Avène vs The INKEY List
Avène and The INKEY List are distinct skincare brands founded in France and Britain respectively, offering reliable moisturizers, targeted serums, and gentle cleansers built around nourishing glycerin. The French brand suits acne-prone and oily acne-prone skin best, while the British brand fits sensitive and combination skin best. Both brands harness glycerin to improve skin hydration and restore barrier function, yet they differ in their targeted product offerings and origins.
Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.
pierre-fabre.comavene.co.ukaveneusa.com
The INKEY List is a British skincare brand founded in 2018 and owned by Brand Evangelists for Beauty Limited.
cosmeticsbusiness.comprnewswire.comtheinkeylist.comtracxn.com
This page compares some of the most popular Avène and The INKEY List products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Avène vs The INKEY List products
People Say
Gentleness and Soothing Mostly MentionedMostly Mentioned
- “Calmed my angry red skin overnight — Avène Cicalfate+ Restorative Protective Cream”
- “leaves face clean but not dry — Avène Cleanance”
- “Nothing has ever worked to soothe or heal my skin like these before. — Avène Tolerance Control Soothing Skin Recovery Balm”
- “Safe and gentle especially for my dry, sensitive skin — The INKEY List Oat Cleansing Balm”
Texture and Absorption Mostly MentionedMostly Mentioned
- “Saves my skin in winter — Avène Cold Cream”
- “Thick but absorbs well eventually — Avène Cicalfate+ Restorative Protective Cream”
- “Gel consistency — The INKEY List Tranexamic Acid Serum”
- “Great for sensitive skin — The INKEY List PHA Toner”
Hydration and Moisture Often MentionedOften Mentioned
- “Restores moisture barrier — Avène Cold Cream”
- “Leaves my skin feeling soft and hydrated. — Avène Milk Cleanser”
- “Super hydrating — The INKEY List Polyglutamic Acid Serum”
- “intense nourishment — The INKEY List Collagen Peptide Serum”
Value and Affordability Rarely NotedMostly Mentioned
- “Good for the price — The INKEY List Salicylic Acid Cleanser”
- “One of the best balms for quality and also price — The INKEY List Oat Cleansing Balm”
- “unbeatable value — The INKEY List Hyaluronic Acid Serum”
- “Bottle lasts for months — Avène Cleanance Cleansing Gel”
Anti-Aging and Skin Repair Often MentionedSometimes Noted
- “skin instantly felt firmer — Avène Hyaluron Activ B3 Concentrated Plumping Serum”
- “Healed my over-exfoliated skin in days — Avène Cicalfate+ Restorative Protective Cream”
- “skin looks fresh and plump — The INKEY List Collagen Peptide Serum”
- “bags are gone — The INKEY List Caffeine Eye Cream”
Acne and Oil Control Sometimes NotedOften Mentioned
- “Free of active acne — The INKEY List Salicylic Acid Cleanser”
- “Skin instantly looks less oily — The INKEY List Salicylic Acid Cleanser”
- “My T-zone was excessively oily... observed a subtle reduction in sebum. — The INKEY List Niacinamide Serum”
- “Keeps me matte for hours — Avène Cleanance Cleansing Gel”
Residue, Finish, and Texture Complaints Often MentionedOften Mentioned
- “leaves a white layer — Avène Hydrance+”
- “Leaves a greasy film — Avène Cold Cream”
- “very runny serum — The INKEY List Collagen Peptide Serum”
- “Feels tacky on skin — The INKEY List PHA Toner”
Packaging and Quality Control Issues Sometimes NotedOften Mentioned
- “Tube squirted water everywhere — Avène Cicalfate+ Restorative Protective Cream”
- “Tube cracked on the side — Avène Cicalfate+ Restorative Protective Cream”
- “Cap leaks in bag — Avène Cleanance Cleansing Gel”
- “Tube leaks liquified oil when opened — The INKEY List Oat Cleansing Balm”
Strong Fragrance or Unpleasant Scent Sometimes NotedSometimes Noted
- “The fragrance is very present. — Avène Milk Cleanser”
- “smell is too strong — Avène Cleanance”
- “Smells like BBQ/meat — The INKEY List Tranexamic Acid Serum”
- “Smells like chemicals — The INKEY List Polyglutamic Acid Serum”
Avène vs The INKEY List routines for dry skin
-
Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
£11.20
-
Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
£11.49
- Moisturizer Collagen Peptide Serum Morning · Evening · Once a week
-
SPF
Torriden DIVE-IN Mild Sunscreen
Morning
£22.00
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
£15.00
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
£16.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
£17.00
-
Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
£18.00
-
Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
£11.49
-
Moisturizer
Tolerance Control Soothing Skin Recovery Balm
Morning · Evening · Once a week
£17.56
-
SPF
Ultra Fluid
Morning
£15.40
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
£13.58
-
Serum or Treatment
Antirougeurs Fort Relief Concentrate
Evening · Once a week
£20.50
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
£17.00
Buy The INKEY List routine · £92.69 · 82% fit
Buy Avène routine · £93.03 · 77% fitSee multi-brand routine · 99% fit
Avène vs The INKEY List routines for oily skin
-
Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
£18.00
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
£13.98
-
Moisturizer
Cicalfate+ Restorative Protective Cream
Morning · Evening · Once a week
£12.00
-
SPF
Cleanance
Morning · Evening · Once a week
£18.00
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
£17.00
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
£29.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
