Kiehl's vs Avène
Kiehl's and Avène are two esteemed skincare brands offering thoughtful moisturizers, reliable sunscreens, targeted serums, and gentle cleansers. The American heritage brand relies on trusted ingredients like glycerin and squalane, suiting dry skin and skin with dark spots best, whereas the French label utilizes nourishing glycerin to suit acne-prone and oily acne-prone skin with profound relief. While both brands improve skin hydration and restore epidermal barrier function, they differ in their standout formulations and secondary ingredient benefits such as oxidative stress reduction.
Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.
Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.
pierre-fabre.comavene.co.ukaveneusa.com
This page compares some of the most popular Kiehl's and Avène products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Kiehl's vs Avène products
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Ultra Facial Cream
SAR 120.00
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Creamy Eye Treatment with Avocado
SAR 130.50
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Clearly Corrective™ Dark Spot Solution
SAR 349.81
-
Rare Earth Deep Pore Cleansing Masque
SAR 322.96
-
Retinol Skin-Renewing Daily Micro-Dose Serum
SAR 361.00
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Midnight Recovery Concentrate
SAR 786.00
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Better Screen UV Serum
SAR 219.15
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Super Multi-Corrective Cream
SAR 449.90
People Say
Skin Barrier and Tone Improvement Mostly MentionedMostly Mentioned
- “Acne marks are gone — Kiehl's Clearly Corrective™ Dark Spot Solution”
- “woke up glowing — Kiehl's Midnight Recovery Concentrate”
- “Saves my skin in winter — Avène Cold Cream”
- “immediate radiance boost — Avène Vitamin Activ Cg Radiance Concentrated Serum”
Texture and Absorption Mostly MentionedOften Mentioned
- “feels like nothing — Kiehl's Better Screen UV Serum”
- “absorbs instantly without residue — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “Thick but absorbs well eventually — Avène Cicalfate+ Restorative Protective Cream”
- “absorbs very quickly — Avène Vitamin Activ Cg Radiance Concentrated Serum”
Hydration and Moisture Often MentionedOften Mentioned
- “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
- “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
- “Restores moisture barrier — Avène Cold Cream”
- “Leaves my skin feeling soft and hydrated. — Avène Milk Cleanser”
Gentleness and Sensitive Skin Often MentionedMostly Mentioned
- “leaves face clean but not dry — Avène Cleanance”
- “Perfect cleanser for sensitive skin. — Avène Milk Cleanser”
- “no irritation at all — Avène Hydrance+”
- “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
Pores and Oil Control Sometimes NotedSometimes Noted
- “sucked the gunk out of my pores — Kiehl's Rare Earth Deep Pore Cleansing Masque”
- “keeps my oils at bay — Kiehl's Rare Earth Deep Pore Cleansing Masque”
- “Keeps me matte for hours — Avène Cleanance Cleansing Gel”
- “keeps skin matte — Avène Cleanance”
Soothing Irritation and Redness Not notedOften Mentioned
- “Calmed my angry red skin overnight — Avène Cicalfate+ Restorative Protective Cream”
- “Nothing has ever worked to soothe or heal my skin like these before. — Avène Tolerance Control Soothing Skin Recovery Balm”
- “Calms angry, red skin — Avène Soothing Radiance Mask”
Price and Value Mostly MentionedSometimes Noted
- “Its a bit pricey but so worth it!! — Avène Tolerance Control Soothing Skin Recovery Balm”
- “a bit pricey — Avène Cleanance”
- “Tiny tube for the money — Avène Cold Cream”
- “pricy daily staple — Kiehl's Ultra Facial Cream”
Application and Texture Difficulties Sometimes NotedSometimes Noted
- “hard to spread — Kiehl's Creamy Eye Treatment with Avocado”
- “leaves a tacky film — Kiehl's Ultra Facial Oil-Free Gel Cream”
- “Tube squirted water everywhere — Avène Cicalfate+ Restorative Protective Cream”
- “too thick — Avène Hydrance+”
Breakouts and Acne Sometimes NotedSometimes Noted
- “caused cystic acne — Kiehl's Midnight Recovery Concentrate”
- “cystic acne for some — Kiehl's Ultra Facial Cream”
- “Woke up with tiny whiteheads all over — Avène Cicalfate+ Restorative Protective Cream”
- “Caused small bumps/texture — Avène Soothing Radiance Mask”
Scents and Fragrance Rarely NotedSometimes Noted
