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Beauty of Joseon vs NIOD

Beauty of Joseon and NIOD are distinct skincare brands offering thoughtful daily care and advanced scientific formulations, respectively. The former features gentle serums, masks, moisturizers, and sunscreens with niacinamide, glycerin, and hyaluronic acid, while the latter is known for sophisticated serums and balancing toners. Both brands suit dry and sensitive skin, but they differ as the Korean brand focuses on gentle daily care with ingredients like centella and rice, whereas the Canadian brand delivers targeted results through rigorous scientific development.

Beauty of Joseon is a Korean skincare brand founded in 2016 and owned by Goodai Global Inc. since 2019.

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NIOD is a Canadian skincare brand founded in 2015 and owned by The Estée Lauder Companies Inc. since 2021.

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This page compares some of the most popular Beauty of Joseon and NIOD products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Questions and answers

Beauty of Joseon or NIOD: which is better?

Beauty of Joseon offers a much broader range of products on this page with high Lovi fit levels for dry, sensitive, and dark-spot-prone skin, whereas NIOD features only two products with average to high fits. Furthermore, key ingredients like niacinamide and hyaluronic acid found in Beauty of Joseon products help reduce pigmentation and improve skin hydration.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

What is the difference between Beauty of Joseon and NIOD?

Beauty of Joseon offers a large variety of skincare products on this page that fit dry skin, sensitive skin, and skin with dark spots best, whereas NIOD provides just a couple of targeted serums and mists. Beauty of Joseon products frequently use key ingredients like niacinamide, which helps reduce pigmentation.

The British Journal of Dermatology, 2002Antioxidants, 2021

Which is more affordable, Beauty of Joseon or NIOD?

The products on this page do not include pricing information, so a comparison of affordability between Beauty of Joseon and NIOD cannot be made.

Which causes fewer breakouts, Beauty of Joseon or NIOD?

NIOD does not have specific user feedback or ratings for causing breakouts on this page, whereas reviewers for Beauty of Joseon sometimes mention that its products can cause breakouts and acne.

When was Beauty of Joseon founded compared to NIOD?

Beauty of Joseon was founded in 2016 in South Korea, whereas NIOD was founded earlier in 2015 in Canada.

Which brand has more products listed on the page, Beauty of Joseon or NIOD?

Beauty of Joseon has significantly more products listed on the page than NIOD, which only features two items. This broader range includes various cleansers, toners, serums, and sunscreens tailored to multiple skin types.

Do any products from Beauty of Joseon or NIOD contain fragrance?

Every product on this page from both Beauty of Joseon and NIOD lists no fragrance in its ingredients.

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

How does it fit your skin?

Scan your face, then any product: Lovi shows how well it fits you and what fits even better.