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SKIN1004 vs Kiehl's

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

SKIN1004 and Kiehl's are distinct skincare labels rooted in different traditions, with the Korean brand founded in 2012 and the American counterpart established in 1851. SKIN1004 specializes in toners, moisturizers, sunscreens, and masks built around centella asiatica, hyaluronic acid, and niacinamide to suit acne-prone and oily skin best, whereas Kiehl's is cherished for moisturizers, serums, toners, and eye products anchored by glycerin and squalane to serve skin with dark spots and mature skin best. While both offer targeted relief through thoughtfully formulated daily essentials, the first relies on botanical soothing and barrier support, and the second focuses on deep hydration and antioxidant defense.

SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.

mk.co.krpitchbook.comtracxn.comgoodai-global.com

Kiehl's is an American skincare brand founded in 1851 and owned by L'Oréal S.A. since 2000.

loreal.comen.wikipedia.org

This page compares some of the most popular SKIN1004 and Kiehl's products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular SKIN1004 vs Kiehl's products

People Say

SKIN1004Kiehl's
  • Hydration and soothing Mostly MentionedMostly Mentioned
    • “calmed my angry skin — SKIN1004 Madagascar Centella Toning Toner”
    • “Gives my dehydrated skin a moisture surge — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “Eliminated redness on my easily irritated skin — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “Keeps skin moisturized for 24+ hours — Kiehl's Ultra Facial Cream”
  • Lightweight texture Mostly MentionedOften Mentioned
    • “sunk in like a dream — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
    • “Texture is on the thinner side... surprisingly lightweight. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “feels like nothing — Kiehl's Better Screen UV Serum”
    • “works on dark skin — Kiehl's Better Screen UV Serum”
  • Fast absorption and oily skin benefits Sometimes NotedOften Mentioned
    • “keeps my oils at bay — Kiehl's Rare Earth Deep Pore Cleansing Masque”
    • “perfect for retinol newbies — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
    • “keeps my T-zone matte — Kiehl's Ultra Facial Oil-Free Gel Cream”
    • “absorbs practically immediately — SKIN1004 Madagascar Centella Poremizing Light Gel Cream”
  • Smoothing, firming, and anti-aging Sometimes NotedSometimes Noted
    • “leaves skin feeling silky — Kiehl's Powerful-Strength Line-Reducing Concentrate”
    • “skin feels smoother — Kiehl's Retinol Skin-Renewing Daily Micro-Dose Serum”
    • “skin looked & felt smoother — Kiehl's Super Multi-Corrective Cream”
    • “skin feels super soft — SKIN1004 Zombie Pack”
  • Brightening and radiance Rarely NotedOften Mentioned
    • “Acne marks are gone — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “woke up glowing — Kiehl's Midnight Recovery Concentrate”
    • “Skin looks radiant — Kiehl's Clearly Corrective™ Dark Spot Solution”
    • “Gives a nice glow — SKIN1004 Madagascar Centella Tone Brightening Boosting Toner”
  • Exfoliation and cleansing Sometimes NotedRarely Noted
    • “doesn't strip my skin — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
    • “Dissolves waterproof mascara and sunscreen effortlessly. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “gentle enough for daily use — SKIN1004 Madagascar Centella Toning Toner”
    • “sucked the gunk out of my pores — Kiehl's Rare Earth Deep Pore Cleansing Masque”
  • Price point and cost Rarely NotedMostly Mentioned
    • “Price is quite steep — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
    • “Pricey for daily use — SKIN1004 Madagascar Centella Quick Calming Pad”
    • “pricy daily staple — Kiehl's Ultra Facial Cream”
  • Finish and texture issues Sometimes NotedOften Mentioned
    • “milky sweat when running — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
    • “looked greasy by midday — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
    • “left my skin medium tacky — SKIN1004 Madagascar Centella Poremizing Light Gel Cream”
    • “oil slick in summer — Kiehl's Ultra Facial Cream”
  • Irritation and sensitivity Sometimes NotedSometimes Noted
    • “Made my vision blurry/foggy for a while after rinsing. — SKIN1004 Madagascar Centella Light Cleansing Oil”
    • “painful tightness — SKIN1004 Zombie Pack”
    • “burned my face immediately — Kiehl's Rare Earth Deep Pore Cleansing Masque”
    • “stings my face and feels like burning — Kiehl's Super Multi-Corrective Cream”
  • Application issues and messiness Sometimes NotedSometimes Noted
    • “hard to wash off — SKIN1004 Zombie Pack”
    • “Hard to separate — SKIN1004 Madagascar Centella Quick Calming Pad”
    • “hard to spread — Kiehl's Creamy Eye Treatment with Avocado”
    • “rolled off my face — Kiehl's Powerful-Strength Line-Reducing Concentrate”

SKIN1004 vs Kiehl's routines for dry skin

See multi-brand routine · 98% fit

SKIN1004 vs Kiehl's routines for oily skin

See multi-brand routine · 95% fit

SKIN1004 vs Kiehl's routines for combination skin

See multi-brand routine · 94% fit

Questions and answers

SKIN1004 or Kiehl's: which is better?

