🇦🇺Australia

MISSHA skincare

Rated by Lovi · Unbiased, science-based skincare AI trained on real user outcomes · How the Fit score works

MISSHA is a Korean skincare brand founded in 2000 and owned by IMM Private Equity since 2017.

marketscreener.comkedglobal.comkoreatimes.co.kren.wikipedia.org

MISSHA is celebrated for its targeted serums, gentle cleansers, nourishing moisturizers, protective sunscreens, and more, which rely on thoughtful formulas. Its products suit dry skin and sensitive skin best, offering soothing care through these well-balanced formulations. For specific concerns, the brand offers standout options including the Vita C Plus Spot Correcting & Firming Ampoule for acne-prone skin, the Ultra Hyalon Cleansing Cream for skin with dark spots, and the Super Aqua Ultra Hyalron Cleansing Foam for mature skin. Together, its carefully selected ingredients work harmoniously to support a healthy and radiant complexion.

This page covers some of the most popular MISSHA products; for the whole MISSHA range, with a fit score for every product, use the Lovi app.

Other MISSHA products

People Say

★4.6Overall rating based on 21.1k+ reviews

Reviewers most often praise MISSHA for deep hydration, brightening effects, and effective cleansing. The most common complaints are skin irritation and a drying or stripping formula.

Highlights

  • Deep cleansing cleansers Mostly Mentioned
    • “squeaky clean feeling — Vita C Plus Clear Complexion Foaming Cleanser”
    • “removes light makeup well — Super Aqua Ultra Hyalron Cleansing Foam”
  • Fast-absorbing serums Mostly Mentioned
    • “absorbs pretty quickly — Time Revolution Night Repair Ampoule 5X”
    • “absorbs quickly without leaving skin feeling too sticky — Vita C Plus Spot Correcting & Firming Ampoule”
  • Unpleasant scent Often Mentioned
    • “smell is a bit strong — Time Revolution Night Repair Ampoule 5X”
    • “smells like perfume — All Around Safe Block Soft Finish Sun Milk”
    • “yeasty smell — Time Revolution The First Treatment Essence”
  • Can be drying Sometimes Noted
    • “clings to dry patches — All Around Safe Block Soft Finish Sun Milk”
    • “too stripping in winter — Super Aqua Ultra Hyalron Cleansing Foam”
    • “skin felt tight — Vita C Plus Clear Complexion Foaming Cleanser”

Sources: lovi.care, yesstyle.com, sokoglam.com, influenster.com, iherb.com, reddit.com, and more

Questions and answers

Is MISSHA good for oily skin?

Yes, MISSHA is well suited for oily skin, with Lovi rating the MISSHA-focused routine Superior for this skin type. Reviewers mostly mention that MISSHA offers deep cleansing cleansers and fast-absorbing serums, though an unpleasant scent is often noted.

Is MISSHA worth it?

MISSHA is worth considering because its products provide deep cleansing and fast-absorbing formulas, and Lovi rates the brand-focused routines Superior for dry skin, sensitive skin, and acne-prone skin. Prices on the page range from A$20.92 to A$52.64, though reviewers sometimes note an unpleasant scent or that certain products can be drying.

What are MISSHA's best products?

MISSHA's best products depend on the skin type, with Lovi rating the Vita C Plus Spot Correcting & Firming Ampoule and Ultra Hyalon Cleansing Cream as Superior for dry skin, and the All Around Safe Block Soft Finish Sun Milk and Time Revolution The First Treatment Essence as High for oily skin. Reviewers often mention that the cleansers clean deeply and the serums absorb quickly, though some note an unpleasant scent.

Which MISSHA moisturizer is best for dry skin?

Time Revolution The First Treatment Essence is the best MISSHA moisturizer for dry skin, as Lovi rates it High for dry skin.

Does MISSHA cause breakouts?

MISSHA is unlikely to cause breakouts, as Lovi rates acne-prone skin as High fit for the brand's safe block sunscreen and cleansing foam, and Superior fit for its vitamin C serum and cleansing cream. Reviewers sometimes note that some items can be drying, which may influence how the skin reacts.

Is MISSHA fragrance-free?

Yes, every one of the MISSHA products on this page lists no fragrance in its ingredients.

What are the key ingredients in MISSHA products?

MISSHA products often contain niacinamide, sodium hyaluronate, and vitamin C as key ingredients that help brighten and hydrate the skin. Lovi rates the MISSHA-focused routines Superior for dry and sensitive skin types.

The British Journal of Dermatology, 2002Dermatologic Therapy, 2022

How do I build a MISSHA skincare routine?

To build a MISSHA routine for dry skin, start your morning with Super Aqua Ultra Hyalron Cleansing Foam, Calming Deep Moisture Toner, Time Revolution The First Treatment Essence, and a sunscreen. In the evening, use Ultra Hyalon Cleansing Cream, Super Aqua Ultra Hyalron Cleansing Foam, and Time Revolution The First Treatment Essence. Once a week, add a pre-cleanser, cleanser, enzyme powder, nourishing mask, and treatment essence to your routine.

