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Hada Labo vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Hada Labo and No7 are well-regarded skincare brands with distinct formulations tailored to different complexions. The Japanese brand is known for hydrating toners, gentle makeup removers, and nourishing moisturizers driven by advanced science, suiting dry skin and acne-prone skin best with standout options like the Gokujyun Lotion, Shirojyun Premium Whitening Lotion, and Gokujun Premium. Meanwhile, the British brand offers serums, eye products, moisturizers, and sunscreens built around vitamin c, shea butter, and hyaluronic acid, fitting mature skin and dry skin best with targeted choices like the Future Renew Damage Reversal Eye Serum, Pure Retinol Eye Cream, and Protect & Perfect Intense Advanced Night Cream. Ultimately, the two brands differ in their founding heritage, ingredient focuses, and specific product offerings designed to support a healthy skin barrier.

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular Hada Labo and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Hada Labo vs No7 products

People Say

Hada LaboNo7
  • Deep hydration and moisturization Mostly MentionedOften Mentioned
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
    • “leaves skin soft, smooth, and hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
    • “Skin feels moisturized — No7 Future Renew Damage Reversal Night Cream”
  • Lightweight and fast-absorbing texture Often MentionedOften Mentioned
    • “absorbs quickly — No7 Restore & Renew Multi Action Eye Cream”
    • “Absorbs quickly — No7 Future Renew Damage Reversal Serum”
    • “leaves the skin feeling hydrated and comfortable — No7 Pure Retinol Eye Cream”
    • “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
  • Gentle formulation and suitability Often MentionedOften Mentioned
    • “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
    • “No fragrance/alcohol — Hada Labo Gokujun Premium”
    • “no irritation, no breakouts — Hada Labo Shirojyun Premium Whitening Lotion”
    • “zero irritation — No7 Pure Retinol Eye Cream”
  • Improved skin feel and smoothness Not notedMostly Mentioned
    • “Skin feels softer — No7 Future Renew Damage Reversal Serum”
    • “skin feels so soft — No7 Total Renewal Micro-Dermabrasion Exfoliator”
    • “skin feels velvety — No7 Pure Retinol”
  • Reduces dark spots and pigmentation Sometimes NotedRarely Noted
    • “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
    • “faded my PIH considerably — Hada Labo Premium Whitening Lotion (Light)”
    • “Lightened sun spots — No7 Pure Retinol 1% Night Concentrate”
  • Versatility and application Often MentionedRarely Noted
    • “mixes well with oils — Hada Labo Gokujyun Lotion”
    • “Mixes with oils — Hada Labo Gokujun Premium”
    • “Streamlines your routine by replacing five separate products. — Hada Labo Gokujyun Perfect Gel”
    • “Absorbs well — No7 Protect & Perfect Intense Advanced Day Cream”
  • Sticky or tacky finish Often MentionedNot noted
    • “Tacky residue — Hada Labo Gokujun Premium”
  • Breakouts and skin reactions Sometimes NotedOften Mentioned
    • “Closed comedones — Hada Labo Gokujun Premium”
    • “gave me closed comedones — Hada Labo Shirojyun Premium Whitening Lotion”
    • “caused small bumps — Hada Labo Premium Whitening Lotion (Light)”
    • “Slight sensitivity and peeling — No7 Pure Retinol 1% Night Concentrate”
  • Lack of visible results Not notedOften Mentioned
    • “No change in wrinkles/spots — No7 Future Renew Damage Reversal Serum”

Hada Labo vs No7 routines for dry skin

See multi-brand routine · 99% fit

Hada Labo vs No7 routines for oily skin

See multi-brand routine · 95% fit

Hada Labo vs No7 routines for combination skin

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Questions and answers

Hada Labo or No7: which is better?

Hada Labo and No7 both fit dry skin and mature skin at a Superior level, while Hada Labo reaches a Superior level for oily, combination, acne-prone, and dark-spot skin where No7 reaches a High level. Reviewers often mention Hada Labo for deep hydration and gentle, fragrance-free formulations, whereas No7 is frequently noted for skin texture improvements and eye product firmness.

What is the difference between Hada Labo and No7?

Hada Labo focuses on deep hydration and gentle, fragrance-free hyaluronic acid formulations that best fit dry, acne-prone, and combination skin, while No7 specializes in targeted anti-aging ingredients like retinol and vitamin C that best fit mature, dry, and dry sensitive skin.

Dermatologic Therapy, 2022

Hada Labo or No7 for dry skin?

Both Hada Labo and No7 achieve a Superior Lovi fit level for dry skin, making them equally well-suited options on this page. Hada Labo focuses on deep hydration using hyaluronic acid, whereas No7 utilizes ingredients like vitamin C and shea butter to help improve skin feel and moisture.

Dermatologic Therapy, 2022

Hada Labo or No7: which moisturizer is better?

Hada Labo and No7 both offer effective moisturizers, with Hada Labo focusing on deep hydration through hyaluronic acid while No7 features anti-aging ingredients like retinol and niacinamide. For dry skin, the products on this page achieve equal performance with a Superior Lovi fit level.

Dermatologic Therapy, 2022The Journal of Investigative Dermatology, 2000

Which is more affordable, Hada Labo or No7?

The products on this page for Hada Labo feature value and versatility as a frequently mentioned reviewer benefit, whereas No7 has no such focus on affordability in its reviews.

Which brand has more fragrance-free options?

Hada Labo has more fragrance-free options because every single product on this page lists no fragrance in its ingredients, whereas No7 includes fragrance in 3 of its 13 products on this page.

Hada Labo or No7 for oily skin?

For oily skin, Lovi rates Hada Labo as Superior and No7 as High. Hada Labo focuses on hydrating hyaluronic acid across its products on this page, whereas No7 includes retinol and niacinamide options.

Dermatologic Therapy, 2022Antioxidants, 2021

Hada Labo or No7 for acne-prone skin?

For acne-prone skin, Hada Labo achieves a Superior routine fit level while No7 reaches a High fit level.

Hada Labo or No7 for mature skin?

Both Hada Labo and No7 offer a Superior routine fit for mature skin. Hada Labo focuses on deep hydration using hyaluronic acid, whereas No7 utilizes ingredients like retinol to help address signs of aging.

The Journal of Investigative Dermatology, 2000Dermatologic Therapy, 2022

Hada Labo or No7 for combination skin?

Hada Labo is a better fit for combination skin, offering a Superior routine fit compared to No7's High fit on this page.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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