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Shiseido vs FOREO

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

Shiseido and FOREO are esteemed skincare brands that offer a thoughtful approach to daily routines. Shiseido is beloved for its sophisticated moisturizers, gentle cleansers, protective sunscreens, and nourishing serums formulated with key ingredients like glycerin, suiting sensitive skin and oily skin best through balanced formulations. Meanwhile, the Swedish innovator is beloved for blending advanced moisturizers with nourishing formulas that suit all skin types best, offering tailored care for every complexion. While both brands feature standout products like the SUPERCHARGED SERUM 2.0 for acne-prone skin, they differ in their heritage and targeted care, with the Japanese house drawing on its founding in 1872 to deliver meticulous preparations.

Shiseido is a Japanese skincare brand founded in 1872 and owned by Shiseido Company, Limited.

corp.shiseido.comen.wikipedia.orgmarketscreener.com

This page compares some of the most popular Shiseido and FOREO products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular Shiseido vs FOREO products

Shiseido vs FOREO moisturizers

Questions and answers

Shiseido or FOREO: which is better?

Both brands offer solid options, but Shiseido has a much larger selection of products on this page that fit sensitive, oily, and mature skin best. FOREO stands out because every product on this page lists no fragrance, whereas many Shiseido products contain fragrance and may cause skin irritation.

What is the difference between Shiseido and FOREO?

Shiseido is a long-established Japanese brand founded in 1872 with twenty products on this page, whereas FOREO was founded in 2013 and features just one product on this page. Shiseido's products on this page often contain fragrance, whereas FOREO lists no fragrance across its products. Hyaluronic acid helps provide hydration, which may improve skin quality.

Dermatologic Therapy, 2022

Shiseido or FOREO: which moisturizer is better?

When comparing moisturizers, the products on this page for Shiseido and FOREO both offer strong options, such as Shiseido's Essential Energy Hydrating Cream and FOREO's SUPERCHARGED SERUM 2.0. Topical hyaluronic acid, a key ingredient featured across the products on this page, helps improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

Which is more affordable, Shiseido or FOREO?

Shiseido products on this page often come with a high price point, while pricing details for FOREO are not provided.

Which causes fewer breakouts, Shiseido or FOREO?

FOREO has a higher fit level for acne-prone skin with its featured moisturizer, whereas Shiseido includes several products on this page that are rated lower for acne-prone skin.

Which brand has been around longer, Shiseido or FOREO?

Shiseido has been around longer than FOREO, having been founded in 1872 in Japan, while FOREO was founded in 2013.

Do Shiseido products contain fragrance, and how does that compare to FOREO?

Shiseido products on this page often contain fragrance, with fifteen out of twenty products listing it. In comparison, every FOREO product on this page lists no fragrance in its ingredients.

Which skin types does Shiseido fit best according to its brand-focused routines?

According to its brand-focused routines, Shiseido fits sensitive skin, oily skin, and mature skin best. The products on this page feature key ingredients like glycerin and hyaluronic acid, with topical hyaluronic acid helping improve skin quality and signs of skin aging.

Dermatologic Therapy, 2022

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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