SKIN1004 vs Anua
SKIN1004 and Anua are two modern Korean skincare brands designed to address diverse complexions with botanical care. SKIN1004 centers its toners, moisturizers, sunscreens, and masks on centella asiatica, hyaluronic acid, and niacinamide to suit sensitive and dry skin, whereas Anua relies on hyaluronic acid, heartleaf, and niacinamide within its moisturizers, toners, serums, and cleansers to serve oily acne-prone and dry skin best. While both utilize powerful ingredients like niacinamide to reduce hyperpigmentation and aging, the former brand highlights centella asiatica for moisture and acne relief, while the latter brand emphasizes heartleaf for soothing benefits.
SKIN1004 is a Korean skincare brand founded in 2012 and owned by Goodai Global Inc. since 2024.
mk.co.krpitchbook.comtracxn.comgoodai-global.com
Anua is a Korean skincare brand founded in 2019 and owned by The Founders Inc..
prnewswire.comkedglobal.comtracxn.comv.daum.net
This page compares some of the most popular SKIN1004 and Anua products; for every product of both brands, with a fit score for your own skin, use the Lovi app.
Popular SKIN1004 vs Anua products
-
Heartleaf Pore Control Cleansing Oil
A$26.00
-
Heartleaf 77% Soothing Toner
A$33.00
-
Niacinamide 10% + TXA 4% Serum
A$36.95
-
PDRN Hyaluronic Acid Capsule 100 Serum
A$36.00
-
Heartleaf Quercetin Pore Deep Cleansing Foam
A$22.00
-
Rice 70 Glow Milky Toner
A$35.00
-
PEACH 70% NIACINAMIDE SERUM
A$33.00
-
Heartleaf 77% Clear Pad
A$33.40
- Madagascar Centella Hyalu-Cica Water-Fit Sun Serum
-
Madagascar Centella Light Cleansing Oil
A$14.95
-
Madagascar Centella Toning Toner
A$17.75
-
Madagascar Centella Poremizing Light Gel Cream
A$22.95
-
Madagascar Centella Quick Calming Pad
A$28.72
-
Madagascar Centella Watergel Sheet Ampoule Mask
A$14.95
-
Hyalu-Cica Moisture Cream
A$23.49
-
Zombie Pack
A$49.00
People Say
Hydration and soothing Mostly MentionedMostly Mentioned
- “calmed my angry skin — SKIN1004 Madagascar Centella Toning Toner”
- “Gives my dehydrated skin a moisture surge — SKIN1004 Madagascar Centella Watergel Sheet Ampoule Mask”
- “Calms my redness instantly — Anua Heartleaf 77% Soothing Toner”
- “complexion feels so plump — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
Lightweight texture Mostly MentionedOften Mentioned
- “sunk in like a dream — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
- “Texture is on the thinner side... surprisingly lightweight. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “absorbs like water — SKIN1004 Madagascar Centella Toning Toner”
- “melts into skin — Anua Heartleaf Silky Moisture Sun Cream”
Gentle and non-irritating Often MentionedOften Mentioned
- “doesn't strip my skin — SKIN1004 Madagascar Centella Tone Brightening Cleansing Gel Foam”
- “Perfect for sensitive skin — SKIN1004 Madagascar Centella Tone Brightening Boosting Toner”
- “leaves my face soft, smooth, and fresh without dryness — Anua Rice Enzyme Brightening Cleansing Powder”
- “didn't sensitize my skin — Anua BHA 2% Gentle Exfoliating Toner”
Exfoliation and smoothing Sometimes NotedOften Mentioned
- “Skin feels super smooth — Anua PEACH 70% NIACINAMIDE SERUM”
- “helps to get rid of dark spots — Anua Rice Enzyme Brightening Cleansing Powder”
- “skin feels so smooth — Anua BHA 2% Gentle Exfoliating Toner”
- “skin feels super soft — SKIN1004 Zombie Pack”
Cleansing and pore care Sometimes NotedSometimes Noted
- “Dissolved my sebaceous filaments immediately — Anua Heartleaf Pore Control Cleansing Oil”
- “effectively removes sebum — Anua Heartleaf Quercetin Pore Deep Cleansing Foam”
- “dense creamy foam — Anua Heartleaf Quercetin Pore Deep Cleansing Foam”
- “Dissolves waterproof mascara and sunscreen effortlessly. — SKIN1004 Madagascar Centella Light Cleansing Oil”
