Avène vs Shu Uemura
Avène and Shu Uemura are distinct skincare brands founded in France and Japan, respectively. The French brand is known for versatile moisturizers, reliable sunscreens, targeted serums, and gentle cleansers formulated with glycerin, while the Japanese brand is celebrated for transformative makeup removers and meticulously crafted formulas. The first brand suits acne-prone and oily acne-prone skin best, offering profound relief without heaviness through targeted offerings like the Tolerance Control Soothing Skin Recovery Balm, Cleanance, and the Hyaluron Activ B3 Concentrated Plumping Serum. Conversely, the second brand suits all skin types best, owing to its gentle and effective nature, with standout products like the cleansing oil ideal for acne-prone skin. Ultimately, the two differ in their core formulations and regional heritage, with both maintaining skin comfort through expert care.
Avène is a French skincare brand founded in 1990 and owned by Fondation Pierre Fabre.
pierre-fabre.comavene.co.ukaveneusa.com
Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003.
loreal-finance.compitchbook.comen.wikipedia.orgsec.gov
This page compares some of the most popular Avène and Shu Uemura products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Questions and answers
Avène or Shu Uemura: which is better?
Avène has a much larger selection on this page with products like Eau Thermale Thermal Spring Water, which has a Superior Lovi fit for dry sensitive skin, dry skin, and sensitive skin. Shu Uemura features only a single cleansing oil on this page, which has an Average fit for those same skin types.
What is the difference between Avène and Shu Uemura?
Avène is a French brand founded in 1990 that offers a large range of skincare products on this page with varying Lovi fit levels across skin types, whereas Shu Uemura is a Japanese brand founded in 1967 with just one cleansing oil on this page. Avène products on this page often feature fragrance and key ingredients like thermal water and glycerin, while every Shu Uemura product on this page lists no fragrance.
Which is more affordable, Avène or Shu Uemura?
Shu Uemura is not noted for pricing on this page, while Avène has reviewers mentioning its price point as a negative sometimes. Therefore, Shu Uemura may be more affordable, or information on this page is insufficient to directly compare.
Which causes fewer breakouts, Avène or Shu Uemura?
Avène has a wider selection of products on this page rated High for acne-prone skin, such as Cleanance sunscreen and Cleanance Cleansing Gel, while Shu Uemura features only a cleansing oil that has a Low fit for acne-prone skin.
Which brand has been around longer and in which countries were they founded?
Shu Uemura has been around longer, having been founded in Japan in 1967, whereas Avène was founded in France in 1990.
How many Avène products contain fragrance compared to Shu Uemura products?
On the products on this page, 7 of 15 Avène products list fragrance, whereas every Shu Uemura product lists no fragrance in its ingredients.
Which Avène product achieves a Superior Lovi fit level for dry skin?
Tolerance Control Soothing Skin Recovery Balm and Eau Thermale Thermal Spring Water each achieve a Superior Lovi fit level for dry skin on this page.
Research behind their key ingredients
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Effect of Camellia japonica oil on human type I procollagen production and skin barrier function
An oil-soluble extract of Rubus idaeus cells enhances hydration and water homeostasis in skin cells
Comparative benefit of two thermal spring waters after photodynamic therapy procedure
Comparison of methods for assessing photoprotection against ultraviolet A in vivo
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Retrospective Review of Dermal Safety Studies of Organic Sunscreens
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
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