NIVEA vs Hada Labo
NIVEA and Hada Labo are established skincare brands offering distinct approaches to daily hydration and barrier support. The German line focuses on reliable sunscreens, targeted serums, and nourishing moisturizers driven by glycerin, while the Japanese line is celebrated for hydrating toners, gentle makeup removers, and nourishing moisturizers. The former suits combination skin and sensitive skin best, whereas the latter excels for dry skin and acne-prone skin. Ultimately, they differ through their foundational ingredients and formulation philosophies, balancing moisture retention with targeted care.
NIVEA is a German skincare brand founded in 1911 and owned by maxingvest GmbH & Co. KGaA since 2004.
beiersdorf.comen.wikipedia.org
Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..
en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl
This page compares some of the most popular NIVEA and Hada Labo products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular NIVEA vs Hada Labo products
People Say
Hydration and Moisture Mostly MentionedMostly Mentioned
- “Smoothed out dry flaky scales on my cheeks overnight — NIVEA Creme”
- “It's lightweight on the skin and leaves a bit of subtle sheen. — NIVEA Soft”
- “skin drinks it up — Hada Labo Gokujyun Lotion”
- “Plumps fine lines — Hada Labo Gokujun Premium”
Scent and Fragrance Often MentionedOften Mentioned
- “smells like holiday — NIVEA Protect & Moisture Sun Lotion SPF50+”
- “Smell brings me back to childhood — NIVEA Creme”
- “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
- “no scent or smell — Hada Labo Gokujyun Cleansing Oil”
Value and Price Often MentionedSometimes Noted
- “Works better than expensive luxury creams — NIVEA Creme”
- “Best affordable vegan moisturizer. — NIVEA Soft”
- “absolute steal for the price — NIVEA DERMA SKIN CLEAR”
- “bottle lasts forever — Hada Labo Gokujyun Lotion”
Skin Smoothing and Blemish Reduction Often MentionedOften Mentioned
- “cleared my complexion in 7 days — NIVEA DERMA SKIN CLEAR”
- “skin feels squeaky clean and soft — NIVEA DERMA SKIN CLEAR”
- “unclogs pores — NIVEA Derma Skin Clear Anti-Blemish Scrub”
- “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
Versatility and Multi-Use Often MentionedOften Mentioned
- “Use it on face, body, hands, and feet — NIVEA Creme”
- “Applying is easy, you can use on your face, hands, and body. — NIVEA Soft”
- “mixes well with oils — Hada Labo Gokujyun Lotion”
- “Mixes with oils — Hada Labo Gokujun Premium”
Texture and Absorption Not notedOften Mentioned
- “Thick serum-like — Hada Labo Gokujun Premium”
- “absorbs super quickly — Hada Labo Shirojyun Premium Whitening Lotion”
Texture and Consistency Often MentionedOften Mentioned
- “Leaves a shiny grease layer that doesn't go away — NIVEA Creme”
- “Consistency is like a thick paste or sunblock — NIVEA Creme”
- “Tacky residue — Hada Labo Gokujun Premium”
- “Texture Sticky, sticky, sticky! If you have sensory issues, beware. — Hada Labo Gokujyun Perfect Gel”
Breakouts and Acne Sometimes NotedOften Mentioned
- “Clogged my pores and caused bad acne — NIVEA Creme”
- “I noticed some acne breakouts on my chin after using this crème for a while. — NIVEA Soft”
- “gave me tiny bumps — Hada Labo Gokujyun Lotion”
- “Closed comedones — Hada Labo Gokujun Premium”
Formula Changes and Consistency Issues Often MentionedRarely Noted
- “dried me out in winter — Hada Labo Gokujyun Lotion”
- “balls up under sunscreen — Hada Labo Gokujyun Lotion”
- “Prefer old version — Hada Labo Gokujun Premium”
- “not super gritty — NIVEA Derma Skin Clear Anti-Blemish Scrub”
NIVEA vs Hada Labo routines for dry skin
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Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
€8.85
-
Hydrating Toner
Gokujyun Lotion
Morning
€25.57
-
Moisturizer
d'Alba First Spray Serum
Morning · Evening · Once a week
€16.99
-
SPF
Purito Daily Soft Touch Sunscreen
Morning
€12.98
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
-
Serum or Treatment
SKIN1004 Madagascar Centella Poremizing Fresh Ampoule
Evening · Once a week
€14.98
-
Nourishing Mask
Abib Rice Probiotics Overnight Mask
Once a week
€15.30
-
Cleanser
CeraVe Hydrating Facial Cleanser
Morning · Evening · Once a week
€8.85
-
Hydrating Toner
Paula's Choice Advanced Replenishing Toner
Morning
€34.00
-
Moisturizer
Creme
Morning · Evening · Once a week
€5.75
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€20.05
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
€10.97
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€4.95
-
Nourishing Mask
Abib Rice Probiotics Overnight Mask
Once a week
€15.30
NIVEA vs Hada Labo routines for oily skin
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Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€20.50
-
Hydrating Toner
Shirojyun Premium Whitening Lotion
Morning · Once a week
€19.95
-
Moisturizer
SKIN1004 Centella Cream
Morning · Evening · Once a week
€17.49
-
SPF
d'Alba UVessence Mild Waterfull Sun Cream SPF 50
