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Pixi vs A+

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Pixi and A+ are established skincare brands offering gentle, thoughtfully formulated products for daily care. The British line, founded in 1999, is known for toners, serums, eye products, and moisturizers that suit oily and sensitive skin best, with standout items like the Glow Tonic, Glow Peel Pads, and Retinol Tonic. Conversely, the Indian brand, founded in 1990, is widely beloved for its mild moisturizers that suit sensitive skin best, including the 345 Relief Cream for acne-prone skin. While both deliver reliable results and moisture balance, they differ in their heritage and specific targeted offerings.

Pixi is a British skincare brand founded in 1999.

pixibeauty.comtracxn.compitchbook.com

A+ is an Indian skincare brand founded in 1990.

pitchbook.com

This page compares some of the most popular Pixi and A+ products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Pixi vs A+ products

Questions and answers

Pixi or A+: which is better?

Pixi generally offers more options for skin types, with Lovi fit levels ranging up to Superior across many products on this page, whereas the single A+ product listed has average to low fit levels. Pixi products feature key ingredients like aloe vera and hyaluronic acid, which help with hydration and soothing.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Iranian Journal of Medical Sciences, 2019

What is the difference between Pixi and A+?

Pixi offers a wide variety of skincare products on this page with Superior Lovi fits for oily, sensitive, and oily acne-prone skin, whereas A+ features only the 345 Relief Cream with lower fit levels. Pixi products frequently contain fragrance and key ingredients like aloe vera and hyaluronic acid, while every product on the A+ page lists no fragrance.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Iranian Journal of Medical Sciences, 2019

Pixi or A+: which moisturizer is better?

Pixi offers a better variety of moisturizers on this page, such as the Rose Oil Blend, which achieves a High fit for dry skin. Reviewers often mention deep hydration and radiance as key benefits of the products on this page.

Which is more affordable, Pixi or A+?

Neither Pixi nor A+ provides price or affordability information for the products on this page.

Which causes fewer breakouts, Pixi or A+?

Pixi has a wide range of products on this page with Superior Lovi fit for acne-prone skin, such as Glow Tonic and Retinol Tonic, whereas A+ offers only one moisturizer with an Average fit for this skin type. Aloe vera helps soothe and heal skin, which may reduce breakouts.

Iranian Journal of Medical Sciences, 2019

Which brand has been around longer, Pixi or A+?

A+ has been around slightly longer, having been founded in India in 1990, whereas Pixi was founded in the United Kingdom in 1999.

Do Pixi products contain fragrance, and how does that compare to A+?

Pixi offers a mix, with three of the products on this page listing fragrance, while every A+ product on this page lists no fragrance.

Which brand offers more products for dry skin, Pixi or A+?

Pixi offers more products for dry skin, with ten options on this page compared to just one from A+. For dry skin, the products on this page have a Lovi fit level ranging from Average to Superior. Hyaluronic acid helps improve skin moisture.

Journal of Pharmacy & Pharmaceutical Sciences, 2015Drug Delivery, 2017

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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