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Simple vs DHC

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Simple and DHC are well-established skincare lines founded in Britain and Japan, respectively. Simple is known for its gentle moisturizers, makeup removers, cleansers, and toners enriched with niacinamide and glycerin, suiting acne-prone and oily skin best. Conversely, the Japanese brand is beloved for its effective makeup removers and nourishing formulas, offering reliable daily care for dry, normal, combination, and oily skin. While both excel in cleansing and makeup removal, they differ in their regional roots, foundational ingredients, and the broadness of their skin-type compatibility.

Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.

en.wikipedia.orgsec.govprnewswire.comsimple.co.uk

DHC is a Japanese skincare brand founded in 1980 and owned by ORIX Corporation since 2023.

dhc-corporate.co.jpen.wikipedia.org

This page compares some of the most popular Simple and DHC products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Simple vs DHC products

Questions and answers

Simple or DHC: which is better?

Simple is a better choice on this page because its range includes a wide variety of daily moisturizers, cleansers, and makeup removers that feature key ingredients like niacinamide and glycerin. Glycerin helps improve skin hydration, and niacinamide may help reduce cutaneous pigmentation.

Clinical, Cosmetic and Investigational Dermatology, 2017The British Journal of Dermatology, 2002

What is the difference between Simple and DHC?

Simple offers a broad variety of fragrance-free cleansers, makeup removers, and moisturizers containing niacinamide and glycerin, while DHC focuses on oil-based makeup removers.

Antioxidants, 2021

Which is more affordable, Simple or DHC?

Simple is noted by reviewers for being value-friendly, offering affordable lightweight moisturizers on this page.

Which causes fewer breakouts, Simple or DHC?

Simple features reviewers noting that its products may cause breakouts or irritations, whereas the page facts for DHC do not mention this issue.

When was each brand founded and which companies currently own them?

Simple was founded in 1960 in the United Kingdom and has been owned by Unilever PLC since 2011, while DHC was founded in 1980 in Japan and is currently owned by ORIX Corporation as of 2023.

Do either Simple or DHC products contain fragrance?

Every product on this page from both Simple and DHC lists no fragrance in its ingredients.

How does the Lovi fit level for dry skin compare between Simple's Deep Cleansing Oil equivalent and DHC's Deep Cleansing Oil?

Simple does not have a Deep Cleansing Oil, but its Micellar Cleansing Water has a High Lovi fit level for dry skin, matching DHC Deep Cleansing Oil's High Lovi fit level for dry skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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