The Ordinary vs Good Molecules
The Ordinary and Good Molecules are popular skincare brands that offer serums, moisturizers, and more, built around key ingredients like glycerin and hyaluronic acid. Both brands suit dry skin and dry sensitive skin best, while their individual formulations accommodate acne-prone skin, dark spots, and mature skin. The Canadian brand centers its approach on squalane and targeted acids, whereas the American brand is widely loved for its thoughtful range of exfoliants, sunscreens, and eye gels. Ultimately, they differ in their specific product lineups and founding origins, giving users tailored ways to address similar skin concerns.
The Ordinary is a Canadian skincare brand founded in 2016 and owned by The Estée Lauder Companies Inc. since 2021.
Good Molecules is an American skincare brand founded in 2019 and owned by Beautylish, Inc..
beautymatter.comgoodmolecules.compitchbook.compreqin.com
This page compares some of the most popular The Ordinary and Good Molecules products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular The Ordinary vs Good Molecules products
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Azelaic Acid Suspension 10%
CA$15.80
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Hyaluronic Acid 2% + B5
CA$12.00
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Glycolic Acid 7% Toning Solution
CA$15.80
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Salicylic Acid 2% Solution
CA$8.69
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Multi-Peptide + Copper Peptides 1% Serum
CA$39.50
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Niacinamide 10% + Zinc 1%
CA$6.60
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Mandelic Acid 10% + HA
CA$10.30
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AHA 30% + BHA 2% Peeling Solution
CA$13.00
People Say
Great value and price Mostly MentionedMostly Mentioned
- “best value for money — Good Molecules Hyaluronic Acid Serum”
- “great value — Good Molecules Niacinamide Serum”
- “lasts forever — The Ordinary Glycolic Acid 7% Toning Solution”
Smoothes texture Often MentionedOften Mentioned
- “glass skin effect — The Ordinary Glycolic Acid 7% Toning Solution”
- “skin feels baby butt smooth — The Ordinary AHA 30% + BHA 2% Peeling Solution”
- “skin looks like brand new baby skin — Good Molecules Overnight Exfoliating Treatment”
- “Leaves skin "baby soft," "super smooth," "polished feel" — Good Molecules Pineapple Exfoliating Powder”
Clears acne and blemishes Often MentionedSometimes Noted
- “pimples disappear within a day — The Ordinary Salicylic Acid 2% Solution”
- “scars and hormonal acne faded — The Ordinary Azelaic Acid Suspension 10%”
- “faded dark spots — The Ordinary Glycolic Acid 7% Toning Solution”
- “scar on your chin doesn't look nearly as noticeable — Good Molecules Discoloration Correcting Serum”
Gentle and non-irritating Sometimes NotedOften Mentioned
- “no skin purging — Good Molecules Gentle Retinol Cream”
- “leaves my face feeling clean without the drying — Good Molecules Hydrating Facial Cleansing Gel”
- “no irritation on sensitive skin — Good Molecules Hyaluronic Acid Serum”
- “Leaves my face feeling soft and not tight at all. — The Ordinary Squalane Cleanser”
Hydration and plumping Sometimes NotedOften Mentioned
- “skin appears smooth and supple — Good Molecules Hyaluronic Acid Serum”
- “Skin feels bouncy — Good Molecules Super Peptide Serum”
- “makes my skin feel soft and plump — Good Molecules Niacinamide Brightening Toner”
- “skin feels immediately hydrated — The Ordinary Hyaluronic Acid 2% + B5”
Lightweight absorption Sometimes NotedSometimes Noted
- “absorbs quickly... zero irritation or tacky feeling — Good Molecules Discoloration Correcting Serum”
- “absorbs instantly into skin — Good Molecules Lightweight Daily Moisturizer”
- “Absorbs instantly — Good Molecules Super Peptide Serum”
- “Sinks in immediately — The Ordinary Multi-Peptide + Copper Peptides 1% Serum”
Pilling and makeup issues Sometimes NotedRarely Noted
- “Balls up — Good Molecules Pineapple Exfoliating Powder”
- “crumbles and piles under moisturizer — The Ordinary Azelaic Acid Suspension 10%”
Sticky finish Sometimes NotedRarely Noted
- “sticky to the touch — Good Molecules Niacinamide Brightening Toner”
- “feels very sticky — The Ordinary Hyaluronic Acid 2% + B5”
Breakouts Rarely NotedSometimes Noted
- “broke me out in cysts — The Ordinary Niacinamide 10% + Zinc 1%”
- “broke me out in cysts — The Ordinary Hyaluronic Acid 2% + B5”
