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The INKEY List vs Pixi

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The INKEY List and Pixi are British skincare brands offering moisturizers, serums, toners, eye products, and more. The INKEY List relies on glycerin to suit sensitive and combination skin, while Pixi uses gentle, balancing formulas that best suit sensitive and dry sensitive skin. Both brands address specific concerns with targeted treatments, including options for acne-prone skin, skin with dark spots, and mature skin. The two differ as the brand founded in 2018 builds around glycerin for barrier restoration, whereas the brand founded in 1999 delivers comforting care through thoughtfully crafted treatments.

The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.

cosmeticsbusiness.comprnewswire.comtheinkeylist.comtracxn.com

Pixi is a British skincare brand founded in 1999.

pixibeauty.comtracxn.compitchbook.com

This page compares some of the most popular The INKEY List and Pixi products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The INKEY List vs Pixi products

People Say

The INKEY ListPixi
  • Hydration & Plumping Often MentionedMostly Mentioned
    • “Super hydrating — The INKEY List Polyglutamic Acid Serum”
    • “intense nourishment — The INKEY List Collagen Peptide Serum”
    • “Instant surge of hydration — Pixi Hydrating Milky Mist”
    • “deeply hydrates and balances — Pixi Antioxidant Tonic”
  • Gentle & Soothing Formula Often MentionedOften Mentioned
    • “Great for sensitive skin — The INKEY List PHA Toner”
    • “Safe and gentle especially for my dry, sensitive skin — The INKEY List Oat Cleansing Balm”
    • “instantly cooling upon application — Pixi DetoxifEYE Depuffing Eye Patches”
    • “calms my redness instantly — Pixi Rose Tonic”
  • Lightweight & Fast-Absorbing Texture Mostly MentionedOften Mentioned
    • “sits beautifully under makeup — The INKEY List Caffeine Eye Cream”
    • “Gel consistency — The INKEY List Tranexamic Acid Serum”
    • “feels like applying straight up water to the skin — The INKEY List Omega Water Cream”
    • “Absorbs quickly — Pixi Hydrating Milky Mist”
  • Miscellaneous Positive Features Sometimes NotedOften Mentioned
    • “Easy to use — Pixi Glow Peel Pads”
    • “lovely subtle rose scent — Pixi Rose Tonic”
    • “love the included spatula — Pixi DetoxifEYE Depuffing Eye Patches”
    • “bags are gone — The INKEY List Caffeine Eye Cream”
  • Radiance & Glow Not notedMostly Mentioned
    • “gives instant glow — Pixi Glow Tonic”
    • “Skin is noticeably brighter — Pixi Glow Peel Pads”
    • “Skin feels incredible, so smooth — Pixi Glow Peel Pads”
  • Affordable Price & Value Mostly MentionedNot noted
    • “Good for the price — The INKEY List Salicylic Acid Cleanser”
    • “One of the best balms for quality and also price — The INKEY List Oat Cleansing Balm”
    • “unbeatable value — The INKEY List Hyaluronic Acid Serum”
  • Sticky, Tacky, or Oily Finish Sometimes NotedOften Mentioned
    • “Feels tacky on skin — The INKEY List PHA Toner”
    • “Leaves a greasy film on face after washing — The INKEY List Oat Cleansing Balm”
    • “too greasy — Pixi Glow Mist”
    • “I just could not get past this heavy feel. — Pixi Vitamin-C Serum”
  • Strong Scent or Fragrance Sometimes NotedOften Mentioned
    • “Smells like BBQ/meat — The INKEY List Tranexamic Acid Serum”
    • “Smells like chemicals — The INKEY List Polyglutamic Acid Serum”
    • “smells plasticky — The INKEY List ECTOIN HYDRO-BARRIER SERUM”
    • “smell is overpowering — Pixi Glow Tonic”
  • Miscellaneous Texture & Formula Issues Often MentionedSometimes Noted
    • “slippery and won't stay put — Pixi DetoxifEYE Depuffing Eye Patches”
    • “separates foundation — Pixi Glow Mist”
    • “patches tear easily — Pixi DetoxifEYE Depuffing Eye Patches”
    • “Tube leaks liquified oil when opened — The INKEY List Oat Cleansing Balm”
  • Packaging Issues Often MentionedSometimes Noted
    • “Spits large droplets — Pixi Hydrating Milky Mist”
    • “squirts large droplets — Pixi Glow Mist”
    • “dropper leaks product — Pixi Rose Oil Blend”
    • “Pump breaks easily — The INKEY List Tranexamic Acid Serum”

The INKEY List vs Pixi routines for dry skin

See multi-brand routine · 98% fit

The INKEY List vs Pixi routines for oily skin

See multi-brand routine · 95% fit

The INKEY List vs Pixi routines for combination skin

See multi-brand routine · 94% fit

Questions and answers

The INKEY List or Pixi: which is better?

Both The INKEY List and Pixi offer solid choices, with The INKEY List standing out for affordability and Pixi shining for radiance and glow. When it comes to routine fit, both brands achieve a Superior rating across all skin types on these pages.

What is the difference between The INKEY List and Pixi?

The INKEY List has no fragrance in the products on this page and tends to be more affordable, while Pixi offers stronger radiance and glow. Reviewers often mention deep hydration for Pixi and lightweight textures for The INKEY List.

The INKEY List or Pixi for dry skin?

Pixi offers a Superior routine fit for dry skin, whereas The INKEY List provides a High routine fit for dry skin. Shoppers often mention that Pixi delivers deep hydration and radiance, while every product on The INKEY List page lists no fragrance in its ingredients.

The INKEY List or Pixi: which moisturizer is better?

When comparing moisturizers, The INKEY List delivers better affordability and lighter textures, while Pixi focuses on deep hydration and radiance. Every product on The INKEY List page lists no fragrance in its ingredients, whereas 3 of the 10 Pixi products list fragrance.

Which is more affordable, The INKEY List or Pixi?

The INKEY List is more affordable than Pixi, as its products on this page excel in affordable price and value. Every product from The INKEY List on this page also lists no fragrance in its ingredients, helping shoppers avoid strong scents.

Do The INKEY List products contain fragrance compared to Pixi?

The products on this page from The INKEY List list no fragrance in their ingredients, whereas Pixi includes fragrance in 3 of its 10 products.

Which brand performs better for providing radiance and glow, The INKEY List or Pixi?

Pixi performs better for providing radiance and glow. Reviewers often mention its radiance and glow as a positive feature.

How do the founding years and company ownerships of The INKEY List and Pixi compare?

The INKEY List was founded in 2018 in the United Kingdom and is owned by Brand Evangelists for Beauty Limited, whereas Pixi was founded in 1999 in the United Kingdom and is independently owned.

The INKEY List or Pixi for oily skin?

Both The INKEY List and Pixi achieve a Superior Lovi fit level for oily skin routines on their pages. Pixi delivers an edge for radiance and glow, while the products on this page for The INKEY List offer better lightweight and fast-absorbing texture and affordably priced value.

The INKEY List or Pixi for sensitive skin?

Both The INKEY List and Pixi have a High routine fit for sensitive skin. The INKEY List products on this page list no fragrance, while some Pixi products contain fragrance and mention strong scent issues.

The INKEY List or Pixi for acne-prone skin?

Both The INKEY List and Pixi achieve a Superior Lovi fit level for acne-prone skin routines on their respective pages. The INKEY List focuses on fragrance-free formulas, whereas Pixi features key ingredients like aloe vera and hyaluronic acid.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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