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NIVEA vs Hada Labo

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

NIVEA and Hada Labo are two distinct skincare lines known for nourishing moisturizers, targeted serums, and hydrating toners formulated with glycerin and advanced ingredients. The German brand, founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004, suits combination skin and sensitive skin best, whereas the Japanese brand, founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd., suits dry skin and combination skin best due to moisture-replenishing properties. While both offer standout solutions like the Gokujyun Lotion and Protect & Moisture Sun Lotion SPF50+ for acne-prone skin, alongside options for dark spots and mature skin, the former relies on glycerin for barrier function, and the latter emphasizes restorative daily support.

NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.

beiersdorf.comen.wikipedia.org

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl

This page compares some of the most popular NIVEA and Hada Labo products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular NIVEA vs Hada Labo products

People Say

NIVEAHada Labo
  • Hydration and Moisture Mostly MentionedMostly Mentioned
    • “Smoothed out dry flaky scales on my cheeks overnight — NIVEA Creme”
    • “It's lightweight on the skin and leaves a bit of subtle sheen. — NIVEA Soft”
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
  • Scent and Fragrance Often MentionedOften Mentioned
    • “smells like holiday — NIVEA Protect & Moisture Sun Lotion SPF50+”
    • “Smell brings me back to childhood — NIVEA Creme”
    • “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
    • “no scent or smell — Hada Labo Gokujyun Cleansing Oil”
  • Value and Price Often MentionedSometimes Noted
    • “Works better than expensive luxury creams — NIVEA Creme”
    • “Best affordable vegan moisturizer. — NIVEA Soft”
    • “absolute steal for the price — NIVEA DERMA SKIN CLEAR”
    • “bottle lasts forever — Hada Labo Gokujyun Lotion”
  • Skin Smoothing and Blemish Reduction Often MentionedOften Mentioned
    • “cleared my complexion in 7 days — NIVEA DERMA SKIN CLEAR”
    • “skin feels squeaky clean and soft — NIVEA DERMA SKIN CLEAR”
    • “unclogs pores — NIVEA Derma Skin Clear Anti-Blemish Scrub”
    • “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
  • Versatility and Multi-Use Often MentionedOften Mentioned
    • “Use it on face, body, hands, and feet — NIVEA Creme”
    • “Applying is easy, you can use on your face, hands, and body. — NIVEA Soft”
    • “mixes well with oils — Hada Labo Gokujyun Lotion”
    • “Mixes with oils — Hada Labo Gokujun Premium”
  • Texture and Absorption Not notedOften Mentioned
    • “Thick serum-like — Hada Labo Gokujun Premium”
    • “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
  • Texture and Consistency Often MentionedOften Mentioned
    • “Leaves a shiny grease layer that doesn't go away — NIVEA Creme”
    • “Consistency is like a thick paste or sunblock — NIVEA Creme”
    • “Tacky residue — Hada Labo Gokujun Premium”
    • “Texture Sticky, sticky, sticky! If you have sensory issues, beware. — Hada Labo Gokujyun Perfect Gel”
  • Breakouts and Acne Sometimes NotedOften Mentioned
    • “Clogged my pores and caused bad acne — NIVEA Creme”
    • “I noticed some acne breakouts on my chin after using this crème for a while. — NIVEA Soft”
    • “gave me tiny bumps — Hada Labo Gokujyun Lotion”
    • “Closed comedones — Hada Labo Gokujun Premium”
  • Formula Changes and Consistency Issues Often MentionedRarely Noted
    • “dried me out in winter — Hada Labo Gokujyun Lotion”
    • “balls up under sunscreen — Hada Labo Gokujyun Lotion”
    • “Prefer old version — Hada Labo Gokujun Premium”
    • “not super gritty — NIVEA Derma Skin Clear Anti-Blemish Scrub”

NIVEA vs Hada Labo routines for dry skin

Buy Hada Labo routine · S$263.75 · 99% fitBuy NIVEA routine · S$227.16 · 80% fitSee multi-brand routine · 99% fit

NIVEA vs Hada Labo routines for oily skin

Buy Hada Labo routine · S$394.68 · 93% fitBuy NIVEA routine · S$458.64 · 84% fitSee multi-brand routine · 96% fit

NIVEA vs Hada Labo routines for combination skin

Buy Hada Labo routine · S$360.41 · 95% fitBuy NIVEA routine · S$354.54 · 86% fitSee multi-brand routine · 97% fit

Questions and answers

NIVEA or Hada Labo: which is better?

Both brands offer solid options depending on your routine, but Hada Labo is well-liked for its fragrance-free formulations and lightweight toners, while NIVEA provides versatile moisturizers and blemish-clearing serums.

What is the difference between NIVEA and Hada Labo?

NIVEA provides glycerin-based products that often feature fragrance and score a High fit level for dry skin routines, whereas Hada Labo offers fragrance-free products built around hyaluronic acid that achieve a Superior fit level for dry skin.

Journal of Pharmacy & Pharmaceutical Sciences, 2015

NIVEA or Hada Labo for dry skin?

When it comes to dry skin, Lovi finds that Hada Labo offers a Superior routine fit while NIVEA has a High routine fit, with Hada Labo featuring key ingredients like hyaluronic acid which helps hydrate and improve skin quality. Glycerin is a key ingredient across NIVEA products, which helps provide intense deep hydration and supports dry skin.

Dermatologic Therapy, 2022

NIVEA or Hada Labo: which moisturizer is better?

When it comes to moisturizers, NIVEA offers versatile multi-use options like Creme, which Lovi rates as High for dry skin, while Hada Labo provides options like Gokujyun Perfect Gel, which Lovi also rates as High for dry skin.

Which is more affordable, NIVEA or Hada Labo?

NIVEA provides better value and price according to reviewers on this page.

Between NIVEA and Hada Labo, which brand offers better fragrance-free formulations according to reviewers?

According to reviewers, Hada Labo does better with gentle and fragrance-free formulations, as every product on this page for Hada Labo lists no fragrance in its ingredients, whereas only 3 of 9 NIVEA products on this page list no fragrance.

How do NIVEA and Hada Labo compare in terms of texture and absorption?

Hada Labo does better than NIVEA for texture and absorption. Reviewers often mention Hada Labo for lightweight and fast-absorbing toners.

Which brand performs better for skin smoothing and blemish reduction, NIVEA or Hada Labo?

NIVEA performs better for skin smoothing and blemish reduction, as the products on this page feature specialized blemish-clearing and smoothing serums that help improve skin texture.

NIVEA or Hada Labo for oily skin?

For oily skin, Lovi rates both NIVEA and Hada Labo as having a Superior routine fit. Hada Labo features lightweight, fast-absorbing toners with hyaluronic acid, which helps hydrate the skin.

Drug Delivery, 2017Dermatologic Therapy, 2022

NIVEA or Hada Labo for acne-prone skin?

Both NIVEA and Hada Labo fit acne-prone skin with a Lovi fit level of High. Glycerin helps maintain skin moisture, and hyaluronic acid helps with hydration and skin quality.

Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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