🇸🇬Singapore

BYOMA vs A+

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and A+ are distinct skincare brands designed to nurture and balance the complexion. The British newcomer, founded in 2022, offers thoughtfully formulated moisturizers, toners, cleansers, and serums featuring tri-ceramide and squalane, which suit dry and sensitive skin best while improving barrier hydration and fighting oxidative stress. Conversely, the Indian brand founded in 1990 is widely beloved for its gentle moisturizers and mildly calibrated formulas that reliably support daily moisture balance for sensitive skin. While both cater well to delicate complexions, they differ in their specific active ingredients and regional origins.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

cosmeticsbusiness.com

A+ is an Indian skincare brand founded in 1990.

pitchbook.com

This page compares some of the most popular BYOMA and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs A+ products

BYOMA vs A+ moisturizers

Questions and answers

BYOMA or A+: which is better?

BYOMA fits dry skin and sensitive skin with a Superior Lovi fit level across multiple products on this page, whereas A+ has an Average Lovi fit level for those skin types with its single listed product. Reviewers mostly mention that BYOMA offers moisturizers that strengthen the skin barrier and provide instant hydration.

What is the difference between BYOMA and A+?

BYOMA offers a broad range of 17 products featuring ceramide and squalane that fit dry, sensitive, and dry sensitive skin best with Superior or High Lovi levels, whereas A+ lists a single 345 Relief Cream on this page.

BYOMA or A+: which moisturizer is better?

BYOMA offers multiple moisturizers with Superior Lovi fit levels for dry and sensitive skin, such as the Hydrating Recovery Oil and Moisturizing Rich Cream. In contrast, the single A+ moisturizer on this page shows Average to Low Lovi fit levels across skin types.

Which is more affordable, BYOMA or A+?

Affordability details are not available on this page for either BYOMA or A+.

Which causes fewer breakouts, BYOMA or A+?

When it comes to breakouts, reviewers sometimes note breakouts and acne as an issue with BYOMA, while the products on this page for A+ include the 345 Relief Cream which Lovi rates as Average for acne-prone skin.

How does the founding year and origin country compare between BYOMA and A+?

BYOMA was founded in 2022 in the United Kingdom, whereas A+ was founded in 1990 in India.

Which brand offers more fragrance-free products, BYOMA or A+?

BYOMA offers more fragrance-free products than A+, with 16 out of 17 products on this page listing no fragrance. Reviewers note that BYOMA products are gentle and fragrance-free.

How many skincare products are listed on the page for BYOMA compared to A+?

BYOMA features seventeen skincare products on this page, whereas A+ lists only one product. Most BYOMA products on this page are fragrance-free, and A+ lists no fragrance in its single product.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.

QR code: get the Lovi app
Download on theApp Store Get it onGoogle Play