- “gave me cystic acne — The Ordinary Glycolic Acid 7% Toning Solution”
- “face broke out everywhere — Good Molecules Discoloration Correcting Serum”
The Ordinary vs Good Molecules routines for dry skin
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Cleanser
Glycolipid Cream Cleanser
Morning · Evening · Once a week
CA$14.80
-
Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
CA$27.99
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Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
CA$16.20
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SPF
d'Alba Piedmont Waterfull Mild Sunscreen
Morning
CA$38.00
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Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
CA$17.99
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Serum or Treatment
Lactic Acid 5% + HA
Evening · Once a week
CA$10.70
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
CA$29.99
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Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
CA$34.85
-
Hydrating Toner
Dear, Klairs Supple Preparation Unscented Toner
Morning
CA$27.99
-
Moisturizer
Lightweight Daily Moisturizer
Morning · Evening · Once a week
CA$31.45
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SPF
Sheer Mineral Sunscreen SPF 30
Morning
CA$27.00
-
Pre-Cleanser
MISSHA Ultra Hyalon Cleansing Cream
Evening · Once a week
CA$17.99
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Serum or Treatment
Daily Brightening Serum
Evening · Once a week
CA$21.44
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Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
CA$29.99
Buy The Ordinary routine · CA$155.67 · 97% fit
Buy Good Molecules routine · CA$190.71 · 92% fitSee multi-brand routine · 99% fit
The Ordinary vs Good Molecules routines for oily skin
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Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
CA$14.80
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
CA$16.20
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
CA$35.95
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
CA$15.80
-
Serum or Treatment
Niacinamide 10% + Zinc 1%
Evening · Once a week
CA$6.60
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
CA$17.89
-
Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
CA$34.85
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
CA$17.78
-
SPF
Sheer Mineral Sunscreen SPF 30
Morning
CA$27.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Pixi Glow Tonic
Evening
CA$28.90
-
Serum or Treatment
Niacinamide Serum
Evening · Once a week
CA$16.99
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Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
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Cleansing Mask
Tatcha The Clarifying Clay Mask
Once a week
CA$95.00
Buy The Ordinary routine · CA$198.33 · 92% fit
Buy Good Molecules routine · CA$311.61 · 87% fitSee multi-brand routine · 96% fit
The Ordinary vs Good Molecules routines for combination skin
-
Cleanser
Glucoside Foaming Cleanser
Morning · Evening · Once a week
CA$14.80
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Natural Moisturizing Factors + HA
Morning · Evening · Once a week
CA$16.20
-
SPF
CeraVe AM Facial Moisturizing Lotion SPF 30
Morning
CA$20.96
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Glycolic Acid 7% Toning Solution
Evening
CA$15.80
-
Serum or Treatment
Lactic Acid 5% + HA
Evening · Once a week
CA$10.70
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Salicylic Acid 2% Masque
Once a week
CA$17.89
-
Cleanser
Hydrating Facial Cleansing Gel
Morning · Evening · Once a week
CA$34.85
-
Hydrating Toner
Paula's Choice Skin Balancing Pore-Reducing Toner
Morning · Once a week
CA$37.60
-
Moisturizer
Hyaluronic Acid Serum
Morning · Evening · Once a week
CA$17.78
-
SPF
Sheer Mineral Sunscreen SPF 30
Morning
CA$27.00
-
Pre-Cleanser
Pyunkang Yul Deep Cleansing Oil
Evening · Once a week
CA$23.99
-
Cleansing Toner
Medicube Zero Pore Pad 2.0
Evening
CA$31.99
-
Serum or Treatment
Gentle Retinol Cream
Evening · Once a week
CA$14.49
-
Enzyme Powder
Dermalogica Daily Microfoliant
Once a week
CA$29.50
-
Cleansing Mask
Origins Original Skin Retexturizing Mask with Rose Clay
Once a week
CA$50.00
Buy The Ordinary routine · CA$187.44 · 93% fit
Buy Good Molecules routine · CA$252.71 · 88% fitSee multi-brand routine · 96% fit
Questions and answers
The Ordinary or Good Molecules: which is better?