SKIN1004 stands out for hydration, soothing benefits, and acne-prone skin, where Lovi rates its routine as High compared to Kiehl's Average. Meanwhile, Kiehl's is often preferred for smoothing, firming, brightening, and anti-aging care.

What is the difference between SKIN1004 and Kiehl's?

SKIN1004 specializes in soothing and hydrating formulas featuring centella asiatica and hyaluronic acid, making it a strong fit for acne-prone skin, while Kiehl's focuses on anti-aging, brightening, and cleansing with ingredients like vitamin C and squalane. For routine fit across most skin types like dry, oily, and sensitive skin, both brands offer a High level.

Journal of Pharmacy & Pharmaceutical Sciences, 2015The British Journal of Dermatology, 2002

SKIN1004 or Kiehl's for dry skin?

Both SKIN1004 and Kiehl's offer a High routine fit for dry skin, making them equally good options depending on your preference for ingredients. SKIN1004 features fragrance-free products on this page containing Centella asiatica and hyaluronic acid, which helps hydrate the skin, while Kiehl's relies on ingredients like glycerin and squalane to provide deep hydration.

Journal of Pharmacy & Pharmaceutical Sciences, 2015

SKIN1004 or Kiehl's: which cleanser is better?

SKIN1004 does better for exfoliation and cleansing on the products on this page. Reviewers note that every cleanser and product on this page from SKIN1004 lists no fragrance.

Which is more affordable, SKIN1004 or Kiehl's?

SKIN1004 is more affordable than Kiehl's, as high price points are often noted by reviewers for Kiehl's while SKIN1004 does better on price point and cost.

SKIN1004 or Kiehl's: which brand is better for anti-aging and firming?

Kiehl's does better than SKIN1004 for smoothing, firming, and anti-aging. Kiehl's features dedicated anti-aging and firming products on this page like the Retinol Skin-Renewing Daily Micro-Dose Serum, which contains retinol to help stimulate collagen accumulation in naturally aged human skin.

The Journal of Investigative Dermatology, 2000

Do SKIN1004 products contain fragrance compared to Kiehl's?

Every SKIN1004 product on this page lists no fragrance in its ingredients, whereas two Kiehl's products contain fragrance.

SKIN1004 or Kiehl's: which brand performs better for brightening and dark spots?

Kiehl's performs better for brightening and dark spots, as reviewers note it is stronger for brightening and fading dark spots. Niacinamide helps reduce cutaneous pigmentation and suppresses melanosome transfer.

The British Journal of Dermatology, 2002Antioxidants, 2021

SKIN1004 or Kiehl's for oily skin?

Both SKIN1004 and Kiehl's are a High fit for oily skin, with routine fit levels equal across brands. SKIN1004 features soothing and lightweight toners and moisturizers with key ingredients like Centella asiatica and hyaluronic acid, while Kiehl's excels in fast absorption and oily skin benefits using ingredients like Vitamin C and squalane.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017

SKIN1004 or Kiehl's: which moisturizer is better?

When it comes to moisturizers, SKIN1004 is better for hydration and soothing, while Kiehl's is better for fast absorption and anti-aging benefits. Both brands offer products on this page that achieve a High routine fit for dry skin, oily skin, and combination skin.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

SKIN1004 or Kiehl's for sensitive skin?

For sensitive skin, both SKIN1004 and Kiehl's offer a High Lovi fit level across their product ranges. SKIN1004 features no fragrance across all products on its page, whereas two Kiehl's products contain fragrance.

SKIN1004 or Kiehl's: which sunscreen is better?

SKIN1004 is Lovi-rated Superior for acne-prone, oily acne-prone, and combination skin for its Madagascar Centella Hyalu-Cica Water-Fit Sun Serum, while Kiehl's Better Screen UV Serum has a High fit for skin with dark spots, combination, sensitive, acne-prone, and mature skin. Both brands offer fragrance-free sunscreen options on their respective pages.

SKIN1004 or Kiehl's for acne-prone skin?

SKIN1004 is a better fit for acne-prone skin on this page, achieving a High routine fit compared to Kiehl's Average fit level. Reviewers mention that SKIN1004 offers soothing and lightweight toners, and every product on this page lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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