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BYOMA vs Olay

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

BYOMA and Olay are accessible skincare brands offering thoughtful moisturizers, serums, cleansers, and more. The British line relies on tri-ceramide and squalane to suit dry and sensitive skin, while the other pairs niacinamide and glycerin to support acne-prone and mature skin. Both feature standout formulas for specific concerns like dark spots, yet they differ in their core ingredient philosophies and exact skin type focus.

BYOMA is a British skincare brand founded in 2022 and owned by Bansk Group since 2025.

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This page compares some of the most popular BYOMA and Olay products; for every product of both brands, with a fit score for your own skin, use the Lovi app.

Popular BYOMA vs Olay products

People Say

BYOMAOlay
  • Hydration and Skin Barrier Mostly MentionedMostly Mentioned
    • “helped heal my barrier — BYOMA Hydrating Serum”
    • “skin feels so hydrated — BYOMA Hydrating Milky Toner”
    • “Instantly smoother, softer, and more hydrated — Olay Regenerist Micro-Sculpting Cream”
    • “light and smooth — Olay Ultimate Eye Cream”
  • Texture and Absorption Mostly MentionedMostly Mentioned
    • “Absorbs instantly — BYOMA Moisturizing Gel-Cream”
    • “sinks in quickly — BYOMA Brightening Serum”
    • “sinks in quickly — Olay Super Serum”
    • “absorbs quickly — Olay Vitamin C Serum”
  • Sensitivity and Gentle Formulas Mostly MentionedMostly Mentioned
    • “doesn't strip skin — BYOMA Creamy Jelly Cleanser”
    • “no irritation at all — BYOMA Sensitive Retinol Oil”
    • “tiny beads aren't harsh — Olay Regenerating Cream Cleanser”
    • “fragrance-free — Olay Eye Lifting Serum”
  • Radiance and Aging Benefits Often MentionedMostly Mentioned
    • “skin feels baby soft — Olay Retinol24”
    • “Skin feels like silk — Olay Regenerist Retinol 24 Night Moisturizer”
    • “hydrates the skin — Olay Advanced Eye Cream”
    • “Keeps my face soft and not oily — BYOMA Brightening Toner”
  • Price and Value Often MentionedRarely Noted
    • “budget-friendly — BYOMA Brightening Serum”
    • “Budget-friendly skincare — BYOMA Brightening Toner”
    • “great value for money — BYOMA Hydrating Serum”
    • “Better than high-end moisturizers — Olay Regenerist Micro-Sculpting Cream”
  • Cleansing and Makeup Performance Rarely NotedSometimes Noted
    • “absorbs instantly — Olay Eye Lifting Serum”
    • “acts as primer — Olay Super Serum”
    • “concealer sits better — Olay Ultimate Eye Cream”
    • “melts away makeup — BYOMA Milky Oil Cleanser”
  • Packaging and Quality Issues Mostly MentionedOften Mentioned
    • “hard to dispense — Olay Super Serum”
    • “dropper is frustrating — Olay Super Serum Night Repair”
    • “Don't like dipping fingers in jar — Olay Regenerist Micro-Sculpting Cream”
    • “Opening is huge — BYOMA Brightening Toner”
  • Skin Reactions and Irritation Often MentionedOften Mentioned
    • “Rolls off skin — BYOMA Moisturizing Gel-Cream”
    • “caused cystic acne — BYOMA Creamy Jelly Cleanser”
    • “Wake up feeling a bit greasy — Olay Regenerist Micro-Sculpting Cream”
    • “caused cystic acne — Olay Retinol24”

BYOMA vs Olay routines for dry skin

Buy BYOMA routine · A$219.85 · 95% fitBuy Olay routine · A$153.30 · 83% fitSee multi-brand routine · 97% fit

BYOMA vs Olay routines for oily skin

Buy BYOMA routine · A$429.99 · 91% fitBuy Olay routine · A$412.86 · 86% fitSee multi-brand routine · 96% fit

BYOMA vs Olay routines for combination skin

Buy BYOMA routine · A$366.13 · 91% fitBuy Olay routine · A$324.71 · 86% fitSee multi-brand routine · 95% fit

Questions and answers

BYOMA or Olay: which is better?