The Ordinary offers a slightly better routine fit for oily and combination skin with a Superior level, while Good Molecules is rated High for those skin types. Both brands tie at a Superior level for dry, sensitive, mature, and dry sensitive skin, and both reach a High level for acne-prone skin.
What is the difference between The Ordinary and Good Molecules?
The Ordinary offers more products with a Superior routine fit for oily and combination skin, while Good Molecules is noted by reviewers for being gentler, more hydrating, and having a better price value.
The Ordinary or Good Molecules for dry skin?
Both The Ordinary and Good Molecules have a Superior routine fit for dry skin. The products on this page for both brands feature key ingredients like hyaluronic acid and glycerin to support hydration.
The Ordinary or Good Molecules: which cleanser is better?
Both The Ordinary and Good Molecules offer great options, but their cleansers have different strengths for various skin types on the products on this page. Good Molecules Hydrating Facial Cleansing Gel is well-reviewed for gentle hydration, whereas The Ordinary Glycolipid Cream Cleanser provides a superior fit for dry skin.
Which is more affordable, The Ordinary or Good Molecules?
Good Molecules is more affordable than The Ordinary, as reviewers highlight its great value and price as a key advantage between the two brands.
Which brand has a better routine fit for skin with dark spots?
The Ordinary has a better routine fit for skin with dark spots, reaching a Superior level compared to Good Molecules at a High level.
The Ordinary or Good Molecules for oily skin?
The Ordinary is a better fit for oily skin, as Lovi rates its routine for oily skin as Superior compared to High for Good Molecules. Reviewers also note that The Ordinary does better at clearing acne and blemishes.
The Ordinary or Good Molecules: which moisturizer is better?
Good Molecules offers better hydration and plumping for moisturizers on this page according to reviewer feedback. Both brands feature products with ingredients like hyaluronic acid that help maintain moisture levels.
The Ordinary or Good Molecules for sensitive skin?
Both The Ordinary and Good Molecules fit sensitive skin at a Superior level with their routines. The Ordinary offers fragrance-free products on the products on this page that shoppers often praise as gentle and non-irritating serums, while Good Molecules is rated better by reviewers for being gentle and non-irritating.
The Ordinary or Good Molecules for acne-prone skin?
Both The Ordinary and Good Molecules are a High fit for acne-prone skin on the products on this page. Reviewers note that The Ordinary does better at clearing acne and blemishes.
The Ordinary or Good Molecules for dry sensitive skin?
Both The Ordinary and Good Molecules fit dry sensitive skin at a Superior level. The Ordinary features key ingredients like hyaluronic acid, glycerin, and squalane across the products on this page to help support hydration.
Research behind their key ingredients
The Effect of Aloe Vera Clinical Trials on Prevention and Healing of Skin Wound: A Systematic Review
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Topical palmitoyl pentapeptide provides improvement in photoaged human facial skin
Effects of ascorbic acid on gingival melanin pigmentation in vitro and in vivo
Panax ginseng induces human Type I collagen synthesis through activation of Smad signaling
Vitamin C-squalene bioconjugate promotes epidermal thickening and collagen production in human skin
The moisturizing effects of glycolipid biosurfactants, mannosylerythritol lipids, on human skin
Reduction in the appearance of facial hyperpigmentation by topical N-acetyl glucosamine
Microneedling by dermapen and glycolic acid peel for the treatment of acne scars: Comparative study
Preparation and evaluation of anti-wrinkle cream containing saffron extract and avocado oil
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
Lycopene and Melatonin: Antioxidant Compounds in Cosmetic Formulations
The synergistic effect of retinyl propionate and hydroxypinacolone retinoate on skin aging
Nanostructured Lipid Carrier for Topical Application of N-Acetyl Glucosamine
Topical lycopene emulgel significantly improves biophysical parameters of human skin
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Hippophae rhamnoides oil-in-water (O/W) emulsion improves barrier function in healthy human subjects
Development and efficacy assessments of tea seed oil makeup remover
A bioactive complex to protect proteins from UV-induced oxidation in human epidermis
Treatment with Ascorbyl Glucoside-Arginine Complex Ameliorates Solar Lentigos
Effects of fermented tea seed oil on the skin lipid barrier and microbiome of sensitive skin
Natural Moisturizing Factor-Enriched Formulations Compared to a Ceramide-Based Cream
Targeting Circadian Rhythm for the Regulation of Skin Collagen Metabolism
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
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Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
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Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
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Medical Board, Medical Advisor
Dermatology MD
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Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
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Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
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