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No7 vs facefacts

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

No7 and facefacts are British skincare brands established in 1935 and 2019, respectively. The older brand offers serums, eye products, moisturizers, and sunscreens utilizing vitamin C, shea butter, and hyaluronic acid, whereas facefacts provides nourishing cleansers and targeted formulas designed to maintain the natural moisture balance. Both brands suit dry skin, though the second option also accommodates normal and combination skin. They differ primarily in their product scope and ingredient focus, with shea butter in the first brand protecting skin and mitigating erythema.

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.

facefacts.me

This page compares some of the most popular No7 and facefacts products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular No7 vs facefacts products

Questions and answers

No7 or facefacts: which is better?

No7 offers a much wider range of products on this page and achieves High to Superior Lovi fit levels for mature and dry skin types, whereas facefacts features only a single product.

What is the difference between No7 and facefacts?

No7 offers a broad range of products with High to Superior Lovi fit levels for several skin types and includes key ingredients like Vitamin C and retinol, while facefacts features just a single cleanser on this page with High Lovi fit for dry, sensitive, acne-prone, dry sensitive, and mature skin. No7 products on this page often use fragrance in a few formulas, whereas every facefacts product lists no fragrance.

Which is more affordable, No7 or facefacts?

The provided page facts do not contain pricing information, so a comparison of affordability between No7 and facefacts cannot be made from this page.

Which causes fewer breakouts, No7 or facefacts?

Both No7 and facefacts feature products on this page with a High Lovi fit level for acne-prone skin, meaning both are well-suited to help manage breakouts. Reviewers mention that some No7 products can occasionally cause skin irritation or dryness, while facefacts offers a fragrance-free gentle cleanser designed to minimize adverse reactions.

How do the founding years and current ownership of No7 and facefacts compare?

No7 was founded in 1935 in the United Kingdom and has been owned by Sycamore Partners since 2025, whereas facefacts was founded in 2019 in the United Kingdom and is owned by Brand Masters B.V. as of 2026.

Which products from No7 and facefacts contain fragrance in their ingredients?

Among the products on this page, only three No7 items list fragrance in their ingredients: Future Renew Damage Reversal Night Cream, Lift & Luminate Day Cream, and Protect & Perfect Intense Advanced Day Cream. Every facefacts product listed on this page contains no fragrance.

Which brand offers more product options on this page for mature and dry skin types?

No7 offers more product options on this page for mature and dry skin types, with several items achieving a High or Superior Lovi fit level for these skin types. In contrast, facefacts provides only a single product on this page, the Hydrating Gentle Cleanser, which has a High Lovi fit for dry skin and mature skin.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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