Where can I buy MISSHA, and how much does it cost?

MISSHA products are available from stores in Australia, with prices ranging from A$20.92 to A$52.64 and most falling between A$27.00 and A$39.67.

What are good alternatives to MISSHA?

Good alternatives to MISSHA with similar pages on Lovi include SKIN1004, Anua, Medicube, Beauty of Joseon, COSRX, and Dr. Althea. These brands offer alternative product selections for a variety of skin routines.

MISSHA vs SKIN1004: which is better?

MISSHA and SKIN1004 both fit dry, sensitive, and combination skin at a Superior level, while MISSHA also reaches a Superior fit for oily and acne-prone skin where SKIN1004 reaches High. Lovi rates the MISSHA-focused routine Superior across all these skin types.

Who owns MISSHA, and where is it from?

MISSHA is a Korean brand founded in 2000, owned by IMM Private Equity since 2017.

marketscreener.comkedglobal.comkoreatimes.co.kren.wikipedia.org

Is MISSHA cruelty-free?

PETA, Leaping Bunny, and Cruelty Free International, the registries Lovi checks, do not list MISSHA as cruelty-free.

Is MISSHA good for dry skin?

Yes, MISSHA is a great fit for dry skin because Lovi rates the MISSHA-focused routine Superior for this skin type. The MISSHA products on this page list no fragrance in their ingredients.

Which MISSHA cleanser is best for oily skin?

The Super Aqua Ultra Hyalron Cleansing Foam is the best choice for oily skin, followed by the Vita C Plus Clear Complexion Foaming Cleanser. Lovi rates both of these MISSHA cleansers High for oily skin.

Is MISSHA good for sensitive skin?

Yes, MISSHA is a great fit for sensitive skin, with Lovi rating the MISSHA-focused routines Superior for this skin type. The MISSHA products on this page list no fragrance in their ingredients, which helps keep the skin calm.

Which MISSHA sunscreen is best for sensitive skin?

The All Around Safe Block Soft Finish Sun Milk is the best MISSHA sunscreen for sensitive skin, as Lovi rates it High for this skin type.

Is MISSHA good for acne-prone skin?

Yes, MISSHA is a great fit for acne-prone skin. Lovi rates MISSHA-focused routines Superior for acne-prone skin, and products like the Super Aqua Ultra Hyalron Cleansing Foam and All Around Safe Block Soft Finish Sun Milk rate High for this skin type.

Is MISSHA good for skin with dark spots?

Yes, MISSHA works well for skin with dark spots, as Lovi rates products like the Vita C Plus Spot Correcting & Firming Ampoule and Time Revolution Night Repair Ampoule 5X High for this concern. Topical vitamin C and niacinamide found in these formulas help brighten the skin and fade discoloration.

Journal of Cosmetic Dermatology, 2020The British Journal of Dermatology, 2002

Is MISSHA good for mature skin?

Yes, MISSHA is good for mature skin because Lovi rates products like Time Revolution The First Treatment Essence and All Around Safe Block Soft Finish Sun Milk High for mature skin. Reviewers often mention that the serums soak in fast and the cleansers clean deeply, though some users note an unpleasant scent. The MISSHA products on this page list no fragrance in their ingredients.

Research behind MISSHA's key ingredients

Behind these ratings

Lovi rates every product from its full ingredient list with brand-independent rules our dermatologists and cosmetic chemists build and review, and personalizes every pick with AI trained on the real results of millions of users. Lovi trains its fit score models on a proprietary dataset built from more than 10,000 expert-labeled products and more than 100,000 simulated examples, following an internally consistent methodology presented at Cosmoprof, AMWC, and Skin of Color Update.

  • Nadia Kapleva, MS

    Nadia Kapleva, MS

    Co-founder, Medical Director

    Cosmetic chemist, cosmetologist, aesthetic products developer

  • Alexey Shagraev, PhD

    Alexey Shagraev, PhD

    Co-founder, CEO and CTO

    PhD in computer science, 3x US patent holder, ex-Google, ex-Yandex

  • Dr. Sofía Perea Pérez, MD, MSc

    Dr. Sofía Perea Pérez, MD, MSc

    Medical Board

    Aesthetic medicine practitioner, MSc in Longevity and Anti-Aging Medicine

  • Aishani Shah, MD

    Aishani Shah, MD

    Medical Board

    Specialist dermatologist, MBBS, MD, IFAAD

  • Asya Zubkova, MS

    Asya Zubkova, MS

    Medical Board

    Cosmetic chemist, SCS, IFSCC member

  • Hanna Kurets, MD

    Hanna Kurets, MD

    Medical Board, Medical Advisor

    Dermatology MD

  • Elina Nazarenko, MD

    Elina Nazarenko, MD

    Medical Board

    Dermatology and diagnostic consultant

  • Victoria Derkova, MS

    Victoria Derkova, MS

    Medical Board

    Cosmetic chemist, cosmetic development technologist

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