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Beauty of Joseon vs ISDIN

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Beauty of Joseon and ISDIN are two renowned skincare brands offering thoughtfully crafted daily care. The Korean line features serums, masks, moisturizers, and sunscreens with star ingredients like niacinamide, glycerin, and hyaluronic acid, while the Spanish house is beloved for sophisticated moisturizers, advanced sunscreens, targeted serums, and soothing eye products. Both brands suit dry skin and sensitive skin best, yet they differ in their origin and specific formulations.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

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ISDIN is a Spanish skincare brand founded in 1975 and owned by Puig.

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This page compares some of the most popular Beauty of Joseon and ISDIN products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Beauty of Joseon vs ISDIN products

People Say

Beauty of JoseonISDIN
  • Unique or lightweight texture Mostly MentionedMostly Mentioned
    • “feels like a light moisturizer — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “sinks in instantly — Beauty of Joseon Ginseng Essence Water”
    • “absorbs instantly — ISDIN Eryfotona Actinica”
    • “ultra-light fluid product, which makes it super easy to apply — ISDIN Fusion Water”
  • Gentle and non-irritating Mostly MentionedOften Mentioned
    • “no irritation at all — Beauty of Joseon Revive Eye Serum”
    • “doesn't dry my skin like other cleansers — Beauty of Joseon Radiance Cleansing Balm”
    • “cleansed my face gently without making my skin feel irritated — Beauty of Joseon Green Plum Refreshing Cleanser”
    • “Sensitive/reactive skin tolerates — ISDIN Hyaluronic Moisture”
  • Softens and smooths texture Sometimes NotedOften Mentioned
    • “skin looks smooth and healthy — ISDIN K-Ox Eyes”
    • “Skin feels intensely hydrated — ISDIN Hyaluronic Concentrate”
    • “I am more on a dehydrated side and this helps me look hydrated and smooth. — ISDIN Flavo-C Serum”
    • “skin feels incredibly smooth — Beauty of Joseon Ground Rice and Honey Glow Mask”
  • Deep hydration and moisturization Often MentionedSometimes Noted
    • “Saved my dry winter skin — Beauty of Joseon Dynasty Cream”
    • “eyes look less tired — Beauty of Joseon Revive Eye Serum”
    • “leaves a healthy glow — Beauty of Joseon Relief Sun: Rice + Probiotics”
    • “Improved moisture and texture — ISDIN Hyaluronic Moisture”
  • Good under makeup Rarely NotedOften Mentioned
    • “acts like a primer — ISDIN Eryfotona Actinica”
    • “My skin felt sooo hydrated and looks so plump and dewey. — ISDIN Fusion Water”
    • “Great under makeup — ISDIN Hyaluronic Concentrate”
    • “makeup sits beautifully on top — Beauty of Joseon Relief Sun: Rice + Probiotics”
  • Calms redness and soothing Often MentionedNot noted
    • “reduced my redness significantly — Beauty of Joseon Glow Serum”
    • “calms redness — Beauty of Joseon Ginseng Essence Water”
    • “calms irritation — Beauty of Joseon Green Plum Refreshing Cleanser”
  • Scent and fragrance issues Often MentionedOften Mentioned
    • “smells like cooking oil — Beauty of Joseon Ginseng Cleansing Oil”
    • “smells like cheese — Beauty of Joseon Ground Rice and Honey Glow Mask”
    • “smell is overpowering — ISDIN Eryfotona Actinica”
    • “lingering headache inducing effect — ISDIN K-Ox Eyes”
  • Causes breakouts and irritation Often MentionedRarely Noted
    • “mild redness or irritation — ISDIN K-Ox Eyes”
    • “I think the serum is too strong for my face as it has burned and left very rough and a peeling face. — ISDIN Flavo-C Serum”
    • “slight peeling — ISDIN Retinal Intense Serum”
    • “Broke me out in cystic acne — Beauty of Joseon Dynasty Cream”
  • High price point Not notedOften Mentioned
    • “very expensive — ISDIN Eryfotona Actinica”

