The INKEY List vs Pixi
The INKEY List and Pixi are British skincare brands offering moisturizers, serums, toners, and eye products designed to address various concerns. The INKEY List, founded in 2018, builds its formulations around glycerin to significantly increase skin hydration and restore barrier function, suiting sensitive and combination skin best. Meanwhile, Pixi, founded in 1999, is beloved for crafting gentle, effective formulas that suit oily and sensitive skin without heaviness or irritation. While both provide targeted daily offerings for a calm, radiant complexion, they differ in their foundational ingredients and specific textures.
The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.
cosmeticsbusiness.comprnewswire.comtheinkeylist.comtracxn.com
Pixi is a British skincare brand founded in 1999.
pixibeauty.comtracxn.compitchbook.com
This page compares some of the most popular The INKEY List and Pixi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The INKEY List vs Pixi products
People Say
Hydration & Plumping Often MentionedMostly Mentioned
- “Super hydrating — The INKEY List Polyglutamic Acid Serum”
- “intense nourishment — The INKEY List Collagen Peptide Serum”
- “Instant surge of hydration — Pixi Hydrating Milky Mist”
- “deeply hydrates and balances — Pixi Antioxidant Tonic”
Gentle & Soothing Formula Often MentionedOften Mentioned
- “Great for sensitive skin — The INKEY List PHA Toner”
- “Safe and gentle especially for my dry, sensitive skin — The INKEY List Oat Cleansing Balm”
- “instantly cooling upon application — Pixi DetoxifEYE Depuffing Eye Patches”
- “calms my redness instantly — Pixi Rose Tonic”
Lightweight & Fast-Absorbing Texture Mostly MentionedOften Mentioned
- “sits beautifully under makeup — The INKEY List Caffeine Eye Cream”
- “Gel consistency — The INKEY List Tranexamic Acid Serum”
- “feels like applying straight up water to the skin — The INKEY List Omega Water Cream”
- “Absorbs quickly — Pixi Hydrating Milky Mist”
Miscellaneous Positive Features Sometimes NotedOften Mentioned
- “Easy to use — Pixi Glow Peel Pads”
- “lovely subtle rose scent — Pixi Rose Tonic”
- “love the included spatula — Pixi DetoxifEYE Depuffing Eye Patches”
- “bags are gone — The INKEY List Caffeine Eye Cream”
Radiance & Glow Not notedMostly Mentioned
- “gives instant glow — Pixi Glow Tonic”
- “Skin is noticeably brighter — Pixi Glow Peel Pads”
- “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
Affordable Price & Value Mostly MentionedNot noted
- “Good for the price — The INKEY List Salicylic Acid Cleanser”
- “One of the best balms for quality and also price — The INKEY List Oat Cleansing Balm”
- “unbeatable value — The INKEY List Hyaluronic Acid Serum”
Sticky, Tacky, or Oily Finish Sometimes NotedOften Mentioned
- “Feels tacky on skin — The INKEY List PHA Toner”
- “Leaves a greasy film on face after washing — The INKEY List Oat Cleansing Balm”
- “too greasy — Pixi Glow Mist”
- “I just could not get past this heavy feel. — Pixi Vitamin-C Serum”
Strong Scent or Fragrance Sometimes NotedOften Mentioned
- “Smells like BBQ/meat — The INKEY List Tranexamic Acid Serum”
- “Smells like chemicals — The INKEY List Polyglutamic Acid Serum”
- “smells plasticky — The INKEY List ECTOIN HYDRO-BARRIER SERUM”
- “smell is overpowering — Pixi Glow Tonic”
Miscellaneous Texture & Formula Issues Often MentionedSometimes Noted
- “slippery and won't stay put — Pixi DetoxifEYE Depuffing Eye Patches”
- “separates foundation — Pixi Glow Mist”
- “patches tear easily — Pixi DetoxifEYE Depuffing Eye Patches”
- “Tube leaks liquified oil when opened — The INKEY List Oat Cleansing Balm”
Packaging Issues Often MentionedSometimes Noted
- “Spits large droplets — Pixi Hydrating Milky Mist”
- “squirts large droplets — Pixi Glow Mist”
- “dropper leaks product — Pixi Rose Oil Blend”
- “Pump breaks easily — The INKEY List Tranexamic Acid Serum”
The INKEY List vs Pixi routines for dry skin
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Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
AED 32.95
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Hydrating Toner
Hydrating Milky Mist
Morning
AED 93.99
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Moisturizer
SKIN1004 Madagascar Centella Probio-Cica Enrich Cream
Morning · Evening · Once a week
AED 34.80
-
SPF
Dr.G Green Mild Up Sun+
Morning
AED 81.00
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
AED 35.29
-
Cleansing Toner
Glow Tonic
Evening
AED 120.00
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
AED 127.62
-
Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
AED 65.00
-
Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
AED 51.82
- Moisturizer Collagen Peptide Serum Morning · Evening · Once a week
-
SPF
Dr.G Green Mild Up Sun+
Morning
AED 81.00
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
AED 90.00
-
Cleansing Toner
PHA Toner
Evening
AED 81.68
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
AED 57.31
-
Enzyme Powder
VT Cica Mild Powder Wash
Once a week
AED 47.62
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
AED 65.00
Buy Pixi routine · AED 638.27 · 91% fit
Buy The INKEY List routine · AED 474.43 · 80% fitSee multi-brand routine · 96% fit
The INKEY List vs Pixi routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
AED 49.95
-
Hydrating Toner
Retinol Tonic
Morning · Once a week
AED 73.14
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
AED 33.40
-
SPF
d'Alba UVessence Mild Waterfull Sun Cream SPF 50
Morning
AED 92.70
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
AED 179.45
