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Simple vs NEOCUTIS

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Simple and NEOCUTIS are distinct skincare brands with different heritages, formulations, and price points. The British line, founded in 1960 and owned by Unilever PLC since 2011, offers gentle moisturizers, makeup removers, cleansers, and toners using niacinamide and glycerin to suit oily and acne-prone skin best. Conversely, the Swiss line, founded in 2003 and owned by Merz Holding GmbH & Co. KG since 2013, provides refined serums and moisturizers to nurture mature, dry, and stressed skin. While both deliver targeted care, they differ fundamentally in their signature ingredients, primary skin types, and therapeutic goals.

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

NEOCUTIS is a Swiss skincare brand founded in 2003 and owned by Merz Holding GmbH & Co. KG since 2013.

businesswire.comgcimagazine.com

This page compares some of the most popular Simple and NEOCUTIS products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Simple vs NEOCUTIS products

Questions and answers

Simple or NEOCUTIS: which is better?

Simple offers better value-friendly options for daily cleansing and hydration, while NEOCUTIS features advanced serums tailored for mature skin. Glycerin, found in the products on this page, helps maintain skin hydration.

Clinical, Cosmetic and Investigational Dermatology, 2017

What is the difference between Simple and NEOCUTIS?

Simple offers budget-friendly cleansers and moisturizers featuring niacinamide and glycerin, while NEOCUTIS provides premium anti-aging serums like Bio Serum Firm. Glycerin helps hydrate the skin, and niacinamide may help reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002

Simple or NEOCUTIS: which moisturizer is better?

Simple offers budget-friendly moisturizers with high marks for lightweight hydration, while NEOCUTIS provides advanced anti-aging options like Bio Serum Firm that achieve high fit levels for mature and dry skin types.

Clinical, Cosmetic and Investigational Dermatology, 2017

Which is more affordable, Simple or NEOCUTIS?

Simple offers more affordable options, as reviewers mention the brand provides budget-friendly moisturizers, whereas NEOCUTIS features higher-end specialty products like Bio Serum Firm.

Which causes fewer breakouts, Simple or NEOCUTIS?

Simple features reviewers mentioning that it causes breakouts or irritations, while NEOCUTIS does not have such feedback on this page.

Which brand is older, Simple or NEOCUTIS?

Simple is the older brand, having been founded in 1960 in the United Kingdom, whereas NEOCUTIS was founded in 2003 in Switzerland.

Do either Simple or NEOCUTIS products contain fragrance?

Every product on this page from both Simple and NEOCUTIS lists no fragrance in its ingredients.

Which company owns Simple and where was it founded?

Simple is owned by Unilever PLC and was founded in the United Kingdom in 1960.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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