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GATSBY skincare

GATSBY is a Japanese skincare brand founded in 1978 and owned by CVC Capital Partners plc since 2026.

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GATSBY is quietly celebrated for its refreshing cleansers and refined formulas. Its products suit combination, oily, and normal skin types best. For acne-prone skin, the FACIAL WASH stands out as the primary choice for targeted care. These gentle solutions consistently leave the complexion feeling balanced, clean, and renewed.

This page covers some of the most popular GATSBY products; for the whole GATSBY range, with a fit score for every product, use the Lovi app.

GATSBY cleansers

Questions and answers

Is GATSBY worth it?

GATSBY is worth it because Lovi rates the brand-focused routine Superior for dry, oily, sensitive, combination, and acne-prone skin. Every GATSBY product on this page also lists no fragrance in its ingredients.

What are GATSBY's best products?

GATSBY does not have a single best product listed here, but the brand-focused routine rates Superior for dry, oily, sensitive, combination, and acne-prone skin. Lovi rates the FACIAL WASH as Average for combination, oily, acne-prone, and oily acne-prone skin.

Which GATSBY cleanser is best for oily skin?

FACIAL WASH is the cleanser for oily skin on this page, and Lovi rates it Average for oily skin. Glycerin helps moisturize skin.

Clinical, Cosmetic and Investigational Dermatology, 2017

Does GATSBY cause breakouts?

GATSBY is unlikely to cause breakouts because FACIAL WASH fits acne-prone skin at an Average level and every GATSBY product on this page lists no fragrance. Lovi rates the GATSBY-focused routine Superior for acne-prone skin.

Is GATSBY fragrance-free?

Yes, every one of the GATSBY products on this page lists no fragrance in its ingredients.

What are the key ingredients in GATSBY products?

GATSBY uses key ingredients such as myristic acid, glycerin, salicylic acid, dipotassium glycyrrhizate, and bentonite across its range. Myristic acid helps reduce skin inflammation, while glycerin provides skin hydration. Additionally, salicylic acid aids in managing acne, dipotassium glycyrrhizate supports skin barrier function, and bentonite assists with acne severity.

Journal of Food Biochemistry, 2022

How do I build a GATSBY skincare routine?

To build a GATSBY skincare routine, use FACIAL WASH to cleanse the skin. Lovi rates the GATSBY routine Superior for dry, oily, sensitive, combination, and acne-prone skin.

What are good alternatives to GATSBY?

Biore is a good alternative to GATSBY, with Biore-focused routines rating High for dry, oily, sensitive, combination, and acne-prone skin.

GATSBY vs Biore: which is better?

GATSBY routines provide better results than Biore routines, with Lovi rating GATSBY as Superior for dry, oily, sensitive, combination, and acne-prone skin while rating Biore as High.

Who owns GATSBY, and where is it from?

GATSBY is a Japanese brand founded in 1978, owned by CVC Capital Partners plc since 2026.

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Is GATSBY cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list GATSBY as cruelty-free.

Research behind GATSBY's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.