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Allies of Skin vs facefacts

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Allies of Skin and facefacts are two distinct skincare lines offering targeted solutions for diverse complexions. The first brand is loved for its luxurious moisturizers, potent serums, and targeted eye products formulated with powerhouse ingredients like niacinamide, suiting acne-prone and oily acne-prone skin best. Meanwhile, the British brand founded in 2019 is known for its nourishing cleansers and targeted formulas that suit dry, normal, and combination skin best. They differ primarily in their core ingredient strengths and ideal skin types, with Allies of Skin addressing congestion and aging, and facefacts maintaining natural moisture balance.

facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.

facefacts.me

This page compares some of the most popular Allies of Skin and facefacts products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Allies of Skin vs facefacts products

Questions and answers

Allies of Skin or facefacts: which is better?

Allies of Skin offers a much broader range of products on this page with High to Superior Lovi fit levels across multiple skin types, whereas facefacts only features a single cleanser. Allies of Skin utilizes key ingredients like Niacinamide, which helps reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002

What is the difference between Allies of Skin and facefacts?

Allies of Skin offers a wide range of serums, moisturizers, and eye creams with high to superior Lovi fit levels for various skin types, while facefacts features only a single cleanser that has a high fit for dry, sensitive, acne-prone, and mature skin. Niacinamide helps reduce cutaneous pigmentation and suppresses melanosome transfer.

The British Journal of Dermatology, 2002

Which is more affordable, Allies of Skin or facefacts?

Facefacts is more affordable, whereas reviewers frequently note that Allies of Skin has a high price point.

Which causes fewer breakouts, Allies of Skin or facefacts?

Allies of Skin offers multiple products with a High fit for acne-prone skin, such as the Molecular Saviour Probiotics Treatment Mist which achieves a Superior fit, whereas facefacts features just one cleanser on this page. Niacinamide helps reduce pigmentation.

The British Journal of Dermatology, 2002International Journal of Medical Sciences, 2021

Which brand has been on the market longer, Allies of Skin or facefacts?

Allies of Skin has been on the market longer, having been founded in 2016 compared to facefacts, which was founded in 2019.

Do any products from Allies of Skin or facefacts contain fragrance?

Every product from both Allies of Skin and facefacts on this page lists no fragrance in its ingredients.

Which skin types does the facefacts Hydrating Gentle Cleanser fit best according to its Lovi fit level?

The facefacts Hydrating Gentle Cleanser achieves a High Lovi fit for dry, sensitive, acne-prone, and dry sensitive skin types.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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