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No7 vs facefacts

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

No7 and facefacts are established British skincare brands that cater to distinct dermatological needs through specialized formulations. The older brand offers serums, eye products, moisturizers, sunscreens, and more utilizing vitamin c, shea butter, and hyaluronic acid, whereas the newer brand is loved for nourishing cleansers and targeted formulas. Both options serve specific complexions well, with the historic line suiting mature skin and dry skin best, and the modern alternative matching dry, normal, and combination skin best. They differ primarily in their founding heritage and ingredient focus, with the first brand featuring shea butter to protect skin and mitigate erythema, and the second maintaining the natural moisture balance.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.

facefacts.me

This page compares some of the most popular No7 and facefacts products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular No7 vs facefacts products

Questions and answers

No7 or facefacts: which is better?

No7 offers a much wider variety of products on this page with High Lovi fit levels for mature, dry, and sensitive skin, whereas facefacts features only a single cleanser. No7 also incorporates key ingredients like niacinamide and retinol which may help control skin aging and pigmentation.

Antioxidants, 2021Archives of Dermatology, 2007

What is the difference between No7 and facefacts?

No7 offers a broad range of products with varying Lovi fit levels across multiple categories like serums, eye creams, and moisturizers, whereas facefacts features a single cleanser on this page with High Lovi fit for dry, sensitive, acne-prone, and mature skin. Additionally, No7 includes fragrance in some of its products on this page, while every product on the facefacts page lists no fragrance.

Which is more affordable, No7 or facefacts?

The provided page facts do not contain pricing information to compare the affordability of No7 and facefacts.

Which causes fewer breakouts, No7 or facefacts?

Both No7 and facefacts include products on this page with a High Lovi fit level for acne-prone skin, such as No7's Restore & Renew Serum and facefacts' Hydrating Gentle Cleanser. However, facefacts features only one product on this page, while No7 offers a wider range with varying breakout risks.

How does the founding year and current ownership compare between No7 and facefacts?

No7 was founded in 1935 in the United Kingdom and is owned by Sycamore Partners, while facefacts was founded in 2019 in the United Kingdom and is owned by Brand Masters B.V.

Which products from No7 and facefacts list no fragrance in their ingredients?

For No7, 10 out of the 13 products on this page list no fragrance, while every product on the facefacts page lists no fragrance in its ingredients.

Which skin types do No7-focused routines fit best, and what is the example routine for dry skin?

No7-focused routines fit mature skin, dry skin, and sensitive skin best. The example routine for dry skin includes cleansing and moisturizing with the Protect & Perfect Intense Advanced Night Cream and protecting with the Protect & Perfect Intense Advanced Day Cream in the morning, followed by similar cleansing steps, the Future Renew Damage Reversal Serum, and the night cream in the evening.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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