Morning
€16.99
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€97.52
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
-
Serum or Treatment
The Ordinary Niacinamide 10% + Zinc 1%
Evening · Once a week
€5.20
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
€16.79
-
Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
€20.50
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Soft
Morning · Evening · Once a week
€3.85
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€20.05
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€97.52
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
€16.90
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€4.95
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
VT Cosmetics Cica Purifying Mask
Once a week
€16.79
NIVEA vs Hada Labo routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
€39.80
-
Hydrating Toner
Premium Whitening Lotion (Light)
Morning · Once a week
€19.95
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€97.52
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
-
Serum or Treatment
SKIN1004 Madagascar Centella Spot Cream
Evening · Once a week
€18.49
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
-
Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
€39.80
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
€36.00
-
Moisturizer
Soft
Morning · Evening · Once a week
€3.85
-
SPF
Protect & Moisture Sun Lotion SPF50+
Morning
€20.05
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
€97.52
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
€16.98
-
Serum or Treatment
Derma Skin Clear Anti-Blemish Scrub
Evening · Once a week
€4.95
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
€48.55
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
€28.50
Questions and answers
NIVEA or Hada Labo: which is better?
When comparing NIVEA and Hada Labo, both brands offer great options, but Hada Labo is noted for fragrance-free formulations and lightweight toners while NIVEA provides strong value and blemish-clearing serums.
What is the difference between NIVEA and Hada Labo?
NIVEA and Hada Labo differ mainly in their key ingredients and fragrance profiles, with NIVEA featuring glycerin and offering fragrance in some of the products on this page, while Hada Labo uses hyaluronic acid and provides fragrance-free formulations across all of its products on this page.
NIVEA or Hada Labo for dry skin?
Both NIVEA and Hada Labo fit dry skin well, though Lovi rates Hada Labo as Superior and NIVEA as High for this skin type. Glycerin in NIVEA helps moisturize the skin, while hyaluronic acid in Hada Labo may help improve skin hydration.
NIVEA or Hada Labo: which moisturizer is better?
When comparing moisturizers, Hada Labo Gokujyun Perfect Gel is rated Superior by Lovi for dry skin, while NIVEA Creme is rated High for dry skin. Glycerin helps moisturize the skin, and hyaluronic acid helps maintain skin hydration.
Which is more affordable, NIVEA or Hada Labo?
NIVEA is more affordable, offering better value and price according to reviewers on this page.
Do NIVEA and Hada Labo products contain fragrance?
NIVEA products on this page often contain fragrance, whereas every Hada Labo product on this page lists no fragrance in its ingredients.
Which brand performs better for skin smoothing and blemish reduction according to reviewers?
NIVEA performs better for skin smoothing and blemish reduction according to reviewers.
What are the founding years and parent companies of NIVEA and Hada Labo?
NIVEA was founded in 1911 in Germany and is owned by maxingvest GmbH & Co. KGaA, while Hada Labo was founded in 2004 in Japan and is owned by Rohto Pharmaceutical Co., Ltd.
NIVEA or Hada Labo for oily skin?
For oily skin, Lovi rates both NIVEA and Hada Labo as having a Superior routine fit, meaning either brand helps provide good care depending on your preference for ingredients like glycerin or hyaluronic acid. Glycerin helps maintain skin hydration, while topical hyaluronic acid helps improve skin quality.
NIVEA or Hada Labo for acne-prone skin?
Both NIVEA and Hada Labo fit acne-prone skin well, with Lovi rating their routines as High and Superior, respectively. Hada Labo formulations are entirely fragrance-free, whereas NIVEA features select blemish-clearing serums on the page.
Research behind their key ingredients
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
Preparation and characterization of a lecithin nanoemulsion as a topical delivery system
Exotic Vegetable Oils for Cosmetic O/W Nanoemulsions: In Vivo Evaluation
In vivo and in vitro evaluation of octyl methoxycinnamate liposomes
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
The anti-wrinkles properties of sodium acetylated hyaluronate
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Combined Effect of Silybin and Sodium Acetylated Hyaluronate on UV-Induced Photoaging
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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