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Kiehl's vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Kiehl's and No7 are two established skincare brands offering thoughtful selections of moisturizers, serums, toners, eye products, sunscreens, and more. Kiehl's is cherished for nourishing formulations anchored by glycerin and squalane, while the British brand is built around vitamin C, shea butter, and hyaluronic acid. Both suit mature skin best, though the American brand also targets dark spots, and the UK-based line particularly addresses dry skin. They differ primarily in their heritage, ownership, and key botanical or active ingredients.

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

loreal.comen.wikipedia.org

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular Kiehl's and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Kiehl's vs No7 products

People Say

Kiehl'sNo7
  • Lightweight and Non-Greasy Texture Mostly MentionedMostly Mentioned
    • “feels like nothing — Kiehl's Better Screen UV Serum”
    • “works on dark skin — Kiehl's Better Screen UV Serum”
    • “absorbs quickly — No7 Restore & Renew Multi Action Eye Cream”
    • “Absorbs quickly — No7 Future Renew Damage Reversal Serum”
  • Hydration and Moisture Mostly MentionedOften Mentioned
    • “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
    • “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
    • “savior for dry patches — Kiehl's Creamy Eye Treatment with Avocado”
    • “Skin feels moisturized — No7 Future Renew Damage Reversal Night Cream”
  • Skin Barrier and Texture Improvement Often MentionedMostly Mentioned
    • “skin feels velvety — No7 Pure Retinol”
    • “leaves my eye area soft and wrinkle free — No7 Pure Retinol Eye Cream”
    • “Skin looks smoother — No7 Future Renew Damage Reversal Night Cream”
    • “leaves skin feeling silky — Kiehl's Powerful-Strength Line-Reducing Concentrate”
  • Gentle for Sensitive Skin Often MentionedOften Mentioned
    • “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
    • “fragrance-free — Kiehl's Ultra Facial Cream”
    • “zero irritation — No7 Pure Retinol Eye Cream”
    • “soothing on skin — No7 Restore & Renew Multi Action Eye Cream”
  • Hydrating Glow and Radiance Sometimes NotedOften Mentioned
    • “healthier glow — No7 Total Renewal Micro-Dermabrasion Exfoliator”
    • “Brighter complexion — No7 Future Renew Damage Reversal Serum”
    • “Natural glow — No7 Future Renew Damage Reversal Night Cream”
    • “woke up glowing — Kiehl's Midnight Recovery Concentrate”
  • Makeup Compatibility and Primer Sometimes NotedRarely Noted
    • “concealer glides on smoothly — Kiehl's Creamy Eye Treatment with Avocado”
    • “no pilling — Kiehl's Ultra Facial Cream”
    • “no pilling — Kiehl's Better Screen UV Serum”
    • “Wears well under makeup — No7 Future Renew Damage Reversal Serum”
  • High Price and Value Issues Mostly MentionedRarely Noted
    • “Expensive for amount provided — No7 Future Renew Damage Reversal Serum”
    • “pricy daily staple — Kiehl's Ultra Facial Cream”
  • Ineffectiveness and Slow Results Sometimes NotedOften Mentioned
    • “Did absolutely nothing — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “Takes months to see — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “results were subtle — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
    • “No change in wrinkles/spots — No7 Future Renew Damage Reversal Serum”
  • Burning, Stinging, and Irritation Rarely NotedOften Mentioned
    • “burned my face immediately — Kiehl's Rare Earth Deep Pore Cleansing Masque”
    • “stings my face and feels like burning — Kiehl's Super Multi-Corrective Cream”
    • “left my face bright red — Kiehl's Rare Earth Deep Pore Cleansing Masque”
    • “Slight sensitivity and peeling — No7 Pure Retinol 1% Night Concentrate”

Kiehl's vs No7 routines for dry skin

See multi-brand routine · 98% fit

Kiehl's vs No7 routines for oily skin

See multi-brand routine · 95% fit

Kiehl's vs No7 routines for combination skin

See multi-brand routine · 94% fit

Questions and answers

Kiehl's or No7: which is better?

Both Kiehl's and No7 fit mature skin and dry skin well, but No7 is rated as having a Superior routine fit for mature skin and dry skin compared to Kiehl's. Lovi finds that Kiehl's offers better hydration and moisture, while No7 does better with skin barrier and texture improvement. Both brands are equal in being gentle for sensitive skin.

What is the difference between Kiehl's and No7?

Both Kiehl's and No7 feature products for mature, dry skin and dark spots, but No7 achieves a Superior routine fit for mature skin and dry skin compared to Kiehl's High fit. Kiehl's products on this page often provide deep hydration, while No7 products on this page frequently improve skin texture and barrier function.

Kiehl's or No7 for dry skin?

Both Kiehl's and No7 fit dry skin well, with Lovi rating No7 as Superior and Kiehl's as High for this skin type. Kiehl's offers products like Hydro-Plumping Serum Concentrate with a Superior fit for dry skin, while No7 provides rich options like Protect & Perfect Intense Advanced Night Cream.

Kiehl's or No7: which moisturizer is better?

Both Kiehl's and No7 offer effective moisturizers, with Kiehl's providing an Average to High fit for dry skin and No7 offering a Superior routine fit for dry skin. For the products on this page, Kiehl's is often noted for deep hydration, while No7 helps improve skin texture and moisture.

Which is more affordable, Kiehl's or No7?

No7 does better on price and value issues than Kiehl's, whereas Kiehl's is frequently noted by reviewers for having a high price point.

Which brand has more fragrance-free products, Kiehl's or No7?

Kiehl's has more fragrance-free products on the page than No7, with 26 out of 28 products listing no fragrance compared to 10 out of 13 for No7.

Kiehl's or No7 for oily skin?

Both Kiehl's and No7 offer a High Lovi fit level for oily skin. The products on this page for both brands feature lightweight, fast-absorbing textures that help control excess oil without feeling heavy.

Kiehl's or No7: which sunscreen is better?

When comparing sunscreen options, Kiehl's Better Screen UV Serum has a High fit level for acne-prone skin, mature skin, skin with dark spots, combination skin, and sensitive skin, while No7 Protect & Perfect Intense Advanced Day Cream has a High fit level for mature skin, skin with dark spots, dry skin, and sensitive skin.

Kiehl's or No7 for sensitive skin?

Both Kiehl's and No7 offer a High Lovi fit for sensitive skin, making them equally suitable choices. The products on this page from both brands are largely formulated without fragrance to help minimize the risk of irritation.

Kiehl's or No7 for acne-prone skin?

For acne-prone skin, No7 offers a High routine fit, while Kiehl's provides an Average fit. Both brands feature products that help target blemishes and improve skin clarity.

Kiehl's or No7 for mature skin?

For mature skin, No7 is a better choice because Lovi rates its routine as Superior while Kiehl's is High.

Kiehl's or No7 for skin with dark spots?

Both Kiehl's and No7 provide a High routine fit for skin with dark spots, and both brands feature Vitamin C among their key ingredients. No7 also utilizes niacinamide, which helps reduce cutaneous pigmentation.

The British Journal of Dermatology, 2002

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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