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The Ordinary vs SKIN&CO

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

The Ordinary and SKIN&CO are distinct skincare brands offering dedicated care for varied complexions. The Ordinary is known for targeted serums and moisturizers featuring hyaluronic acid, glycerin, and squalane, serving dry and dry sensitive skin best while offering specific top-rated formulas for acne-prone, dark spot, and mature skin concerns. Conversely, the second brand provides deeply nourishing moisturizers and expertly crafted formulas that suit dry, normal, and combination skin, highlighted by the Truffle Therapy Serum for acne-prone skin. While both prioritize skin health through thoughtful ingredients, they differ in their specific formulations and the range of skin types they accommodate.

The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular The Ordinary and SKIN&CO products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular The Ordinary vs SKIN&CO products

The Ordinary vs SKIN&CO moisturizers

Questions and answers

The Ordinary or SKIN&CO: which is better?

The Ordinary offers a much wider variety of products on this page and tends to fit dry, dry sensitive, and oily skin best. By comparison, SKIN&CO lists only a single product here, which features added fragrance.

What is the difference between The Ordinary and SKIN&CO?

The Ordinary offers a large range of fragrance-free products that Lovi rates high for dry, sensitive, and oily skin, whereas SKIN&CO features a single scented moisturizer on the page with average fit levels across skin types.

The Ordinary or SKIN&CO: which moisturizer is better?

The Ordinary offers a wider selection of moisturizers that Lovi rates as Superior or High for dry skin, such as Natural Moisturizing Factors + HA, whereas SKIN&CO features only one moisturizer on this page, the Truffle Therapy Serum, which Lovi rates as Average for dry skin.

Which is more affordable, The Ordinary or SKIN&CO?

The Ordinary is more affordable, offering budget-friendly options compared to SKIN&CO. Reviewers frequently praise the products on this page for being affordable and great value serums.

Which causes fewer breakouts, The Ordinary or SKIN&CO?

The products on this page by The Ordinary include several acne-clearing serums and treatments with high or superior Lovi fit levels for acne-prone skin, while SKIN&CO features only one moisturizer with an average fit.

Between The Ordinary and SKIN&CO, which brand was founded earlier and in what year?

SKIN&CO was founded earlier, in 2008, while The Ordinary was founded in 2016.

How do the fragrance ingredients compare between products from The Ordinary and SKIN&CO according to the page?

Every product on The Ordinary page lists no fragrance in its ingredients, whereas the Truffle Therapy Serum from SKIN&CO includes fragrance.

Which brand offers a wider variety of products on the page for dry skin?

The Ordinary offers a much wider variety of products on this page for dry skin, featuring multiple moisturizers and cleansers with a Superior fit level. SKIN&CO includes only one product for dry skin with an Average fit level.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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