Simple vs OPTASE
Simple and OPTASE are two trusted skincare options distinguished by their specific formulations and targeted benefits. Simple is a British brand founded in 1960 and owned by Unilever PLC since 2011, known for gentle moisturizers, makeup removers, cleansers, and toners crafted with niacinamide and glycerin, while the other brand is deeply loved for gentle makeup removers and carefully balanced formulas. The first brand suits acne-prone skin and skin with dark spots best through standout choices like the Kind to Skin Soothing Facial Toner, the Micellar Cleansing Water, and the Micellar Water, whereas its counterpart suits sensitive, dry, and irritated skin best with reliable solutions like the LIFE SENSITIVE EYE MAKEUP REMOVER. While both support calm and comfortable daily routines, they differ because the British brand uses niacinamide to reduce hyperpigmentation and improve aging signs alongside glycerin for hydration and barrier function, while the alternative focuses on soothing and restorative qualities.
Simple is a British skincare brand founded in 1960 and owned by Unilever PLC since 2011.
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This page compares some of the most popular Simple and OPTASE products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular Simple vs OPTASE products
Questions and answers
Simple or OPTASE: which is better?
Simple is the better choice because it offers a wide range of fragrance-free cleansers, makeup removers, and moisturizers with High Lovi fit levels for sensitive skin, whereas OPTASE features only a single eye makeup remover on this page. Niacinamide helps reduce cutaneous pigmentation and skin aging.
What is the difference between Simple and OPTASE?
Simple offers a broad range of fragrance-free products on this page, with Kind to Skin Soothing Facial Toner achieving a Superior fit for mature skin, whereas OPTASE features only a single makeup remover with a High fit for sensitive skin.
Which is more affordable, Simple or OPTASE?
Simple offers a wider variety of affordable moisturizers and cleansers for the products on this page, whereas OPTASE features only a single eye makeup remover. Shoppers note that Simple provides good value-friendly options for daily routines.
Which causes fewer breakouts, Simple or OPTASE?
Simple features products on this page that may occasionally cause breakouts according to reviewers, while OPTASE has no such user feedback reported here.
How do the founding years and parent companies of Simple and OPTASE compare?
Simple was founded in the United Kingdom in 1960 and has been owned by Unilever PLC since 2011, whereas OPTASE was founded in 2016 and is owned by Scope Health Group.
Which brand offers more product options on this page, and what are their respective categories?
Simple offers more product options on this page, featuring cleansers, makeup removers, moisturizers, and toners. In contrast, OPTASE offers only a single makeup remover.
Do both Simple and OPTASE products contain no fragrance?
Yes, both Simple and OPTASE products on this page list no fragrance in their ingredients. Reviewers often mention that Simple products are gentle and sensitive-skin-friendly.
Research behind their key ingredients
The effect of niacinamide on reducing cutaneous pigmentation and suppression of melanosome transfer
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
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Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
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Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
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Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.
