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Pixi vs A+

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Pixi and A+ are established skincare brands offering thoughtfully calibrated formulas designed to support a healthy, refined complexion. The British line, founded in 1999, is universally loved for its nourishing toners, targeted serums, soothing eye products, and hydrating moisturizers, while the Indian brand, founded in 1990, is widely beloved for its gentle moisturizers. Both suit sensitive skin best, and the first also suits oily skin well owing to its gentle yet balancing nature, with standout solutions including the Glow Tonic for acne-prone skin, the Glow Peel Pads for skin with dark spots, and the Retinol Tonic for mature skin, alongside the latter's 345 Relief Cream for acne-prone skin. They differ in their broader product ranges, with the former providing diverse options for multiple specific concerns and the latter focusing reliably on daily moisture balance.

Pixi is a British skincare brand founded in 1999.

pixibeauty.comtracxn.compitchbook.com

A+ is an Indian skincare brand founded in 1990.

pitchbook.com

This page compares some of the most popular Pixi and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Pixi vs A+ products

Questions and answers

Pixi or A+: which is better?

Pixi offers a much wider range of products that achieve superior and high Lovi fit levels across most skin types compared to A+. The products on this page feature key ingredients like hyaluronic acid, which helps with skin hydration and wound healing. However, reviewers note that Pixi products may sometimes cause strong fragrance or sticky residue issues.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Dermatologic Therapy, 2022

What is the difference between Pixi and A+?

Pixi offers a broad variety of products on this page with High to Superior Lovi fit levels for sensitive, oily, and acne-prone skin, whereas A+ features only one moisturizer with average to low fits across those skin types. Reviewers often note that Pixi products provide deep hydration and radiance, while also mentioning a strong fragrance and occasional sticky residue.

Pixi or A+: which moisturizer is better?

Pixi features moisturizers like the Rose Oil Blend, which achieves a High fit for dry skin, whereas the A+ 345 Relief Cream offers only an Average fit for dry skin. Aloe vera in the Pixi formulas helps soothe the skin, while reviewers often note that Pixi products deliver deep hydration.

Iranian Journal of Medical Sciences, 2019

Which is more affordable, Pixi or A+?

Neither brand lists any product prices or affordability details on this page.

Which causes fewer breakouts, Pixi or A+?

Pixi offers a greater variety of products with Superior and High Lovi fit levels for acne-prone skin, such as Retinol Tonic, while A+ features only one cream with an Average fit. Aloe vera helps soothe skin and may reduce irritation, and hyaluronic acid helps maintain hydration.

Iranian Journal of Medical Sciences, 2019Journal of Pharmacy & Pharmaceutical Sciences, 2015

Which brand was founded earlier, Pixi or A+?

A+ was founded earlier in 1990, while Pixi was founded in 1999.

How many products from Pixi contain fragrance compared to A+?

On the Pixi page, 7 out of 10 products list no fragrance, meaning 3 products contain fragrance. In comparison, every product on the A+ page lists no fragrance in its ingredients.

Which skin types does Pixi fit best according to its brand-focused routines?

According to its brand-focused routines, Pixi fits sensitive skin, oily skin, and acne-prone skin best.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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