No white cast and makeup compatibility Rarely NotedSometimes Noted
- “zero white cast — Anua Heartleaf Silky Moisture Sun Cream”
- “Melted my waterproof mascara — Anua Heartleaf Pore Control Cleansing Oil”
- “makeup applies so smoothly — Anua PDRN Hyaluronic Acid Capsule 100 Serum”
- “zero white cast — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
Breakouts and acne Rarely NotedOften Mentioned
- “Caused small whiteheads/closed comedones on my forehead. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “caused cystic acne — SKIN1004 Hyalu-CICA Blue Serum”
- “Caused tiny bumps — SKIN1004 Madagascar Centella Tone Brightening Boosting Toner”
- “Wrecked my skin barrier — Anua Heartleaf Pore Control Cleansing Oil”
Sticky or shiny finish Sometimes NotedSometimes Noted
- “milky sweat when running — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
- “looked greasy by midday — SKIN1004 Madagascar Centella Hyalu-Cica Water-Fit Sun Serum”
- “Left such a gross tacky finish that refused to dry. — Anua Niacinamide 10% + TXA 4% Serum”
- “leaves a tacky finish — Anua BHA 2% Gentle Exfoliating Toner”
Irritation and stinging Sometimes NotedSometimes Noted
- “Made my vision blurry/foggy for a while after rinsing. — SKIN1004 Madagascar Centella Light Cleansing Oil”
- “caused tiny bumps — SKIN1004 Madagascar Centella Toning Toner”
- “Stung my face — SKIN1004 Madagascar Centella Quick Calming Pad”
- “stinging sensation — Anua Heartleaf Quercetin Pore Deep Cleansing Foam”
SKIN1004 vs Anua routines for dry skin
- Cleanser Madagascar Centella Hyalu-Cica Water-Fit Sun Serum Morning · Evening · Once a week
-
Hydrating Toner
Probio-Cica Essence Toner
Morning
A$25.49
-
SPF
Bioderma Photoderm Mineral Fluide SPF50+
Morning
A$24.49
-
Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
A$14.95
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Nourishing Mask
Madagascar Centella Watergel Sheet Ampoule Mask
Once a week
A$14.95
-
Cleanser
Hyaluronic Acid Hydrating Gentle Foaming Cleanser
Morning · Evening · Once a week
A$19.00
-
Hydrating Toner
Rice 70 Glow Milky Toner
Morning
A$35.00
-
Moisturizer
Heartleaf 70% Intense Calming Cream
Morning · Evening · Once a week
A$42.00
-
SPF
Bioderma Photoderm Mineral Fluide SPF50+
Morning
A$24.49
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
A$26.00
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
A$36.95
-
Enzyme Powder
Rice Enzyme Brightening Cleansing Powder
Once a week
A$27.00
-
Nourishing Mask
MEDIHEAL Vita Essential Mask
Once a week
A$28.48
Buy SKIN1004 routine · A$115.38 · 88% fit
Buy Anua routine · A$238.92 · 85% fitSee multi-brand routine · 97% fit
SKIN1004 vs Anua routines for oily skin
-
Cleanser
Madagascar Centella Tone Brightening Cleansing Gel Foam
Morning · Evening · Once a week
A$18.70
-
Hydrating Toner
Probio-Cica Essence Toner
Morning · Once a week
A$25.49
- Moisturizer Madagascar Centella Hyalu-Cica Water-Fit Sun Serum Morning · Evening · Once a week
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
A$27.99
-
Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
A$14.95
-
Cleansing Toner
Madagascar Centella Tea-Trica Purifying Toner
Evening
A$20.55
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
Heartleaf Quercetin Pore Deep Cleansing Foam
Morning · Evening · Once a week
A$22.00
-
Hydrating Toner
Rice Enzyme Brightening Cleansing Powder
Morning · Once a week
A$27.00
-
Moisturizer
Heartleaf 70% Intense Calming Cream
Morning · Evening · Once a week
A$42.00
-
SPF
La Roche-Posay Anthelios Clear Skin Dry Touch Sunscreen SPF 60
Morning
A$27.99
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
A$26.00
-
Cleansing Toner
BHA 2% Gentle Exfoliating Toner
Evening
A$30.00