£61.99
-
Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
£11.20
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
£13.98
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
£11.69
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
£11.29
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
£15.00
-
Cleansing Toner
PHA Toner
Evening
£10.50
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
£16.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
Dr. Sebagh Deep Exfoliating Mask
Once a week
£61.99
Buy Avène routine · £170.97 · 86% fit
Buy The INKEY List routine · £160.15 · 86% fitSee multi-brand routine · 97% fit
Avène vs The INKEY List routines for combination skin
-
Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
£18.00
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
£30.37
-
Moisturizer
Hyaluron Activ B3 Concentrated Plumping Serum
Morning · Evening · Once a week
£29.40
-
SPF
Cleanance
Morning
£18.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
£23.92
-
Cleansing Toner
REN Clean Skincare Ready Steady Glow Daily AHA Tonic
Evening
£30.99
-
Serum or Treatment
Vitamin Activ Cg Radiance Concentrated Serum
Evening · Once a week
£24.85
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
£19.00
-
Cleanser
Salicylic Acid Cleanser
Morning · Evening · Once a week
£11.20
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
£30.37
-
Moisturizer
Polyglutamic Acid Serum
Morning · Evening · Once a week
£8.99
-
Pre-Cleanser
Oat Cleansing Balm
Evening · Once a week
£15.00
-
Cleansing Toner
Glycolic Acid Toner
Evening
£10.50
-
Serum or Treatment
10% Azelaic Acid Serum
Evening · Once a week
£16.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
£19.00
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
£19.00
Buy Avène routine · £195.53 · 88% fit
Buy The INKEY List routine · £130.06 · 88% fitSee multi-brand routine · 96% fit
Questions and answers
Avène or The INKEY List: which is better?
The INKEY List is better for value and acne or oil control, while Avène is better for gentleness and soothing on the products on this page. Both brands offer a High routine fit for dry skin, oily skin, combination skin, acne-prone skin, mature skin, and skin with dark spots.
What is the difference between Avène and The INKEY List?
The INKEY List offers better value and affordability, while Avène does better with gentleness and soothing.
Avène or The INKEY List for dry skin?
Both Avène and The INKEY List are a High fit for dry skin. The products on this page provide great routine options for this skin type.
Avène or The INKEY List: which cleanser is better?
The INKEY List does better for acne and oil control, while Avène does better for gentleness and soothing. Lovi gives the cleansers on this page a High fit level for oily acne-prone skin, an High fit level for acne-prone skin, and an High fit level for oily skin.
Which is more affordable, Avène or The INKEY List?
The INKEY List is more affordable, as reviewers often note it for offering budget-friendly moisturizers and serums, whereas Avène is sometimes noted for its higher price point.
Which brand has fragrance-free products, Avène or The INKEY List?
Both brands offer fragrance-free options, as every product on The INKEY List page lists no fragrance and 7 of the 15 products on the Avène page do the same.
Avène or The INKEY List for anti-aging and skin repair?
Both brands are equal for anti-aging and skin repair, and the products on this page help improve skin quality and signs of aging.
The Journal of Investigative Dermatology, 2000Dermatologic Therapy, 2022
Avène or The INKEY List for oily skin?
Both Avène and The INKEY List fit oily skin at a High level on this page. Reviewers note that Avène provides effective oil control, while The INKEY List offers strong options for acne and oil control.
Avène or The INKEY List: which moisturizer is better?
The INKEY List does better for value and affordability, while Avène does better for gentleness and soothing, though both offer high-level moisturizer routines for dry skin on this page.
Avène or The INKEY List for sensitive skin?
The INKEY List is a better fit for sensitive skin, as Lovi rates its routine as Superior compared to an Average fit for Avène on this page. Reviewers mention that every product on The INKEY List page lists no fragrance in its ingredients.
Avène or The INKEY List for acne-prone skin?
Both Avène and The INKEY List fit acne-prone skin well, as the products on this page for both brands achieve a High routine fit for this skin type.
Avène or The INKEY List for dry sensitive skin?
The INKEY List is a better fit for dry sensitive skin, as Lovi rates its routine as High compared to Avène at Average.
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
An oil-soluble extract of Rubus idaeus cells enhances hydration and water homeostasis in skin cells
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
Comparative benefit of two thermal spring waters after photodynamic therapy procedure
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Topical Almond Oil for Prevention of Pressure Injuries: A Single-Blinded Comparison Study
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Darutoside promotes skin wound healing via regulating macrophage polarization
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
-

Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.



















