-
Cleansing Toner
Glow Tonic
Evening
AED 120.00
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
AED 127.62
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
AED 204.00
-
Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
AED 51.82
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
AED 49.99
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
AED 48.00
-
SPF
d'Alba UVessence Mild Waterfull Sun Cream SPF 50
Morning
AED 92.70
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
AED 90.00
-
Cleansing Toner
PHA Toner
Evening
AED 81.68
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
AED 57.31
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
Revision Skincare Black Mask
Once a week
AED 204.00
Buy Pixi routine · AED 981.35 · 95% fit
Buy The INKEY List routine · AED 776.59 · 87% fitSee multi-brand routine · 97% fit
The INKEY List vs Pixi routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
AED 84.53
-
Hydrating Toner
Retinol Tonic
Morning · Once a week
AED 73.14
-
Moisturizer
COSRX Oil-Free Ultra-Moisturizing Lotion (with Birch Sap)
Morning · Evening · Once a week
AED 33.40
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
AED 179.45
-
Cleansing Toner
Glow Tonic
Evening
AED 120.00
-
Serum or Treatment
Vitamin-C Serum
Evening · Once a week
AED 127.62
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
AED 122.93
-
Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
AED 51.82
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
AED 145.00
-
Moisturizer
Polyglutamic Acid Serum
Morning · Evening · Once a week
AED 55.05
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
AED 90.00
-
Cleansing Toner
Glycolic Acid Toner
Evening
AED 101.93
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
AED 57.31
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
AED 101.09
-
Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
AED 122.93
Buy Pixi routine · AED 842.16 · 93% fit
Buy The INKEY List routine · AED 725.13 · 89% fitSee multi-brand routine · 96% fit
Questions and answers
The INKEY List or Pixi: which is better?
The INKEY List offers superior affordability and lightweight textures among the products on this page, while Pixi delivers better radiance, glow, and routine fit levels across most skin types. Both brands perform equally well for sensitive skin.
What is the difference between The INKEY List and Pixi?
The INKEY List offers more affordable pricing and lightweight textures, whereas Pixi provides better radiance and glow along with more fragrance-free options compared to its fragranced formulas. For overall routine fit, Pixi achieves a Superior level across most skin types on this page, while The INKEY List generally rates High.
The INKEY List or Pixi for dry skin?
Pixi offers a Superior routine fit for dry skin, while The INKEY List provides a High routine fit for the products on this page.
The INKEY List or Pixi: which moisturizer is better?
When choosing a moisturizer, The INKEY List tends to be better for shoppers seeking affordability and lightweight hydration, whereas Pixi products on this page often provide deep hydration and radiance.
Which is more affordable, The INKEY List or Pixi?
The INKEY List is more affordable, as the products on this page stand out for their affordable serums and affordable moisturizers and value.
Do The INKEY List and Pixi products contain fragrance?
The products on this page by The INKEY List list no fragrance in their ingredients, whereas 3 of the 10 products on this page by Pixi contain fragrance.
Which brand performs better for radiance and glow, The INKEY List or Pixi?
Pixi performs better for radiance and glow compared to The INKEY List. Reviewers frequently mention radiance and glow as a top benefit of the products on this page.
What are the key ingredients shared across products for each brand?
The products on this page for The INKEY List share glycerin as a key ingredient, while Pixi products share aloe vera and hyaluronic acid.
The INKEY List or Pixi for oily skin?
Pixi offers a Superior routine fit for oily skin, whereas The INKEY List provides a High routine fit on this page. Pixi stands out for radiance and glow, while the products on this page from The INKEY List focus more on affordable price and value.
The INKEY List or Pixi for sensitive skin?
Both The INKEY List and Pixi achieve a Superior Lovi fit level for sensitive skin, making them equally good options. The INKEY List offers fragrance-free products on the products on this page, whereas Pixi includes strong fragrance in some of its formulas, which may cause sensitivity.
The INKEY List or Pixi for acne-prone skin?
Pixi fits acne-prone skin better than The INKEY List, as Lovi rates Pixi as Superior for this skin type while The INKEY List is High. Reviewers note that Pixi delivers radiance and glow, whereas the products on this page for The INKEY List are known for affordable price and value.
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
A Rose Extract Protects the Skin against Stress Mediators: A Potential Role of Olfactory Receptors
Design and in vivo evaluation of emulgel formulations including green tea extract and rose oil
Topical Almond Oil for Prevention of Pressure Injuries: A Single-Blinded Comparison Study
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Clinical study of a spray containing birch juice for repairing sensitive skin
Darutoside promotes skin wound healing via regulating macrophage polarization
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
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