Kiehl's vs No7
Kiehl's and No7 are established skincare brands offering distinct approaches to daily care. The American brand features moisturizers, serums, toners, and eye products built around glycerin and squalane, while the British counterpart relies on vitamin C, shea butter, and hyaluronic acid across similar product types. Kiehl's suits dry skin and sensitive skin best, whereas the latter fits mature skin and dry skin best. They differ primarily in their heritage, ownership, and core formulations, allowing both to address specific concerns like dark spots, acne, and aging through targeted selections.
Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.
No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.
cosmeticsbusiness.comen.wikipedia.org
This page compares some of the most popular Kiehl's and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Kiehl's vs No7 products
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Ultra Facial Cream
A$74.00
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Creamy Eye Treatment with Avocado
A$189.99
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Clearly Corrective™ Dark Spot Solution
A$153.74
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Rare Earth Deep Pore Cleansing Masque
A$109.00
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Retinol Skin-Renewing Daily Micro-Dose Serum
A$82.99
- Midnight Recovery Concentrate
- Better Screen UV Serum
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Super Multi-Corrective Cream
A$174.32
People Say
Lightweight and Non-Greasy Texture Mostly MentionedMostly Mentioned
- “feels like nothing — Kiehl's Better Screen UV Serum”
- “works on dark skin — Kiehl's Better Screen UV Serum”
- “absorbs quickly — No7 Restore & Renew Multi Action Eye Cream”
- “Absorbs quickly — No7 Future Renew Damage Reversal Serum”
Hydration and Moisture Mostly MentionedOften Mentioned
- “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
- “Feels like a drink of water — Kiehl's Hydro-Plumping Serum Concentrate”
- “savior for dry patches — Kiehl's Creamy Eye Treatment with Avocado”
- “Skin feels moisturized — No7 Future Renew Damage Reversal Night Cream”
Skin Barrier and Texture Improvement Often MentionedMostly Mentioned
- “skin feels velvety — No7 Pure Retinol”
- “leaves my eye area soft and wrinkle free — No7 Pure Retinol Eye Cream”
- “Skin looks smoother — No7 Future Renew Damage Reversal Night Cream”
- “leaves skin feeling silky — Kiehl's Powerful-Strength Line-Reducing Concentrate”
Gentle for Sensitive Skin Often MentionedOften Mentioned
- “experienced zero irritation — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
- “fragrance-free — Kiehl's Ultra Facial Cream”
- “zero irritation — No7 Pure Retinol Eye Cream”
- “soothing on skin — No7 Restore & Renew Multi Action Eye Cream”
Hydrating Glow and Radiance Sometimes NotedOften Mentioned
- “healthier glow — No7 Total Renewal Micro-Dermabrasion Exfoliator”
- “Brighter complexion — No7 Future Renew Damage Reversal Serum”
- “Natural glow — No7 Future Renew Damage Reversal Night Cream”
- “woke up glowing — Kiehl's Midnight Recovery Concentrate”
Makeup Compatibility and Primer Sometimes NotedRarely Noted
- “concealer glides on smoothly — Kiehl's Creamy Eye Treatment with Avocado”
- “no pilling — Kiehl's Ultra Facial Cream”
- “no pilling — Kiehl's Better Screen UV Serum”
- “Wears well under makeup — No7 Future Renew Damage Reversal Serum”
High Price and Value Issues Mostly MentionedRarely Noted
- “Expensive for amount provided — No7 Future Renew Damage Reversal Serum”
- “pricy daily staple — Kiehl's Ultra Facial Cream”
Ineffectiveness and Slow Results Sometimes NotedOften Mentioned
- “Did absolutely nothing — Kiehl's Clearly Corrective™ Dark Spot Solution”
- “Takes months to see — Kiehl's Clearly Corrective™ Dark Spot Solution”
- “results were subtle — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
- “No change in wrinkles/spots — No7 Future Renew Damage Reversal Serum”
Burning, Stinging, and Irritation Rarely NotedOften Mentioned
- “burned my face immediately — Kiehl's Rare Earth Deep Pore Cleansing Masque”