- “smells clinical — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
- “faint lab smell — Kiehl's Better Screen UV Serum”
- “smell is overpowering — Kiehl's Midnight Recovery Concentrate”
- “The fragrance is very present. — Avène Milk Cleanser”
Kiehl's vs Avène routines for dry skin
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Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
SAR 241.34
-
Hydrating Toner
Ultra Facial Toner
Morning
SAR 275.00
-
Moisturizer
Hydro-Plumping Serum Concentrate
Morning · Evening · Once a week
SAR 460.35
-
SPF
Better Screen UV Serum
Morning
SAR 219.15
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
SAR 365.61
-
Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening
SAR 72.64
-
Serum or Treatment
Powerful-Strength Line-Reducing Concentrate
Evening · Once a week
SAR 310.86
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
SAR 130.30
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
SAR 234.73
-
Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
SAR 93.00
-
Moisturizer
Tolerance Control Soothing Skin Recovery Balm
Morning · Evening · Once a week
SAR 235.36
-
SPF
Ultra Fluid
Morning
SAR 144.89
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
SAR 65.11
-
Cleansing Toner
ROUND LAB 1025 Dokdo Cleansing Water
Evening
SAR 72.64
-
Serum or Treatment
Antirougeurs Fort Relief Concentrate
Evening · Once a week
SAR 159.90
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
SAR 130.30
-
Nourishing Mask
Mediheal Watermide Essential Mask
Once a week
SAR 234.73
Buy Kiehl's routine · SAR 2,309.98 · 84% fit
Buy Avène routine · SAR 1,135.93 · 77% fitSee multi-brand routine · 96% fit
Kiehl's vs Avène routines for oily skin
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Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
SAR 93.00
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
SAR 53.04
-
Moisturizer
Cicalfate+ Restorative Protective Cream
Morning · Evening · Once a week
SAR 83.90
-
SPF
Cleanance
Morning · Evening · Once a week
SAR 93.00
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
SAR 245.95
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
SAR 187.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
SAR 157.51
-
Cleansing Mask
Goldfaden MD Facial Detox Mask
Once a week
SAR 328.29
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
SAR 241.34
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
SAR 275.00
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
SAR 153.00
-
SPF
Ultra Facial Cream
Morning
SAR 120.00
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
SAR 365.61
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
SAR 187.00
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
SAR 349.81
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
SAR 157.51
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
SAR 322.96
Buy Avène routine · SAR 1,148.69 · 87% fit
Buy Kiehl's routine · SAR 2,172.23 · 80% fitSee multi-brand routine · 97% fit
Kiehl's vs Avène routines for combination skin
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Cleanser
Cleanance Cleansing Gel
Morning · Evening · Once a week
SAR 93.00
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
SAR 166.90
-
Moisturizer
Cicalfate+ Restorative Protective Cream
Morning · Evening · Once a week
SAR 83.90
-
SPF
Cleanance
Morning
SAR 93.00
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
SAR 245.95
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
SAR 64.80
-
Serum or Treatment
Vitamin Activ Cg Radiance Concentrated Serum
Evening · Once a week
SAR 228.00
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
SAR 157.51
-
Cleansing Mask
KORA Organics Turmeric Brightening & Exfoliating Mask
Once a week
SAR 168.77
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
SAR 241.34
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
SAR 275.00
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
SAR 153.00
-
SPF
Better Screen UV Serum
Morning
SAR 219.15
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
SAR 365.61
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
SAR 64.80
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
SAR 349.81
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
SAR 157.51
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
SAR 322.96
Buy Avène routine · SAR 1,208.83 · 85% fit
Buy Kiehl's routine · SAR 2,149.18 · 83% fitSee multi-brand routine · 97% fit
Questions and answers
Kiehl's or Avène: which is better?
