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GATSBY skincare

GATSBY is a Japanese skincare brand founded in 1978 and owned by CVC Capital Partners plc since 2026.

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GATSBY is quietly celebrated for its refreshing cleansers and refined formulas. Its products suit combination, oily, and normal skin types best. For acne-prone skin, the FACIAL WASH stands out as the primary choice for targeted care. These gentle solutions consistently leave the complexion feeling balanced, clean, and renewed.

This page covers some of the most popular GATSBY products; for the whole GATSBY range, with a fit score for every product, use the Lovi app.

GATSBY cleansers

Questions and answers

Is GATSBY worth it?

GATSBY is worth considering since Lovi rates the brand-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin. Every product from GATSBY on this page is fragrance-free.

What are GATSBY's best products?

GATSBY features FACIAL WASH on this page, which Lovi rates Average for combination, oily, and acne-prone skin. GATSBY-focused routines achieve a Superior fit for dry, oily, sensitive, combination, and acne-prone skin.

Which GATSBY cleanser is best for oily skin?

FACIAL WASH is the cleanser on this page for oily skin. Lovi rates it Average for oily skin.

Does GATSBY cause breakouts?

GATSBY is unlikely to cause breakouts because FACIAL WASH achieves an Average fit for acne-prone skin, and the GATSBY products on this page list no fragrance. Lovi rates the GATSBY-focused routine Superior for acne-prone skin.

Is GATSBY fragrance-free?

Yes, every one of the GATSBY products on this page lists no fragrance in its ingredients.

What are the key ingredients in GATSBY products?

GATSBY products contain ingredients like myristic acid, glycerin, salicylic acid, dipotassium glycyrrhizate, and bentonite. Myristic acid helps reduce skin inflammation, while glycerin provides moisturizing benefits. Salicylic acid is commonly included for managing acne, and dipotassium glycyrrhizate and bentonite support overall skin health and clarity.

Journal of Food Biochemistry, 2022

How do I build a GATSBY skincare routine?

To build a GATSBY skincare routine, use FACIAL WASH to clean the skin. Lovi rates GATSBY-focused routines Superior for dry, oily, sensitive, combination, and acne-prone skin.

What are good alternatives to GATSBY?

Biore is a good alternative to GATSBY, with Biore-focused routines rating High for dry, oily, sensitive, combination, and acne-prone skin. Other similar skincare brands with pages on Lovi include Hada Labo, Shiseido, SK-II, Shiseido Senka, and DHC.

GATSBY vs Biore: which is better?

GATSBY is better than Biore for dry, oily, sensitive, combination, and acne-prone skin because Lovi rates the GATSBY-focused routine as Superior for all these skin types, while rating the Biore-focused routine as High.

Who owns GATSBY, and where is it from?

GATSBY is a Japanese brand founded in 1978, owned by CVC Capital Partners plc since 2026.

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Is GATSBY cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list GATSBY as cruelty-free.

Research behind GATSBY's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.