- “stings my face and feels like burning — Kiehl's Super Multi-Corrective Cream”
- “left my face bright red — Kiehl's Rare Earth Deep Pore Cleansing Masque”
- “Slight sensitivity and peeling — No7 Pure Retinol 1% Night Concentrate”
Kiehl's vs No7 routines for dry skin
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Cleanser
La Roche-Posay Toleriane Hydrating Gentle Cleanser
Morning · Evening · Once a week
A$26.59
-
Hydrating Toner
Pyunkang Yul Calming Deep Moisture Toner
Morning
A$23.99
-
Moisturizer
Protect & Perfect Intense Advanced Night Cream
Morning · Evening · Once a week
A$73.96
-
SPF
Protect & Perfect Intense Advanced Day Cream
Morning
A$44.99
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
A$27.35
-
Serum or Treatment
Protect & Perfect Intense Advanced Serum
Evening · Once a week
A$56.59
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
A$28.48
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
A$148.95
-
Hydrating Toner
Ultra Facial Toner
Morning
A$62.15
-
Moisturizer
Hydro-Plumping Serum Concentrate
Morning · Evening · Once a week
A$213.07
-
SPF
Bioderma Photoderm Mineral Fluide SPF50+
Morning
A$24.49
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
A$90.00
-
Serum or Treatment
Retinol Skin-Renewing Daily Micro-Dose Serum
Evening · Once a week
A$82.99
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
A$28.48
Buy No7 routine · A$317.45 · 90% fit
Buy Kiehl's routine · A$685.63 · 86% fitSee multi-brand routine · 97% fit
Kiehl's vs No7 routines for oily skin
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
A$148.95
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
A$62.15
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
A$64.64
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
A$27.99
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
A$90.00
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
A$75.95
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
A$153.74
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
A$109.00
-
Cleanser
CeraVe Foaming Facial Cleanser
Morning · Evening · Once a week
A$13.99
-
Hydrating Toner
Some By Mi Snail Truecica Miracle Repair Toner
Morning · Once a week
A$34.66
-
Moisturizer
Protect & Perfect Intense Advanced Night Cream
Morning · Evening · Once a week
A$73.96
-
SPF
Protect & Perfect Intense Advanced Day Cream
Morning
A$44.99
-
Pre-Cleanser
Shu Uemura Ultime8 Sublime Beauty Cleansing Oil
Evening · Once a week
A$80.43
-
Cleansing Toner
Caudalie Vinopure Purifying Toner
Evening
A$75.95
-
Serum or Treatment
Protect & Perfect Intense Advanced Serum
Evening · Once a week
A$56.59
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
Buy Kiehl's routine · A$767.92 · 85% fit
Buy No7 routine · A$534.42 · 84% fitSee multi-brand routine · 96% fit
Kiehl's vs No7 routines for combination skin
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Cleanser
Fresh Soy Face Cleanser
Morning · Evening · Once a week
A$73.61
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
A$42.00
-
Moisturizer
Protect & Perfect Intense Advanced Night Cream
Morning · Evening · Once a week
A$73.96
-
SPF
Protect & Perfect Intense Advanced Day Cream
Morning
A$44.99
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
A$30.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
A$29.90
-
Serum or Treatment
Protect & Perfect Intense Advanced Serum
Evening · Once a week
A$56.59
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
Calendula Deep Cleansing Foaming Face Wash
Morning · Evening · Once a week
A$148.95
-
Hydrating Toner
Ultra Facial Toner
Morning · Once a week
A$62.15
-
Moisturizer
Ultra Facial Oil-Free Gel Cream
Morning · Evening · Once a week
A$64.64
-
Pre-Cleanser
Midnight Recovery Botanical Cleansing Oil
Evening · Once a week
A$90.00
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
A$29.90
-
Serum or Treatment
Clearly Corrective™ Dark Spot Solution
Evening · Once a week
A$153.74
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
Rare Earth Deep Pore Cleansing Masque
Once a week
A$109.00
Buy No7 routine · A$505.89 · 87% fit
Buy Kiehl's routine · A$693.88 · 83% fitSee multi-brand routine · 95% fit
Questions and answers
Kiehl's or No7: which is better?