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
A$36.95
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
Buy SKIN1004 routine · A$261.53 · 88% fit
Buy Anua routine · A$330.29 · 85% fitSee multi-brand routine · 96% fit
SKIN1004 vs Anua routines for combination skin
-
Cleanser
Madagascar Centella Tone Brightening Cleansing Gel Foam
Morning · Evening · Once a week
A$18.70
-
Hydrating Toner
Madagascar Centella Toning Toner
Morning · Once a week
A$17.75
- Moisturizer Madagascar Centella Hyalu-Cica Water-Fit Sun Serum Morning · Evening · Once a week
-
Pre-Cleanser
Madagascar Centella Light Cleansing Oil
Evening · Once a week
A$14.95
-
Cleansing Toner
Madagascar Centella Tea-Trica Purifying Toner
Evening
A$20.55
-
Enzyme Powder
FANCL Facial Washing Powder
Once a week
A$35.50
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
-
Cleanser
Heartleaf Quercetin Pore Deep Cleansing Foam
Morning · Evening · Once a week
A$22.00
-
Hydrating Toner
Rice 70 Glow Milky Toner
Morning · Once a week
A$35.00
-
Moisturizer
Rice Enzyme Brightening Cleansing Powder
Morning · Evening · Once a week
A$27.00
-
Pre-Cleanser
Heartleaf Pore Control Cleansing Oil
Evening · Once a week
A$26.00
-
Cleansing Toner
BHA 2% Gentle Exfoliating Toner
Evening
A$30.00
-
Serum or Treatment
Niacinamide 10% + TXA 4% Serum
Evening · Once a week
A$36.95
-
Cleansing Mask
HERBIVORE Botanicals Blue Tansy BHA and Enzyme Pore Refining Mask
Once a week
A$118.35
Buy SKIN1004 routine · A$225.80 · 87% fit
Buy Anua routine · A$295.30 · 83% fitSee multi-brand routine · 95% fit
Questions and answers
SKIN1004 or Anua: which is better?
Both SKIN1004 and Anua are good choices, as they offer an equal fit level of High across all skin types on this page. SKIN1004 is particularly known for lightweight textures, while Anua stands out for brightening serums and exfoliation.
What is the difference between SKIN1004 and Anua?
SKIN1004 is known for lightweight textures, while Anua stands out for exfoliation, smoothing, cleansing, and pore care.
SKIN1004 or Anua for dry skin?
Both SKIN1004 and Anua fit dry skin well, offering a High routine fit on the products on this page. Reviewers note that SKIN1004 stands out for lightweight hydration and soothing, while Anua provides effective brightening and barrier support.
SKIN1004 or Anua: which cleanser is better?
Anua does better for cleansing and pore care among the products on this page, offering targeted options like pore-cleansing oils and foaming cleansers. Both brands provide fragrance-free formulas, but reviewers frequently note Anua for effective exfoliation and clearing pores.
Which is more affordable, SKIN1004 or Anua?
This page does not provide pricing or affordability information for either SKIN1004 or Anua.
Between SKIN1004 and Anua, which brand is better for exfoliation and smoothing?
Anua is better for exfoliation and smoothing compared to SKIN1004. Reviewers mostly mention that Anua helps improve skin texture with its serums.
How do the founding years and corporate ownership of SKIN1004 and Anua compare?
SKIN1004 was founded in South Korea in 2012 and is owned by Goodai Global Inc. as of 2024, whereas Anua was founded in South Korea in 2019 and is owned by The Founders Inc.
Which brand performs better in cleansing and pore care according to reviewer themes?
Anua performs better in cleansing and pore care according to the reviewer themes on this page.
SKIN1004 or Anua for oily skin?
Both SKIN1004 and Anua fit oily skin at a High level on this page. Reviewers report that SKIN1004 has a lighter texture, while Anua focuses more on exfoliation and pore care.
SKIN1004 or Anua: which moisturizer is better?
