Allies of Skin vs facefacts
Allies of Skin and facefacts are skincare brands that offer distinct approaches to daily care. Allies of Skin provides rich moisturizers, serums, and eye products featuring niacinamide, while facefacts offers nourishing cleansers and targeted formulas designed to maintain the natural moisture balance. Both brands suit dry skin, though the former additionally serves mature skin best and the latter accommodates normal and combination skin. They differ primarily in their formulation focus, as the former utilizes potent ingredients like niacinamide to address signs of aging and hyperpigmentation.
facefacts is a British skincare brand founded in 2019 and owned by Brand Masters B.V. since 2026.
This page compares some of the most popular Allies of Skin and facefacts products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Allies of Skin vs facefacts products
Questions and answers
Allies of Skin or facefacts: which is better?
Allies of Skin is generally better for a wider variety of skin concerns, offering multiple serums and moisturizers with high fit levels, whereas facefacts only features a single hydrating cleanser on this page. Reviewers frequently note that Allies of Skin provides gentle and effective moisturizers, though some users mention initial skin reactions.
What is the difference between Allies of Skin and facefacts?
Allies of Skin is a larger brand founded in 2016 offering a wide range of serums, moisturizers, and eye products with fit levels ranging up to Superior for dry, mature, and combination skin, whereas facefacts is a UK-based brand founded in 2019 that features only a Hydrating Gentle Cleanser on this page.
Which is more affordable, Allies of Skin or facefacts?
Facefacts is more affordable, while Allies of Skin products on this page often come with a high price point.
Which causes fewer breakouts, Allies of Skin or facefacts?
Both Allies of Skin and facefacts feature products on this page that are suitable for acne-prone skin, with the products on this page helping to minimize breakouts. However, reviewers note that Allies of Skin can sometimes cause initial irritation and skin reactions.
Which brand has been on the market longer, Allies of Skin or facefacts?
Allies of Skin has been on the market longer, having been founded in 2016 compared to facefacts which was founded in 2019.
Do any products from Allies of Skin or facefacts contain fragrance?
Every product on this page from both Allies of Skin and facefacts lists no fragrance in its ingredients.
Which brand offers a wider variety of product types on this page?
Allies of Skin offers a wider variety of product types on this page, featuring serums, moisturizers, and eye creams, whereas facefacts only lists a cleanser. Niacinamide helps reduce cutaneous pigmentation.
Research behind their key ingredients
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
The impacts of sodium lauroyl sarcosinate in facial cleanser on facial skin microbiome and lipidome
Supramolecular collagen nanoparticles for anti-wrinkle, skin whitening, and moisturizing effects
Clinical efficacy of facial masks containing yoghurt and Opuntia humifusa Raf. (F-YOP)
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Effects of a Greek Yoghurt-based Complex on the Human Facial Skin Microbiome
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.







