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Shiseido vs Biluma

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and Biluma are a Japanese brand founded in 1872 and an Indian brand founded in 2014, respectively. The former is beloved for its thoughtful array of moisturizers, cleansers, sunscreens, and serums formulated with key ingredients like glycerin, while the latter is known for sophisticated serums and carefully crafted formulas. Both suit sensitive skin best, with the first brand also suiting mature skin and the second also suiting combination and dry skin. They differ in their specific offerings, as the Japanese line includes standout choices like the Treatment Softener, Benefiance Wrinkle Smoothing Day Cream, and Essential Energy Hydrating Cream, whereas the Indian line offers standout solutions such as the Cream for acne-prone skin.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

Biluma is an Indian skincare brand founded in 2014 and owned by Galderma Group AG.

galderma.com

This page compares some of the most popular Shiseido and Biluma products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs Biluma products

Questions and answers

Shiseido or Biluma: which is better?

Shiseido is generally better for shoppers seeking a wide variety of skincare products, as the products on this page achieve High to Superior Lovi fit levels for sensitive, mature, and dry skin types. In contrast, Biluma offers only a single cream on this page, which achieves an Average Lovi fit across most skin types.

What is the difference between Shiseido and Biluma?

Shiseido offers a wide range of cleansers, moisturizers, sunscreens, and treatments that generally have a High or Superior Lovi fit for mature and sensitive skin, whereas Biluma features just one cream on this page with an Average Lovi fit for most skin types. Shiseido products frequently contain fragrance and key ingredients like glycerin and hyaluronic acid, while Biluma lists no fragrance across its products on this page.

Dermatologic Therapy, 2022

Which is more affordable, Shiseido or Biluma?

Shiseido products on this page frequently come with a high price point, whereas Biluma is not noted for high pricing on this page.

Which causes fewer breakouts, Shiseido or Biluma?

Biluma features products on this page that show an Average Lovi fit for acne-prone skin, whereas several Shiseido items have a Low fit or a Warning for breakouts.

How do the founding years and countries of origin compare between Shiseido and Biluma?

Shiseido was founded in Japan in 1872, whereas Biluma was founded in India in 2014.

Which brand offers more product variety for dry sensitive skin based on Lovi fit levels?

Shiseido offers more product variety for dry sensitive skin, with several items achieving a High or Superior Lovi fit level, whereas Biluma has only one product on this page with a Low fit for this skin type.

How does the fragrance profile differ between Shiseido and Biluma products?

Shiseido products on this page often contain fragrance, with only 5 out of 20 listing none, whereas every Biluma product on this page lists no fragrance.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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