Purito is a Korean skincare brand founded in 2017 and owned by Corstone Capital since 2022.

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This page compares some of the most popular Purito and MAËLYS products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Purito vs MAËLYS products

Questions and answers

Purito or MAËLYS: which is better?

Purito is much better than MAËLYS because the products on this page achieve High to Superior Lovi fit levels across most skin types, whereas MAËLYS products mostly rate Low.

What is the difference between Purito and MAËLYS?

Purito offers a wide range of fragrance-free products with High to Superior Lovi fit levels for sensitive and dry skin types, whereas MAËLYS features only two products with Low to Caution fit levels across most skin types.

Which is more affordable, Purito or MAËLYS?

The products on this page do not list pricing information, so a comparison of affordability cannot be made between Purito and MAËLYS.

Which causes fewer breakouts, Purito or MAËLYS?

Purito is a better choice for acne-prone skin because the products on this page achieve High to Superior Lovi fit levels for that skin type, whereas MAËLYS products rate Low.

When were Purito and MAËLYS founded, and who owns them?

Purito was founded in South Korea in 2017 and is owned by Corstone Capital, while MAËLYS was also founded in 2017 and is owned by Barinboim Group.

Do Purito products contain fragrance, and how does that compare to MAËLYS?

Every product from Purito on this page lists no fragrance in its ingredients. In comparison, MAËLYS has fragrance in one of its two products on this page.

Which skin types does Purito fit best according to its brand-focused routines?

According to its brand-focused routines, Purito fits dry skin, dry sensitive skin, and sensitive skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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