Beauty of Joseon vs ISDIN routines for dry skin

Buy ISDIN routine · £127.49 · 94% fitBuy Beauty of Joseon routine · £76.43 · 87% fitSee multi-brand routine · 99% fit

Beauty of Joseon vs ISDIN routines for oily skin

Buy ISDIN routine · £232.16 · 93% fitBuy Beauty of Joseon routine · £119.89 · 80% fitSee multi-brand routine · 97% fit

Beauty of Joseon vs ISDIN routines for combination skin

Buy ISDIN routine · £221.17 · 93% fitBuy Beauty of Joseon routine · £107.15 · 81% fitSee multi-brand routine · 96% fit

Questions and answers

Beauty of Joseon or ISDIN: which is better?

Both brands are great choices, but ISDIN achieves superior routine fit across most skin types on this page compared to Beauty of Joseon. Reviewers note that ISDIN offers ultralight, makeup-friendly sunscreens, while Beauty of Joseon stands out for deep hydration and gentle, fragrance-free formulas.

What is the difference between Beauty of Joseon and ISDIN?

Beauty of Joseon offers fragrance-free formulas that provide deep hydration and soothing benefits, while ISDIN features lightweight sunscreens and moisturizers that work well under makeup but come with a higher price point.

Beauty of Joseon or ISDIN for dry skin?

For dry skin, Beauty of Joseon offers High routine fit with products like the Ginseng Essence Water, while ISDIN offers Superior routine fit. Beauty of Joseon helps provide deep hydration and moisturization with gentle, fragrance-free formulas, whereas ISDIN is known for ultralight sunscreens and lightweight moisturizers.

Dermatologic Therapy, 2022

Beauty of Joseon or ISDIN: which moisturizer is better?

ISDIN offers better moisturizer routines for dry, oily, combination, sensitive, acne-prone, mature, dark-spotted, dry sensitive, and oily acne-prone skin with a Superior Lovi fit, whereas Beauty of Joseon moisturizers hold a High fit for these same categories.

Which is more affordable, Beauty of Joseon or ISDIN?

Beauty of Joseon is more affordable, as reviewers often note a high price point for ISDIN.

Which brand has more products with no fragrance, Beauty of Joseon or ISDIN?

Beauty of Joseon has more products with no fragrance, as every product on its page lists no fragrance in its ingredients.

How do the founding years and corporate owners of Beauty of Joseon and ISDIN compare?

Beauty of Joseon was founded in South Korea in 2016 and has been owned by Goodai Global Inc. since 2019, whereas ISDIN was founded in Spain in 1975 and is owned by Puig.

Which brand performs better for calming redness and soothing according to review themes?

Beauty of Joseon performs better for calming redness and soothing according to review themes.

Beauty of Joseon or ISDIN for oily skin?

For oily skin, Beauty of Joseon and ISDIN both offer solid options, with ISDIN achieving a Superior routine fit compared to Beauty of Joseon's High fit. Reviewers mention that the products on this page for Beauty of Joseon are gentle and deeply hydrating, while ISDIN stands out for its ultralight, makeup-friendly sunscreens.

Beauty of Joseon or ISDIN: which sunscreen is better?

Both Beauty of Joseon and ISDIN offer popular sunscreens on this page, with ISDIN achieving a Superior Lovi fit level for specific skin types compared to the High fit level of Beauty of Joseon products like Relief Sun: Rice + Probiotics. Reviewers frequently praise the ultralight, skin-friendly, and makeup-friendly nature of ISDIN sunscreens.

Beauty of Joseon or ISDIN for sensitive skin?

Both Beauty of Joseon and ISDIN are a High fit for sensitive skin, but they differ in formulation and focus. Beauty of Joseon relies on fragrance-free formulas that help calm redness and soothe sensitive skin, whereas ISDIN offers a Superior routine fit for sensitive skin with ultralight, makeup-friendly sunscreens.

Beauty of Joseon or ISDIN for acne-prone skin?

Both brands are a High fit for acne-prone skin, but Beauty of Joseon stands out for being gentler and less irritating, whereas ISDIN is more frequently reported to cause breakouts.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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