Both BYOMA and Olay offer strong options, but BYOMA achieves superior routine fit ratings across dry, sensitive, and combination skin types. Reviewers frequently mention that BYOMA products feature lightweight and fast-absorbing moisturizers that help strengthen the skin barrier.

What is the difference between BYOMA and Olay?

BYOMA focuses on barrier-strengthening ingredients like ceramides and squalane with strong routines for dry, sensitive, and dry sensitive skin, whereas Olay centers on anti-aging and radiance with key ingredients like niacinamide and peptides. Reviewers note that Olay performs better for radiance and aging benefits, while BYOMA offers better price and value.

The British Journal of Dermatology, 2002Antioxidants, 2021

BYOMA or Olay for dry skin?

For dry skin, BYOMA offers a superior routine fit on this page, while Olay provides a high routine fit. BYOMA features key ingredients like ceramides and squalane to help strengthen the skin barrier and deliver instant hydration.

BYOMA or Olay: which cleanser is better?

When comparing cleansers, Olay is better for cleansing and makeup performance according to reviewer themes on this page. The products on this page for BYOMA include cleansers like the Milky Moisture Cleanser, which features a Lovi fit level of Superior for dry skin, while Olay offers options like the Regenerating Cream Cleanser.

Which is more affordable, BYOMA or Olay?

BYOMA is more affordable than Olay, as BYOMA performs better for price and value among the products on this page.

Between BYOMA and Olay, which brand offers better performance for radiance and aging benefits?

Olay offers better performance for radiance and aging benefits on this page. Review themes show that Olay excels in radiance and aging benefits compared to BYOMA.

How do the foundation years and corporate ownership of BYOMA and Olay compare?

BYOMA was founded in 2022 in the United Kingdom and has been owned by Bansk Group since 2025. In contrast, Olay was founded in 1952 and has been owned by The Procter & Gamble Company since 1985.

Which brand performs better for cleansing and makeup removal, BYOMA or Olay?

Olay performs better for cleansing and makeup performance overall according to reviewers on this page. BYOMA also offers gentle cleansers and makeup removers, with products like the Melting Balm Cleanser showing a superior fit for sensitive and dry skin.

BYOMA or Olay for oily skin?

BYOMA is a better choice for oily skin, as the products on this page offer a Superior routine fit compared to Olay's High fit. Both brands provide lightweight and fast-absorbing moisturizers, but BYOMA's formulations help strengthen the skin barrier with ingredients like the tri-ceramide complex and squalane.

BYOMA or Olay: which moisturizer is better?

Both BYOMA and Olay offer moisturizers with great fit levels on this page, but BYOMA is particularly known for barrier-strengthening formulas using a tri-ceramide complex, while Olay specializes in anti-aging ingredients like peptides and niacinamide. Reviewers frequently praise both brands for providing intense hydration and lightweight feel.

The British Journal of Dermatology, 2002Antioxidants, 2021

BYOMA or Olay for sensitive skin?

BYOMA fits sensitive skin better than Olay, as the products on this page show a Superior Lovi fit level compared to Olay's High fit level. Reviewers often mention that BYOMA's moisturizers are gentle and fragrance-free.

BYOMA or Olay for acne-prone skin?

Both BYOMA and Olay offer a Superior routine fit for acne-prone skin on this page. BYOMA features key ingredients like ceramides and squalane to help strengthen the skin barrier, while Olay uses ingredients like niacinamide and peptides.

The British Journal of Dermatology, 2002Antioxidants, 2021

Research behind their key ingredients

Behind this comparison

Lovi compares products by their fit scores, calculated from the full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

How does it fit your skin?

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