Both SKIN1004 and Anua offer moisturizers with a High routine fit across major skin types, but reviewers note that SKIN1004 excels in lightweight soothing options while Anua provides stronger barrier support and brightening benefits.
SKIN1004 or Anua for sensitive skin?
Both SKIN1004 and Anua achieve a High Lovi fit level for sensitive skin. SKIN1004 is noted for its soothing toners, while Anua offers gentle, non-irritating toners and barrier-supportive moisturizers.
SKIN1004 or Anua: which sunscreen is better?
Both SKIN1004 and Anua offer sunscreens on the products on this page, with SKIN1004 featuring the Madagascar Centella Hyalu-Cica Water-Fit Sun Serum and Soothing Sun Milk, and Anua offering the Heartleaf Silky Moisture Sun Cream. Reviewers indicate that Anua provides better performance regarding no white cast and makeup compatibility.
SKIN1004 or Anua for acne-prone skin?
Both SKIN1004 and Anua fit acne-prone skin with a High level according to Lovi. Anua tends to do better with exfoliation and pore care, while SKIN1004 offers lightweight textures.
Research behind their key ingredients
Effects of Turmeric (Curcuma longa) on Skin Health: A Systematic Review of the Clinical Evidence
Bifidobacterium longum lysate, a new ingredient for reactive skin
Molecular basis of retinol anti-ageing properties in naturally aged human skin in vivo
Apigenin inhibits UVA-induced cytotoxicity in vitro and prevents signs of skin aging in vivo
Effects of glyceryl glucoside on AQP3 expression, barrier function and hydration of human skin
Self-Assembled Cubic Liquid Crystalline Nanoparticles for Transdermal Delivery of Paeonol
A comparative study of gluconolactone versus benzoyl peroxide in the treatment of acne
Phyllanthus emblica L. (amla) branch: A safe and effective ingredient against skin aging
The influence of alkane chain length on the skin irritation potential of 1,2-alkanediols
Chemical peels for acne vulgaris: a systematic review of randomised controlled trials
Effects of topical copper tripeptide complex on CO2 laser-resurfaced skin
Starch- and carboxymethyl cellulose-based films as active beauty masks with papain incorporation
Safety of a preservative system containing 1,2-hexanediol and caprylyl glycol
Moisturizing effect of alcohol-based hand rub containing okra polysaccharide
The anti wrinkle efficacy of synthetic hexapeptide (Argireline) in Chinese Subjects
Moisturizing Effects of Diglycerol Combined with Glycerol on Human Stratum Corneum
Liposomal formulation of a vitamin C derivative: a promising strategy to increase skin permeability
Functional properties and skin care effects of sodium trehalose sulfate
Nanocomplex of quaternized cyclodextrin grafted chitosan and hyaluronic acid for a skin delivery
Histometric assessment of the age-related skin response to 2-hydroxy-5-octanoyl benzoic acid
Emulgels powered by coco-glucoside: A stable and effective synbiotics delivery system for skin care
Behind this comparison
Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.
-

Co-founder, Medical Director
Cosmetic chemist, cosmetologist, aesthetic products developer
-

Co-founder, CEO and CTO
PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex
-

Dr. Sofía Perea Pérez, MD, MSc
Medical Board
Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine
-

Medical Board
Specialist dermatologist, MBBS, MD, IFAAD
-

Medical Board
Cosmetic chemist, SCS, IFSCC member
-

Medical Board, Medical Advisor
Dermatology MD
-

Elina Nazarenko, MD
Medical Board
Dermatology and diagnostic consultant
-

Victoria Derkova, MS
Medical Board
Cosmetic chemist, cosmetic development technologist
How does it fit your skin?
Scan your face, then any product: Lovi shows how well it fits you and what fits even better.





















































