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Allies of Skin vs Shu Uemura

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Allies of Skin and Shu Uemura are distinct skincare lines celebrated for their carefully balanced formulations and gentle, effective nature. Allies of Skin is loved for its thoughtful moisturizers, targeted serums, and advanced eye products infused with key ingredients like niacinamide, suiting dry skin and oily acne-prone skin best. Meanwhile, the Japanese brand founded in 1967 is deeply loved for its transformative makeup removers that suit all skin types, while both offer standout options tailored to specific concerns like acne.

Shu Uemura is a Japanese skincare brand founded in 1967 and owned by L'Oréal S.A. since 2003.

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This page compares some of the most popular Allies of Skin and Shu Uemura products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Allies of Skin vs Shu Uemura products

Questions and answers

Allies of Skin or Shu Uemura: which is better?

Allies of Skin is generally better for most skin types on this page, offering high to superior Lovi fit levels across multiple products, whereas Shu Uemura ranges from average to caution. Allies of Skin features key ingredients like Niacinamide that help with skin health.

The British Journal of Dermatology, 2002

What is the difference between Allies of Skin and Shu Uemura?

Allies of Skin offers a wide range of serums and moisturizers with high Lovi fit levels across multiple skin types, whereas Shu Uemura features only a single cleansing oil with average to caution fit levels on this page. Reviewers note that Allies of Skin provides gentle, effective moisturizers and calming serums, though some mention a high price point.

Which is more affordable, Allies of Skin or Shu Uemura?

Shu Uemura is not noted for high prices on this page, whereas reviewers frequently mention a high price point for the products on this page by Allies of Skin.

Which causes fewer breakouts, Allies of Skin or Shu Uemura?

Allies of Skin fits acne-prone skin with High ratings across multiple products on this page, whereas Shu Uemura cleansing oil is rated Low for acne-prone skin. Allies of Skin contains niacinamide, which helps reduce pigmentation.

The British Journal of Dermatology, 2002

How do the founding years and parent companies of Allies of Skin and Shu Uemura compare?

Allies of Skin was founded in 2016 and is owned by Allies Group Pte. Ltd., whereas Shu Uemura was founded in 1967 in Japan and has been owned by L'Oréal S.A. since 2003.

Which brand offers more products for dry skin according to the Lovi fit levels, Allies of Skin or Shu Uemura?

Allies of Skin offers more products for dry skin on this page, with several items achieving High or Superior Lovi fit levels, whereas Shu Uemura features only one cleansing oil rated with an Average fit level for dry skin.

What do reviewers specifically say about the price point and potential initial irritation of Allies of Skin products?

Reviewers often note that Allies of Skin products have a high price point and can cause initial skin irritation and reactions.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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