Both brands are great depending on your needs, as Avène is better for soothing irritation and sensitivity, while Kiehl's is better on scents with fewer fragranced products.
What is the difference between Kiehl's and Avène?
Kiehl's and Avène offer similar routine fits for most skin types, but Avène achieves a High fit for acne-prone skin compared to Kiehl's Average fit. Kiehl's products on this page are mostly fragrance-free, whereas over half of Avène's featured products include fragrance.
Kiehl's or Avène for dry skin?
Both Kiehl's and Avène offer a high routine fit for dry skin. Kiehl's features a high proportion of fragrance-free products on this page and emphasizes hydrating formulas like Hydro-Plumping Serum Concentrate, while Avène is frequently noted for soothing irritation and offers products like Tolerance Control Soothing Skin Recovery Balm.
Kiehl's or Avène: which cleanser is better?
When comparing cleansers, Kiehl's and Avène both offer effective options, with Kiehl's being particularly noted for products like the Calendula Deep Cleansing Foaming Face Wash that fit oily and acne-prone skin well. Avène cleansers are well-regarded for providing a gentle deep clean and soothing irritation for sensitive skin types. Reviewers generally find that both brands deliver strong performance in daily cleansing.
Which is more affordable, Kiehl's or Avène?
Avène does better for price and value compared to Kiehl's. Reviewers often mention a high price point for Kiehl's, while Avène lists price point only sometimes.
Kiehl's or Avène: which brand has fewer products containing fragrance?
Kiehl's has fewer products containing fragrance, as 26 of its 28 products on this page list no fragrance compared to only 7 of 15 products for Avène.
Which brand is owned by L'Oréal S.A., Kiehl's or Avène?
Kiehl's is owned by L'Oréal S.A., whereas Avène is owned by Fondation Pierre Fabre.
Kiehl's or Avène for oily skin?
Both Kiehl's and Avène offer a High routine fit for oily skin. Kiehl's features several products with Superior fit levels for oily skin, such as the Calendula Herbal-Extract Toner and the Rare Earth Deep Pore Daily Cleanser, while Avène includes the Cleanance sunscreen with a Superior fit.
Kiehl's or Avène: which moisturizer is better?
Both Kiehl's and Avène offer moisturizers that fit dry skin at a High level on this page. Kiehl's features lighter, mostly fragrance-free formulas, while Avène is known for soothing sensitive skin and irritation.
Kiehl's or Avène for sensitive skin?
Both Kiehl's and Avène offer a High routine fit for sensitive skin, but Avène does better for gentleness and sensitive skin. Kiehl's is less likely to have scents and fragrance because 26 of 28 products on this page list no fragrance.
Kiehl's or Avène: which sunscreen is better?
When it comes to sunscreens, Avène helps provide gentle and non-stripping protection, while Kiehl's sunscreen on this page offers high Lovi fit levels for sensitive skin and dark spots. Avène is often noted for soothing irritation, whereas Kiehl's products on this page list no fragrance in the majority of their formulations.
Kiehl's or Avène for acne-prone skin?
Avène is a better fit for acne-prone skin, as the products on this page offer a High routine fit compared to Kiehl's Average level.
Kiehl's or Avène for dry sensitive skin?
Kiehl's is a better fit for dry sensitive skin, offering a High routine fit compared to Avène's Average fit. Kiehl's also has fewer products with added fragrance, as 26 of 28 products on this page list no fragrance.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Calendula extract: effects on mechanical parameters of human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Natural Arctium lappa fruit extract improves the clinical signs of aging skin
An oil-soluble extract of Rubus idaeus cells enhances hydration and water homeostasis in skin cells
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
In vitro and in vivo anti-allergic effects of Arctium lappa L
Comparative benefit of two thermal spring waters after photodynamic therapy procedure
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
The evaluation of aluminum oxide crystal microdermabrasion for photodamage
Skin barrier changes induced by aluminum oxide and sodium chloride microdermabrasion
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Clinical and histologic changes determine optimal treatment regimens for microdermabrasion
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Clinical Assessment of a Novel Jasmonate Cosmeceutical, LR2412-Cx, for the Treatment of Skin Aging
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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