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Hada Labo vs No7

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Hada Labo and No7 are well-regarded skincare brands with distinct formulations tailored to different complexions. The Japanese brand is known for hydrating toners, gentle makeup removers, and nourishing moisturizers driven by advanced science, suiting dry skin and acne-prone skin best with standout options like the Gokujyun Lotion, Shirojyun Premium Whitening Lotion, and Gokujun Premium. Meanwhile, the British brand offers serums, eye products, moisturizers, and sunscreens built around vitamin c, shea butter, and hyaluronic acid, fitting mature skin and dry skin best with targeted choices like the Future Renew Damage Reversal Eye Serum, Pure Retinol Eye Cream, and Protect & Perfect Intense Advanced Night Cream. Ultimately, the two brands differ in their founding heritage, ingredient focuses, and specific product offerings designed to support a healthy skin barrier.

Hada Labo is a Japanese skincare brand founded in 2004 and owned by Rohto Pharmaceutical Co., Ltd..

en.wikipedia.orghadalabosa.co.zahadalabotokyo.pl

No7 is a British skincare brand founded in 1935 and owned by Sycamore Partners since 2025.

cosmeticsbusiness.comen.wikipedia.org

This page compares some of the most popular Hada Labo and No7 products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Hada Labo vs No7 products

People Say

Hada LaboNo7
  • Deep hydration and moisturization Mostly MentionedOften Mentioned
    • “skin drinks it up — Hada Labo Gokujyun Lotion”
    • “Plumps fine lines — Hada Labo Gokujun Premium”
    • “leaves skin soft, smooth, and hydrated — Hada Labo Shirojyun Premium Whitening Lotion”
    • “Skin feels moisturized — No7 Future Renew Damage Reversal Night Cream”
  • Lightweight and fast-absorbing texture Often MentionedOften Mentioned
    • “absorbs quickly — No7 Restore & Renew Multi Action Eye Cream”
    • “Absorbs quickly — No7 Future Renew Damage Reversal Serum”
    • “leaves the skin feeling hydrated and comfortable — No7 Pure Retinol Eye Cream”
    • “absorbs super quickly — Hada Labo Premium Whitening Lotion (Light)”
  • Gentle formulation and suitability Often MentionedOften Mentioned
    • “never stings my sensitive skin — Hada Labo Gokujyun Lotion”
    • “No fragrance/alcohol — Hada Labo Gokujun Premium”
    • “no irritation, no breakouts — Hada Labo Shirojyun Premium Whitening Lotion”
    • “zero irritation — No7 Pure Retinol Eye Cream”
  • Improved skin feel and smoothness Not notedMostly Mentioned
    • “Skin feels softer — No7 Future Renew Damage Reversal Serum”
    • “skin feels so soft — No7 Total Renewal Micro-Dermabrasion Exfoliator”
    • “skin feels velvety — No7 Pure Retinol”
  • Reduces dark spots and pigmentation Sometimes NotedRarely Noted
    • “faded considerably — Hada Labo Shirojyun Premium Whitening Lotion”
    • “faded my PIH considerably — Hada Labo Premium Whitening Lotion (Light)”
    • “Lightened sun spots — No7 Pure Retinol 1% Night Concentrate”
  • Versatility and application Often MentionedRarely Noted
    • “mixes well with oils — Hada Labo Gokujyun Lotion”
    • “Mixes with oils — Hada Labo Gokujun Premium”
    • “Streamlines your routine by replacing five separate products. — Hada Labo Gokujyun Perfect Gel”
    • “Absorbs well — No7 Protect & Perfect Intense Advanced Day Cream”
  • Sticky or tacky finish Often MentionedNot noted
    • “Tacky residue — Hada Labo Gokujun Premium”
  • Breakouts and skin reactions Sometimes NotedOften Mentioned
    • “Closed comedones — Hada Labo Gokujun Premium”
    • “gave me closed comedones — Hada Labo Shirojyun Premium Whitening Lotion”
    • “caused small bumps — Hada Labo Premium Whitening Lotion (Light)”
    • “Slight sensitivity and peeling — No7 Pure Retinol 1% Night Concentrate”
  • Lack of visible results Not notedOften Mentioned
    • “No change in wrinkles/spots — No7 Future Renew Damage Reversal Serum”

Hada Labo vs No7 routines for dry skin

See multi-brand routine · 98% fit

Hada Labo vs No7 routines for oily skin

See multi-brand routine · 95% fit

Hada Labo vs No7 routines for combination skin

See multi-brand routine · 94% fit

Questions and answers

Hada Labo or No7: which is better?

Both brands are great choices depending on your skin goals, as Hada Labo focuses on deep hydration with hyaluronic acid while No7 excels at anti-aging and smoothing texture with ingredients like retinol and niacinamide. Lovi rates both brands as having a Superior routine fit for mature skin and dry skin.

The Journal of Investigative Dermatology, 2000The British Journal of Dermatology, 2002

What is the difference between Hada Labo and No7?

Hada Labo focuses on deep hydration and gentle, fragrance-free hyaluronic acid formulas, whereas No7 offers targeted anti-aging ingredients like vitamin C and retinol. Lovi rates Hada Labo as Superior for dry, acne-prone, and oily acne-prone skin, while No7 achieves a Superior fit for mature and dry skin.

Dermatologic Therapy, 2022

Hada Labo or No7 for dry skin?

Both Hada Labo and No7 achieve a Superior Lovi fit level for dry skin, making them equally strong options on this page. Hada Labo products on this page feature hyaluronic acid for deep hydration, whereas No7 products on this page provide alternative options with key ingredients like glycerin and shea butter.

Dermatologic Therapy, 2022

Hada Labo or No7: which moisturizer is better?

Hada Labo and No7 both offer moisturizers on the page, with Hada Labo focusing on deep hydration using hyaluronic acid while No7 features anti-aging ingredients like retinol and vitamin C. Lovi rates the routine fit for dry skin as Superior for both brands.

Dermatologic Therapy, 2022The Journal of Investigative Dermatology, 2000

Which is more affordable, Hada Labo or No7?

Hada Labo is noted by reviewers for offering better value, whereas No7 does not have a specific advantage listed for affordability on this page.

Do Hada Labo and No7 products contain fragrance?

Every Hada Labo product on this page lists no fragrance in its ingredients, while No7 includes fragrance in some of its products.

Hada Labo or No7 for oily skin?

Hada Labo is a better fit for oily skin, achieving a Superior routine fit compared to High for No7. Reviewers note that Hada Labo provides deep hydration with lightweight toners across the products on this page.

Hada Labo or No7 for acne-prone skin?

Hada Labo is the better choice for acne-prone skin, as Lovi rates its routine fit as Superior compared to High for No7.

Hada Labo or No7 for mature skin?

For mature skin, both Hada Labo and No7 achieve a Superior routine fit on Lovi. No7 features anti-aging staples like retinol and vitamin C across its products on this page, while Hada Labo relies on deeply hydrating hyaluronic acid.

The Journal of Investigative Dermatology, 2000Dermatologic Therapy, 2022

Hada Labo or No7 for skin with dark spots?

Hada Labo is a better fit for skin with dark spots, achieving a Superior routine fit level compared to High for No7 on this page. Hada Labo features key ingredients like hyaluronic acid, while reviewers note its brightening and dark spot reduction.

Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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