Both Kiehl's and No7 provide great options, with Kiehl's delivering better hydration while No7 excels at skin barrier and texture improvement. No7 has a Superior routine fit for mature skin and dry skin.
What is the difference between Kiehl's and No7?
Both Kiehl's and No7 fit most skin types well, but Kiehl's offers better deep hydration while No7 excels at skin barrier and texture improvement. Kiehl's routines are rated High for dry skin, whereas No7 achieves a Superior fit.
Kiehl's or No7 for dry skin?
Both Kiehl's and No7 are great for dry skin, with No7 achieving a Superior Lovi fit level compared to Kiehl's High fit level. Reviewers note that both brands provide deep hydration and moisture.
Kiehl's or No7: which moisturizer is better?
Both Kiehl's and No7 offer effective moisturizers, with Kiehl's favored for deep hydration and No7 delivering Superior routine fit for dry skin. The products on this page help nourish the skin barrier and improve moisture levels.
Which is more affordable, Kiehl's or No7?
No7 is generally considered more affordable than Kiehl's, as high price and value issues are more frequently noted by reviewers for Kiehl's.
Which brand has more products containing fragrance, Kiehl's or No7?
Kiehl's has more products containing fragrance on the page, with 2 of 28 products listing fragrance compared to 10 of 13 products for No7.
Kiehl's or No7 for oily skin?
Both Kiehl's and No7 provide a High fit for oily skin. The products on this page for both brands include lightweight options that help control shine without feeling heavy.
Kiehl's or No7: which sunscreen is better?
Both Kiehl's and No7 offer sunscreens with High Lovi fit levels for skin with dark spots, sensitive skin, acne-prone skin, and mature skin on the products on this page. No7 additionally features a High fit for dry sensitive skin, while Kiehl's provides an Average fit for that skin type.
Kiehl's or No7 for sensitive skin?
Both Kiehl's and No7 offer a High fit for sensitive skin among the products on this page. Kiehl's is frequently noted for lightweight hydration and gentle formulations, while No7 focuses strongly on texture and barrier improvements.
Kiehl's or No7 for acne-prone skin?
Both Kiehl's and No7 offer a High routine fit for acne-prone skin. The products on this page help provide suitable options for managing breakouts while keeping the skin barrier supported.
Kiehl's or No7 for mature skin?
Both Kiehl's and No7 fit mature skin well, with No7 holding a Superior routine fit level on this page compared to Kiehl's High level. No7 offers targeted anti-aging and line reduction with key ingredients like hyaluronic acid and niacinamide, while Kiehl's provides lightweight moisturizers and serums that help improve skin feel.
Dermatologic Therapy, 2022The British Journal of Dermatology, 2002
Kiehl's or No7 for skin with dark spots?
Both Kiehl's and No7 are well-suited for skin with dark spots, with the products on this page offering High Lovi fit levels for that skin type. Niacinamide, a key ingredient in No7, helps reduce cutaneous pigmentation and suppresses melanosome transfer.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Topical menthol--a human model for cold pain by activation and sensitization of C nociceptors
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Psychophysical study of the effects of topical application of menthol in healthy volunteers
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
Calendula extract: effects on mechanical parameters of human skin
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Natural Arctium lappa fruit extract improves the clinical signs of aging skin
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
In vitro and in vivo anti-allergic effects of Arctium lappa L
The evaluation of aluminum oxide crystal microdermabrasion for photodamage
Skin barrier changes induced by aluminum oxide and sodium chloride microdermabrasion
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Clinical and histologic changes determine optimal treatment regimens for microdermabrasion
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Clinical Assessment of a Novel Jasmonate Cosmeceutical, LR2412-Cx, for the Treatment of Skin Aging
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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