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Kiehl's vs Good Molecules

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Kiehl's and Good Molecules are American skincare brands offering thoughtfully formulated moisturizers, serums, eye products, and more. Kiehl's is known for glycerin and squalane, suiting skin with dark spots and dry skin best, whereas Good Molecules is known for glycerin and hyaluronic acid, suiting sensitive skin and acne-prone skin best. While both feature nourishing ingredients that restore barrier function and increase hydration, they differ in their specific formulations and target concerns.

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

loreal.comen.wikipedia.org

Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..

beautymatter.comgoodmolecules.compitchbook.compreqin.com

This page compares some of the most popular Kiehl's and Good Molecules products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Kiehl's vs Good Molecules products

People Say

Kiehl'sGood Molecules
  • Affordable and Great Value Price Not notedMostly Mentioned
    • “best value for money — Good Molecules Hyaluronic Acid Serum”
    • “great value — Good Molecules Niacinamide Serum”
  • Lightweight and Non-Greasy Texture Often MentionedOften Mentioned
    • “feels like nothing — Kiehl's Better Screen UV Serum”
    • “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
    • “Absorbs quickly — Kiehl's Ultra Facial Cream”
    • “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
  • Deep Hydration and Moisture Often MentionedSometimes Noted
    • “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
    • “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
    • “savior for dry patches — Kiehl's Creamy Eye Treatment with Avocado”
    • “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
  • Gentle and Sensitive Skin Friendly Often MentionedOften Mentioned
    • “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
    • “fragrance-free — Kiehl's Ultra Facial Cream”
    • “no skin purging — Good Molecules Gentle Retinol Cream”
    • “leaves my face feeling clean without the drying — Good Molecules Hydrating Facial Cleansing Gel”
  • Skin Barrier and Texture Improvement Sometimes NotedOften Mentioned
    • “skin looks like brand new baby skin — Good Molecules Overnight Exfoliating Treatment”
    • “Leaves skin "baby soft," "super smooth," "polished feel" — Good Molecules Pineapple Exfoliating Powder”
    • “softened fine lines — Good Molecules Gentle Retinol Cream”
    • “skin feels smoother — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
  • Fades Dark Spots and Brightens Sometimes NotedSometimes Noted
    • “Acne marks are gone — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “Skin looks radiant — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “scar on your chin doesn't look nearly as noticeable — Good Molecules Discoloration Correcting Serum”
    • “skin looks more radiant — Good Molecules Niacinamide Brightening Toner”
  • High Price and Value Concerns Mostly MentionedNot noted
    • “pricy daily staple — Kiehl's Ultra Facial Cream”
  • Breakouts and Acne Sometimes NotedSometimes Noted
    • “caused cystic acne — Kiehl's Midnight Recovery Concentrate”
    • “cystic acne for some — Kiehl's Ultra Facial Cream”
    • “face broke out everywhere — Good Molecules Discoloration Correcting Serum”
    • “gave me little white bumps — Good Molecules Niacinamide Serum”
  • Packaging and Design Issues Rarely NotedSometimes Noted
    • “dipping fingers is unsanitary — Kiehl's Ultra Facial Cream”
    • “Dropper doesn't reach bottom — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “Metal tube cracks — Good Molecules Yerba Mate Wake Up Eye Gel”

Kiehl's vs Good Molecules routines for dry skin

Buy Good Molecules routine · AED 512.25 · 89% fitBuy Kiehl's routine · AED 1,652.44 · 84% fitSee multi-brand routine · 96% fit

Kiehl's vs Good Molecules routines for oily skin

Buy Good Molecules routine · AED 887.58 · 89% fitBuy Kiehl's routine · AED 1,609.62 · 80% fitSee multi-brand routine · 97% fit

Kiehl's vs Good Molecules routines for combination skin

Buy Good Molecules routine · AED 834.64 · 89% fitBuy Kiehl's routine · AED 1,639.74 · 83% fitSee multi-brand routine · 96% fit

Questions and answers

Kiehl's or Good Molecules: which is better?

Good Molecules is superior for acne-prone skin, sensitive skin, and dry sensitive skin, while both brands offer equal routine fit levels for dry, oily, combination, mature, and oily acne-prone skin.

What is the difference between Kiehl's and Good Molecules?

Good Molecules offers a superior fit for sensitive skin, acne-prone skin, skin with dark spots, and dry sensitive skin, whereas Kiehl's provides an average fit for acne-prone skin and high fits for the other types. Good Molecules is noted for being affordable and great value, while Kiehl's is known for lightweight, non-greasy moisturizers and deep hydration.

Kiehl's or Good Molecules for dry skin?

Both Kiehl's and Good Molecules are a High fit for dry skin on the products on this page. Reviewers note that Kiehl's offers deep hydration, while Good Molecules provides affordable and hydrating moisturizers.

Kiehl's or Good Molecules: which cleanser is better?

Good Molecules offers a hydrating cleansing gel that is well-liked for sensitive skin, while Kiehl's features cleansers like the Calendula Deep Cleansing Foaming Face Wash that achieves a Superior Lovi fit level for oily and oily acne-prone skin.

Which is more affordable, Kiehl's or Good Molecules?

Good Molecules is more affordable, as reviewers often mention it provides affordable and great value serums. In contrast, reviewers often note that Kiehl's has a high price point.

Which brand has better options for fading dark spots, Kiehl's or Good Molecules?

Good Molecules has better options for fading dark spots because Lovi rates its routine as Superior for this skin type, compared to High for Kiehl's. Niacinamide helps reduce cutaneous pigmentation and suppress melanosome transfer.

The British Journal of Dermatology, 2002

Do Kiehl's or Good Molecules products contain added fragrance?

Good Molecules products on this page list no fragrance in their ingredients, whereas Kiehl's includes fragrance in 2 of its 28 products.

Which brand performs better for dry sensitive skin according to the routine fit ratings?

For dry sensitive skin, Good Molecules is rated Superior while Kiehl's is rated High.

Kiehl's or Good Molecules for oily skin?

Both brands achieve a High routine fit for oily skin on the products on this page. Reviewers note that Kiehl's provides lightweight, non-greasy moisturizers, while Good Molecules offers affordable and great value serums.

Kiehl's or Good Molecules: which moisturizer is better?

Good Molecules offers better value with its affordable moisturizers, while Kiehl's provides deeper hydration and a more lightweight, non-greasy texture for the products on this page.

Kiehl's or Good Molecules for sensitive skin?

Good Molecules offers a Superior routine fit for sensitive skin, while Kiehl's provides a High routine fit for the products on this page.

Kiehl's or Good Molecules: which sunscreen is better?

Good Molecules offers a superior fit for sensitive and dry sensitive skin with its Sheer Mineral Sunscreen SPF 30, whereas Kiehl's Better Screen UV Serum provides a High fit for those skin types on the products on this page.

Kiehl's or Good Molecules for acne-prone skin?

Good Molecules is the better choice for acne-prone skin, providing a Superior routine fit compared to Kiehl's Average fit on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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